FIND PERSONALIZED JOBS
Sign up to Zippia and discover your career options with your personalized career search.
Sorry, we can't find that. Please try a different city or state.
APPLY NOW
Apply Now
×
FIND
PERSONALIZED JOBS

Sorry, we can't find that. Please try a different city or state.

CONTENT HAS
BEEN UNLOCKED
Close this window to view unlocked content
or
find interesting jobs in

Log In

Log In to Save

Sign Up to Save

Sign Up to Dismiss

Sign Up

SIGN UP TO UNLOCK CONTENT

or

The email and password you specified are invalid. Please, try again.

Email and password are mandatory

Forgot Password?

Don't have an account? Sign Up

reset password

Enter your email address and we will send you a link to reset your password.

Back to Log In

Log In

Log In to Save

Sign Up to Save

Sign Up to Dismiss

Sign up to save the job and get personalized job recommendations.

Sign up to dismiss the job and get personalized job recommendations.

or

The email and password you specified are invalid. Please, try again.

Email and password are mandatory

Already have an account? Log in

reset password

Enter your email address and we will send you a link to reset your password.

Back to Log In

Company Saved

Answer a few questions and view jobs at that match your preferences.

Where do you want to work?

Job Saved

See your Saved Jobs now

or

find more interesting jobs in

Job Dismissed

Find better matching jobs in

Your search has been saved!

Become An Associate Product Manager

Where do you want to work?

To get started, tell us where you'd like to work.
Sorry, we can't find that. Please try a different city or state.

Working As An Associate Product Manager

  • Communicating with Supervisors, Peers, or Subordinates
  • Establishing and Maintaining Interpersonal Relationships
  • Interacting With Computers
  • Organizing, Planning, and Prioritizing Work
  • Making Decisions and Solving Problems
  • Mostly Sitting

  • Stressful

  • $94,000

    Average Salary

What Does An Associate Product Manager Do

Advertising, promotions, and marketing managers plan programs to generate interest in products or services. They work with art directors, sales agents, and financial staff members.

Duties

Advertising, promotions, and marketing managers typically do the following:

  • Work with department heads or staff to discuss topics such as budgets and contracts, marketing plans, and the selection of advertising media
  • Plan promotional campaigns such as contests, coupons, or giveaways
  • Plan advertising campaigns, including which media to advertise in, such as radio, television, print, online media, and billboards
  • Negotiate advertising contracts
  • Evaluate the look and feel of websites used in campaigns or layouts, which are sketches or plans for an advertisement
  • Initiate market research studies and analyze their findings to understand customer and market opportunities for businesses
  • Develop pricing strategies for products or services marketed to the target customers of a firm
  • Meet with clients to provide marketing or technical advice
  • Direct the hiring of advertising, promotions, and marketing staff and oversee their daily activities

Advertising managers create interest among potential buyers of a product or service. They do this for a department, for an entire organization, or on a project basis (referred to as an account). Advertising managers work in advertising agencies that put together advertising campaigns for clients, in media firms that sell advertising space or time, and in organizations that advertise heavily.

Advertising managers work with sales staff and others to generate ideas for an advertising campaign. They oversee the staff that develops the advertising. They work with the finance department to prepare a budget and cost estimates for the campaign.

Often, advertising managers serve as liaisons between the client and the advertising or promotion agency that develops and places the ads. In larger organizations with extensive advertising departments, different advertising managers may oversee in-house accounts and creative and media services departments.

In addition, some advertising managers specialize in a particular field or type of advertising. For example, media directors determine the way in which an advertising campaign reaches customers. They can use any or all of various media, including radio, television, newspapers, magazines, the Internet, and outdoor signs. 

Advertising managers known as account executives manage clients’ accounts, but they are not responsible for developing or supervising the creation or presentation of advertising. That task becomes the work of the creative services department.

Promotions managers direct programs that combine advertising with purchasing incentives to increase sales. Often, the programs use direct mail, inserts in newspapers, Internet advertisements, in-store displays, product endorsements, or special events to target customers. Purchasing incentives may include discounts, samples, gifts, rebates, coupons, sweepstakes, or contests.

Marketing managers estimate the demand for products and services that an organization and its competitors offer. They identify potential markets for the organization’s products.

Marketing managers also develop pricing strategies to help organizations maximize their profits and market share while ensuring that the organizations’ customers are satisfied. They work with sales, public relations, and product development staff.

For example, a marketing manager may monitor trends that indicate the need for a new product or service. Then he or she oversees the development of that product or service. For more information on sales or public relations, see the profiles on sales managers, public relations and fundraising managers, public relations specialists, and market research analysts.

Show More

Show Less

How To Become An Associate Product Manager

A bachelor’s degree is required for most advertising, promotions, and marketing management positions. These managers typically have work experience in advertising, marketing, promotions, or sales.

Education

A bachelor’s degree is required for most advertising, promotions, and marketing management positions. For advertising management positions, some employers prefer a bachelor’s degree in advertising or journalism. A relevant course of study might include classes in marketing, consumer behavior, market research, sales, communication methods and technology, visual arts, art history, and photography.

Most marketing managers need a bachelor’s degree. Courses in business law, management, economics, finance, computer science, mathematics, and statistics are advantageous. For example, courses in computer science are helpful in developing an approach to maximize online traffic, by utilizing online search results, because maximizing such traffic is critical for digital advertisements and promotions. In addition, completing an internship while in school can be useful.

Work Experience in a Related Occupation

Advertising, promotional, and marketing managers typically have work experience in advertising, marketing, promotions, or sales. For example, many managers are former sales representatives; buyers or purchasing agents; or public relations specialists.

Important Qualities

Analytical skills. Advertising, promotions, and marketing managers must be able to analyze industry trends to determine the most promising strategies for their organization. 

Communication skills. Managers must be able to communicate effectively with a broad-based team made up of other managers or staff members during the advertising, promotions, and marketing process. They must also be able to communicate persuasively with the public.

Creativity. Advertising, promotions, and marketing managers must be able to generate new and imaginative ideas.

Decisionmaking skills. Managers often must choose between competing advertising and marketing strategies put forward by staff.

Interpersonal skills. These managers must deal with a range of people in different roles, both inside and outside the organization.

Organizational skills. Advertising, promotions, and marketing managers must manage their time and budget efficiently while directing and motivating staff members.

Show More

Show Less

Do you work as an Associate Product Manager?

Send To A Friend

Associate Product Manager Jobs

NO RESULTS

Aw snap, no jobs found.

Add To My Jobs

Associate Product Manager Career Paths

Associate Product Manager
Share

Do you work as an Associate Product Manager?

Help others decide if this is a good career for them

Average Length of Employment
Product Director 3.4 years
Product Manager 3.3 years
Top Careers Before Associate Product Manager
Internship 7.6%
Top Careers After Associate Product Manager
Director 2.7%
Consultant 2.6%
Manager 1.8%

Do you work as an Associate Product Manager?

Average Yearly Salary
$94,000
View Detailed Salary Report
$66,000
Min 10%
$94,000
Median 50%
$94,000
Median 50%
$94,000
Median 50%
$94,000
Median 50%
$94,000
Median 50%
$94,000
Median 50%
$94,000
Median 50%
$133,000
Max 90%
Best Paying Company
VMware
Highest Paying City
San Francisco, CA
Highest Paying State
Washington
Avg Experience Level
2.2 years
How much does an Associate Product Manager make at top companies?
The national average salary for an Associate Product Manager in the United States is $94,561 per year or $45 per hour. Those in the bottom 10 percent make under $67,000 a year, and the top 10 percent make over $133,000.

Real Associate Product Manager Salaries

Job Title Company Location Start Date Salary
Associate Director, Structured Finance Platform Product Manager Capital IQ, Inc. New York, NY Feb 08, 2016 $163,235
Associate Manager-Product Planning Samsung Semiconductor, Inc. Milpitas, CA May 04, 2015 $140,000
Associate Product Manager Cinarra Systems Inc. Santa Clara, CA Oct 01, 2015 $135,000
Associate Product Manager Google Inc. Mountain View, CA Sep 21, 2015 $135,000
Associate Product Manager Google Inc. San Bruno, CA Nov 24, 2015 $130,000
Associate Director, Product Manager-Client Connectivity UBS Securities LLC New York, NY Mar 11, 2015 $129,500 -
$160,000
Associate Product Manager Google Inc. Mountain View, CA Jul 25, 2016 $125,000
Associate Product Manager Barracuda Networks, Inc. Campbell, CA Sep 01, 2015 $125,000
Associate Product Manager Google Life Sciences LLC Mountain View, CA Oct 02, 2015 $125,000
Associate Product Manager Google Inc. Mountain View, CA Jul 06, 2016 $125,000
Associate Product Manager Barracuda Networks, Inc. Campbell, CA Dec 28, 2015 $125,000
Associate Product Manager Linkedin Corporation Mountain View, CA Sep 29, 2016 $125,000 -
$155,000
Associate Product Manager Google Inc. Mountain View, CA Jun 15, 2016 $125,000
Associate Director, Product Manager/Global Voice UBS AG Chicago, IL May 17, 2016 $108,200
Online Associate Product Manager Home Depot USA, Inc. Atlanta, GA Aug 24, 2016 $108,000 -
$113,000
Online Associate Product Manager Home Depot USA, Inc. Atlanta, GA Aug 29, 2016 $108,000
Associate Product Manager Staples, Inc. Framingham, MA Apr 24, 2016 $108,000
Associate Product Manager Costar Realty Information, Inc. San Francisco, CA May 30, 2016 $107,500 -
$130,000
Associate Product Manager Leantaas, Inc. Santa Clara, CA Aug 16, 2016 $89,440
Associate Product Manager Stamps.com Inc. El Segundo, CA Nov 15, 2015 $88,040
Associate Product Manager Allscripts Healthcare, LLC Raleigh, NC Sep 23, 2015 $87,900
Associate Product Manager, Oncology Business Unit Myriad Genetics, Inc. Salt Lake City, UT Oct 02, 2015 $86,913
Associate Product Manager-Energy Solutions Lutron Electronics Co., Inc. Coopersburg, PA Jul 03, 2016 $86,000
Associate Product Manager Psi Systems Inc. Mountain View, CA Nov 16, 2015 $85,000
Associate Product Manager Hugo Corporation San Francisco, CA Jan 04, 2016 $85,000

No Results

To get more results, try adjusting your search by changing your filters.

See More Salaries

How Would You Rate The Salary Of an Associate Product Manager?

Have you worked as an Associate Product Manager? Help other job seekers by rating your experience as an Associate Product Manager.

Top Skills for An Associate Product Manager

  1. New Product Development
  2. Revenue Growth
  3. Market Research
You can check out examples of real life uses of top skills on resumes here:
  • Assisted with new product development including strategic and financial analysis, gate review presentations, packaging development and customer presentation materials.
  • Implemented refurbished system program providing low cost alternatives to emerging markets driving additional revenue growth for those countries.
  • Produced market research reports for potential market opportunities and made recommendations to senior management based on such reports.
  • Led SKU optimization project resulting in increased product distribution through use of category management techniques.
  • Supported Product Management team, writing product requirement documents and managing customer feature requests and feedback.

Rank:

Average Salary:

Embed On Your Website

Top 10 Best States for Associate Product Managers

  1. Colorado
  2. Georgia
  3. Washington
  4. California
  5. Rhode Island
  6. New Jersey
  7. Virginia
  8. Delaware
  9. Arkansas
  10. District of Columbia
  • (811 jobs)
  • (796 jobs)
  • (1,753 jobs)
  • (6,807 jobs)
  • (156 jobs)
  • (990 jobs)
  • (929 jobs)
  • (64 jobs)
  • (127 jobs)
  • (192 jobs)

Associate Product Manager Resume Examples And Tips

The average resume reviewer spends between 5 to 7 seconds looking at a single resume, which leaves the average job applier with roughly six seconds to make a killer first impression. Thanks to this, a single typo or error on your resume can disqualify you right out of the gate. At Zippia, we went through over 3,148 Associate Product Manager resumes and compiled some information about how best to optimize them. Here are some suggestions based on what we found, divided by the individual sections of the resume itself.

Learn How To Create A Top Notch Associate Product Manager Resume

View Resume Examples

Associate Product Manager Demographics

Gender

Female

52.5%

Male

42.0%

Unknown

5.5%
Ethnicity

White

59.5%

Hispanic or Latino

14.6%

Asian

12.3%

Black or African American

10.0%

Unknown

3.7%
Show More
Foreign Languages Spoken

Spanish

33.9%

French

13.4%

Mandarin

10.5%

Chinese

9.4%

German

4.7%

Portuguese

4.3%

Italian

4.0%

Cantonese

3.6%

Korean

3.2%

Japanese

2.9%

Russian

2.5%

Tagalog

1.4%

Vietnamese

1.1%

Dutch

1.1%

Carrier

1.1%

Arabic

1.1%

Swedish

0.7%

Swahili

0.4%

Romanian

0.4%

Hindi

0.4%
Show More

Associate Product Manager Education

Schools

Fashion Institute of Technology

11.9%

University of Phoenix

10.5%

New York University

8.1%

Northwestern University

5.4%

University of Texas at Austin

5.0%

University of Southern California

4.4%

Boston University

4.4%

Northeastern University

4.4%

Cornell University

4.2%

DePaul University

4.2%

Duke University

4.2%

University of Michigan - Ann Arbor

4.0%

University of California - Davis

4.0%

Syracuse University

3.8%

San Diego State University

3.8%

University of Washington

3.6%

Columbia University

3.6%

Pennsylvania State University

3.4%

Harvard University

3.4%

University of California - Irvine

3.2%
Show More
Majors

Business

33.5%

Marketing

25.4%

Management

6.5%

Finance

5.0%

Specialized Sales And Merchandising

4.5%

Communication

4.0%

Economics

2.3%

Computer Science

2.2%

Political Science

2.1%

English

1.9%

Graphic Design

1.8%

Biology

1.5%

Psychology

1.5%

Project Management

1.3%

Education

1.2%

Accounting

1.2%

International Business

1.1%

Apparel And Textiles

1.1%

Electrical Engineering

1.0%

Liberal Arts

1.0%
Show More
Degrees

Bachelors

48.7%

Masters

37.8%

Other

7.3%

Associate

2.6%

Certificate

2.1%

Doctorate

1.1%

Diploma

0.2%

License

0.1%
Show More

Job type you want
Full Time
Part Time
Internship
Temporary

How Would You Rate Working As an Associate Product Manager?

Are you working as an Associate Product Manager? Help us rate Associate Product Manager as a Career.

Top Associate Product Manager Employers

Jobs From Top Associate Product Manager Employers

Associate Product Manager Videos

Meet a Google Associate Product Manager Program Alumna, feat. Laura

Ask a Google Product Manager - APMs (Associate Product Managers) from Zurich

How to Plan a Product Management Career - Ramsey Pryor

Related to your recently viewed content