Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
The differences between associate media directors and public relations specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both an associate media director and a public relations specialist. Additionally, an associate media director has an average salary of $88,874, which is higher than the $48,124 average annual salary of a public relations specialist.
The top three skills for an associate media director include media planning, digital marketing and facebook. The most important skills for a public relations specialist are press releases, web content, and project management.
| Associate Media Director | Public Relations Specialist | |
| Yearly salary | $88,874 | $48,124 |
| Hourly rate | $42.73 | $23.14 |
| Growth rate | 8% | 8% |
| Number of jobs | 13,111 | 29,698 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 88% | Bachelor's Degree, 81% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
An Associate Media Director works under the supervision and directives of the head media director. They work together to set goals, establish timelines and budgets, and plan and implement strategies to raise brand awareness and public interest. As an associate media director, they are often in charge of producing and delivering media materials, liaising with media partners and outlets, negotiating contracts, and building positive relationships in the process. They may also coordinate with the company's creative and marketing teams, overseeing their performances in various projects while implementing its standards and policies.
A public relations specialist is an individual who creates and maintains a favorable public image of an organization by crafting media releases and developing social media programs. Public relations specialists must help their clients communicate effectively with the public as well as evaluate the public opinion of their clients through social media. They need to draft their press releases and contact people in the media who might want to broadcast their materials. Public relations specialists are also required to draft speeches and arrange interviews for the top executives of their organization.
Associate media directors and public relations specialists have different pay scales, as shown below.
| Associate Media Director | Public Relations Specialist | |
| Average salary | $88,874 | $48,124 |
| Salary range | Between $65,000 And $121,000 | Between $33,000 And $68,000 |
| Highest paying City | San Francisco, CA | Seattle, WA |
| Highest paying state | Washington | Washington |
| Best paying company | Poshmark | Meta |
| Best paying industry | Professional | Finance |
There are a few differences between an associate media director and a public relations specialist in terms of educational background:
| Associate Media Director | Public Relations Specialist | |
| Most common degree | Bachelor's Degree, 88% | Bachelor's Degree, 81% |
| Most common major | Marketing | Communication |
| Most common college | Northwestern University | Northwestern University |
Here are the differences between associate media directors' and public relations specialists' demographics:
| Associate Media Director | Public Relations Specialist | |
| Average age | 42 | 42 |
| Gender ratio | Male, 46.2% Female, 53.8% | Male, 30.3% Female, 69.7% |
| Race ratio | Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.2% American Indian and Alaska Native, 0.6% | Black or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.4% American Indian and Alaska Native, 0.6% |
| LGBT Percentage | 12% | 12% |