Intercom is the AI Customer Service company on a mission to help businesses provide incredible customer experiences.
Our AI agent Fin, the most advanced customer service AI agent on the market, lets businesses deliver always‑on, impeccable customer service and ultimately transform their customer experiences for the better. Fin can also be combined with our Helpdesk to become a complete solution called the Intercom Customer Service Suite, which provides AI enhanced support for the more complex or high touch queries that require a human agent.
Founded in 2011 and trusted by nearly 30,000 global businesses, Intercom is setting the new standard for customer service. Driven by our core values, we push boundaries, build with speed and intensity, and consistently deliver incredible value to our customers.
What's the opportunity?
We're looking for a Performance MarketingManager with deep expertise across paid social, display, and video to take our multi‑channel acquisition strategy to the next level. If you thrive in a fast‑moving, data‑driven environment and are motivated by driving measurable growth at scale, this role is for you.
You'll help lead Intercom's paid acquisition programs, playing a critical role in how we acquire high‑quality leads and customers. In this highly collaborative role, you'll build and run cross‑channel paid campaigns, partner closely with creative and integrated marketing teams, and turn performance data into insights that fuel our growth engine and set new standards for efficiency.
What will I be doing?
Lead and scale Intercom's performance marketing programs across paid social channels (LinkedIn, Facebook, and beyond), display and video to acquire new Fin and Intercom customers.
Develop paid marketing strategies that ladder up to broader integrated campaign objectives-driving audience engagement, demand, and acquisition across the funnel.
Partner with creative, brand, and integrated teams to contribute to development of high‑performing assets-bring channel insights that help shape concepts, messaging, and visual direction.
Analyze in‑market campaign performance and make data‑driven decisions to refine and improve results against business objectives.
Run structured A/B tests and experiments to increase efficiency, boost ROI, and uncover scalable growth opportunities.
Collaborate with marketing, sales, and web teams to align ad messaging with high‑converting landing pages.
Identify and act on new growth opportunities across the funnel, surfacing strategies grounded in performance data.
What skills do I need?
3+ years of hands‑on experience running paid social, display, and video campaigns, ideally in high‑growth environments.
Deep expertise with paid social platforms (LinkedIn, Facebook/Meta), with a strong grasp of direct response and performance‑driven campaigns.
An understanding of integrated, full‑funnel campaign development and how creative, content, and targeting work together.
Strong analytical skills: advanced proficiency with spreadsheets and experience using analytics or BI tools (Looker, Tableau, etc.).
A balance of strategic thinking and tactical execution-you know when to zoom out for the big picture and when to dive into the details.
Analytical and curious by nature-you love digging into data, solving problems, and turning insights into actionable decisions.
Clear and confident communicator-able to distill complex performance data into simple, impactful takeaways for stakeholders at every level.
Paid acquisition experience in B2B or SaaS.
Comfort with SQL for deeper data analysis.
We are a well‑treated bunch, with awesome benefits! If there's something important to you that's not on this list, talk to us!
Competitive salary and meaningful equity
Comprehensive medical, dental, and vision coverage
Regular compensation reviews - great work is rewarded!
Flexible paid time off policy
Paid parental leave program
In‑office bicycle storage
Fun events for Intercomrades, friends, and family!
*Proof of eligibility to work in the United States is required.
The base salary range for candidates within the San Francisco Bay Area is $123,900-$148,028. Actual base pay will depend on a variety of factors such as education, skills, experience, location, etc. The base pay range is subject to change and may be modified in the future. All regular employees may also be eligible for the corporate bonus program or a sales incentive (target included in OTE) as well as stock in the form of Restricted Stock Units (RSUs).
#LI-Hybrid
Intercom has a hybrid working policy. We believe that working in person helps us stay connected, collaborate easier and create a great culture while still providing flexibility to work from home. We expect employees to be in the office at least three days per week.
Intercom values diversity and is committed to a policy of Equal Employment Opportunity. Intercom will not discriminate against an applicant or employee on the basis of race, color, religion, creed, national origin, ancestry, sex, gender, age, physical or mental disability, veteran or military status, genetic information, sexual orientation, gender identity, gender expression, marital status, or any other legally recognized protected basis under federal, state, or local law.
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$123.9k-148k yearly 21h ago
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Principal, Partner Marketing
Intercom 4.8
San Francisco, CA jobs
Intercom is the AI Customer Service company on a mission to help businesses provide incredible customer experiences.
Our AI agent Fin, the most advanced customer service AI agent on the market, lets businesses deliver always‑on, impeccable customer service and ultimately transform their customer experiences for the better. Fin can also be combined with our Helpdesk to become a complete solution called the Intercom Customer Service Suite, which provides AI enhanced support for the more complex or high touch queries that require a human agent.
Founded in 2011 and trusted by nearly 30,000 global businesses, Intercom is setting the new standard for customer service. Driven by our core values, we push boundaries, build with speed and intensity, and consistently deliver incredible value to our customers.
What's the opportunity?
As the Principal, Partner Marketing, you'll build the long‑term vision and operational engine that will scale Intercom's global partner marketing ecosystem. Your work will directly impact Intercom's mission to transform customer service, not just incrementally improve it, by building partner marketing programs that drive pipeline, revenue, and category leadership in the rapidly evolving AI agent market. This is a high‑impact, high‑visibility role where your contributions will help Intercom win in a space where the best AI agent will define the category.
You'll join Intercom's GTM organization, reporting into the Demand Generation team and partnering closely with Strategic Partnerships. We are a fast‑paced, high‑agency group obsessed with delivering world‑class, AI‑powered customer experiences at scale. Our team's mission is to accelerate Intercom's growth by building innovative, data‑driven programs that fuel our AI‑first strategy. As Principal, Partner Marketing, you'll be the connective tissue between global partnerships, marketing, sales, and customer success, helping to ensure our partner ecosystem is a true growth engine for the business. You'll thrive in an environment that values ownership, speed, and a relentless focus on customer needs.
What will I be doing?
Define and own the end‑to‑end partner marketing strategy and operational engine that drives marketing attributed pipeline and accelerates revenue with and through our partner ecosystem.
Build differentiated, repeatable go‑to‑market partner marketing playbooks tailored by solution, industry, and region, balancing global scale with local customization.
Design and execute scalable co‑marketing programs (campaigns, launches, joint solutions, marketplace motions) that generate partner‑sourced and partner‑influenced marketing attributed pipeline.
Collaborate with the ABM team to launch account‑based partner marketing plays for strategic accounts.
Develop partner messaging frameworks and value propositions, collaborating with stakeholders to ensure lock‑in to GTM and campaign messaging.
Create and manage a partner portal/content hub, ensuring self‑serve resources and brand guidelines are readily available to accelerate partner success.
Lead the design and governance of partner marketing program benefits and requirements, including MDF/co‑op investment and ROI reporting.
Orchestrate partner marketing communications, executive briefings, joint business planning, and flagship partner events.
Refine partner marketing KPI frameworks to optimize funnel health and drive data‑driven decision making.
As needed, partner with RevOps/IT to optimize CRM/PRM/marketing automation and performance dashboards.
What skills do I need?
10+ years in B2B tech marketing with deep experience in partner marketing. Proven success building and scaling partner marketing programs to drive revenue with ISVs, GSIs/SIs, MSPs, distributors, cloud marketplaces, and alliances.
Demonstrated ability to set a global partner marketing strategy and operationalize programs at scale across segments, industries, and geographies.
Track record of cross‑functional leadership across global, highly matrixed teams. Exceptional stakeholder management and executive‑level communication skills.
Strong command of B2B pipeline metrics, marketing attribution, ROI, and executive‑level performance reporting. Comfortable using data to prioritize and make trade‑offs.
Mastery of joint value partner propositions, solution positioning, narrative, and enablement for both technical and business buyers.
Deep understanding of cloud/SaaS go‑to‑market partner motions (sell‑with hyperscalers, marketplace listings and monetization, integrations/solutions, co‑innovation).
Adept at using Salesforce and Tableau performance dashboards; skilled at workflow process design and change management.
Bachelor's degree in marketing, business, or related field required.
MBA or equivalent experience.
Prior experience in B2B SaaS/technology product marketing or a similar role is a plus.
Curiosity, resilience, and a growth mindset. The ability to thrive in ambiguity and change.
A genuine interest in how AI is transforming customer service and a drive to be part of that transformation.
We are a well‑treated bunch, with awesome benefits! If there's something important to you that's not on this list, talk to us!
Competitive salary and meaningful equity
Comprehensive medical, dental, and vision coverage
Regular compensation reviews-great work is rewarded!
Flexible paid time off policy
Paid Parental Leave Program
In‑office bicycle storage
Fun events for Intercomrades, friends, and family!
The base salary range for candidates within the San Francisco Bay Area is $180,000 - $215,000. Actual base pay will depend on a variety of factors such as education, skills, experience, location, etc. The base pay range is subject to change and may be modified in the future. All regular employees may also be eligible for the corporate bonus program or a sales incentive (target included in OTE) as well as stock in the form of Restricted Stock Units (RSUs).
#LI‑Hybrid
Intercom has a hybrid working policy. We believe that working in person helps us stay connected, collaborate easier and create a great culture while still providing flexibility to work from home. We expect employees to be in the office at least three days per week.
We have a radically open and accepting culture at Intercom. We avoid spending time on divisive subjects to foster a safe and cohesive work environment for everyone. As an organization, our policy is to not advocate on behalf of the company or our employees on any social or political topics out of our internal or external communications. We respect personal opinion and expression on these topics on personal social platforms on personal time, and do not challenge or confront anyone for their views on non‑work related topics. Our goal is to focus on doing incredible work to achieve our goals and unite the company through our core values.
Intercom values diversity and is committed to a policy of Equal Employment Opportunity. Intercom will not discriminate against an applicant or employee on the basis of race, color, religion, creed, national origin, ancestry, sex, gender, age, physical or mental disability, veteran or military status, genetic information, sexual orientation, gender identity, gender expression, marital status, or any other legally recognized protected basis under federal, state, or local law.
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$180k-215k yearly 3d ago
Performance Marketing Manager - B2B SaaS & Social Growth
Intercom 4.8
San Francisco, CA jobs
A leading AI Customer Service company in San Francisco seeks a Performance MarketingManager to drive paid acquisition programs across various channels. This role involves developing strategies, analyzing campaign performance, and collaborating with creative teams to enhance marketing effectiveness. The ideal candidate will have over 3 years of experience in performance marketing, especially in B2B environments, and will be skilled in data analysis and campaign optimization. Offering a competitive salary and robust benefits in a hybrid work environment.
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$98k-152k yearly est. 21h ago
Brand Marketing Manager, Students and Learning
Google Inc. 4.8
San Francisco, CA jobs
Google San Francisco, CA, USA ; New York, NY, USA
Qualified applications with arrest or conviction records will be considered for employment in accordance with the San Francisco Fair Chance Ordinance for Employers and the California Fair Chance Act. Note: By applying to this position you will have an opportunity to share your preferred working location from the following: San Francisco, CA, USA; New York, NY, USA.
Bachelor's degree or equivalent practical experience.
4 years of experience in marketing working across one or more marketing fields (i.e., growth, product marketing, brand marketing, social).
Experience managing cross‑functional or cross‑team projects.
Experience in developing and launching marketing campaigns or resources focused on literacy, education, or technology adoption (e.g., AI Literacy resources, innovative learning tools).
Experience in Brand Marketing, Product Marketing or a related field with a focus on K‑12 audiences (students, educators or educators leaders).
Preferred qualifications
Ability to work collaboratively across highly matrixed teams in a global organization and across Google.
Ability to work in an ambiguous and fast‑changing environment with an entrepreneurial approach.
Demonstrated passion for AI and its capabilities.
Independent, comfortable with ambiguity, and can direct their projects in an unstructured environment.
Creative problem solver who can seamlessly go from strategy, ideation, to execution.
About the job
As a Brand MarketingManager on the Students and Learning Marketing team, you will help amplify the overall cross‑Google Learning narrative. In this role, you will collaborate with cross‑functional partners to drive a cross‑company strategy focused on empowering K‑12 learners and educators to benefit from AI. You'll drive engagement with students and teachers through bringing to market AI Literacy resources and innovative AI Learning tools. Through driving cohesive marketing plans centered on key education‑related cultural moments, you'll drive broad awareness and trust with these audiences. As a global lead, you'll build processes and assets that empower regional teams to scale programming and accompanying narratives in their local markets.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems- from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can-changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
The US base salary range for this full‑time position is $114,000-$163,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job‑related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.
Responsibilities
Own the end‑to‑end student + teacher‑focused marketing strategy for Google's AI Literacy programs and experimental AI Learning tools, from foundational messaging to robust Go‑to‑Market (GTM) planning and execution for all program/product launches and key moments.
Contribute to high‑impact thought leadership and amplification toolkits tailored for policymakers, educational leaders and industry influencers, including bespoke talking points, compelling demos, valuable assets, and strategic event engagements to maximize our influence and impact in AI Literacy and Learning.
Lead market research and competitive analysis to deeply understand user needs, identify emerging trends, and position Google's AI Literacy and Learning approach as a clear differentiator and leader in the educational landscape.
Define, track, and analyze Key Performance Indicators (KPIs) for programs and campaigns, leveraging data to inform ongoing strategy optimization. Demonstrate measurable impact on brand perception and user engagement.
Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents‑to‑be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.
Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes.
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$127k-172k yearly est. 4d ago
Global Partner Experiences Marketing Lead
Google Inc. 4.8
San Francisco, CA jobs
A leading technology firm is seeking a MarketingManager for Global Partner Experiences to enhance the Google Cloud partner ecosystem. This role involves developing marketing strategies, managing relationships through in-person and digital events, and creating engaging experiences for partners. The ideal candidate has a Bachelor's degree and at least 6 years of experience in marketing. Competitive salary ranging from $137,000 to $201,000 plus bonuses and equity.
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$137k-201k yearly 2d ago
AI Literacy Brand Marketing Lead for K-12 Education
Google Inc. 4.8
San Francisco, CA jobs
A leading technology company is looking for a Brand MarketingManager for its Students and Learning team in San Francisco. The role focuses on creating strategic marketing initiatives promoting AI Literacy and engages K-12 learners and educators. Ideal candidates possess substantial marketing experience, a strong collaborative spirit, and a passion for AI. This position offers a competitive salary range of $114,000-$163,000 plus bonuses and benefits.
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$114k-163k yearly 4d ago
Senior Cloud Security Marketing Strategist
Google Inc. 4.8
Sunnyvale, CA jobs
A leading technology company in Sunnyvale, CA is seeking a Senior Product MarketingManager for Google Cloud Security. This role involves driving the marketing strategy for cloud security products and working cross-functionally to define unique value propositions. Candidates should have significant experience in product marketing, particularly in cloud security. The ideal applicant will possess a Bachelor's degree, excellent communication skills, and a history of managing complex projects. Competitive salary and benefits offered.
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$120k-160k yearly est. 1d ago
Senior Paid Social Growth Marketing Manager
Google Inc. 4.8
Mountain View, CA jobs
A leading tech company is seeking a Senior Product MarketingManager for Ads Marketing. This role involves developing and executing strategies for paid social media to drive business growth and lead generation. The ideal candidate will have experience in social media and content marketing, along with expertise in managing budgets and campaign optimization. Candidates should possess a Bachelor's degree and have significant experience in marketing, especially within the technology sector. A competitive salary and benefits are offered, with the salary range between $165,000 and $245,000.
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$165k-245k yearly 3d ago
Senior Director, Product Marketing - IE-IoT
Qualcomm 4.5
San Diego, CA jobs
Company: Qualcomm Technologies, Inc. Job Area
Sales, Business Development & Marketing Group, Sales, Business Development & Marketing Group > Product Marketing
The ideal candidate for this position is an experienced marketing professional with strong technical and IoT business acumen. It requires a comprehensive understanding of managing a holistic 360-degree marketing plan across various channels to drive measurable results. This individual will have demonstrated an aptitude for technology and innovation, established a track‑record of results through problem solving and decision‑making under complex and competing requirements, and demonstrated commitment and perseverance in delivering strategic outcomes. Strong communicator and inclusive collaborator who can drive creativity and enthusiasm in others and is able to employ unique marketing techniques for complex technologies and a complex business. This person must be a go‑getter and be able to work independently without constant direction.
Key Responsibilities
Creating, implementing and measuring the success of the IE‑IoT global integrated marketing strategy and activation that will achieve key business objectives and success metrics; including driving the cross‑functional marketing team with 360 campaign execution and development of thought leadership topics
Tight alignment with BU stakeholders on objectives and desired outcomes
Drive the development of differentiated positioning and messaging content for Sales, PR, AR, executive presentations, conferences, customer programs, social media, web, traditional visual, written product and technology communication
Manage development and inventory of content‑rich, high impact marketing assets ranging from industry thought leadership materials to technical product presentations and documentation
Develop communications materials for the IE‑IoT BU executives
Oversee marketing budget management for business lines
Communicating complex IE‑IoT information and marketing strategy to multiple audiences including but not limited to OEM/ODM customers, enterprise and industrial organizations, tech companies, developers, channel partners, media and analysts, investors, and regulators
Having a great degree of influence over key organizational decisions
Working independently and with the collaboration of direct reports as needed
Minimum Qualifications
Bachelor's degree and 9+ years of Product Marketing, Marketing, Business, Engineering, Communications, or related work experience.
Associate's degree or equivalent and 11+ years of Product Marketing, Marketing, Business, Engineering, Communications, or related work experience.
High school Diploma or equivalent and 13+ years of Product Marketing, Marketing, Business, Engineering, Communications, or related work experience.
Completed advanced degrees in a relevant field may be substituted for up to two years (Master's = one year, Doctorate = two years) of work experience.
Preferred Qualifications
10+ years product marketing or related work experience
7+ years working in a large matrixed organization
Experience in IoT, solutions, SaaS marketing
Required Competencies
Mastery of marketing, positioning, program development, content creation and execution within a highly technical and matrixed organization.
Technical background to understand system‑level, hardware, software, and services topics and translate those into concise and persuasive product and technology messaging.
Track record of leadership, team‑building, and cross‑functional collaboration
Ability to think and plan globally, but execute locally within key regions, understanding critical marketing, product, and segment details
Analytical skills: ability to gather integrate and synthesize data
Building trusting relationships
Communication: convey information clearly and accurately, choosing the most effective method of delivery; superior communication skills internally and with external press, analysts, customers and ecosystem partners
Ability to create and drive the “new and different” - create and produce breakthrough ideas, being a visionary, seeing and assessing multiple possible outcomes, have a broad interest and knowledge in the business; ability to gain support to translate new ideas into creative marketing programs
Decision making - ability to make quick, business‑sound decisions; being resourceful in getting information needed to make decisions
Organized, resourceful and planful - the ability to prioritize, get things done, work on multiple tasks, and anticipate and plan around obstacles
Mentoring and coaching - the ability to develop, coach and mentor associates, ability to provide development opportunities, advise, teach and guide to prepare team for success and effective job performance
Qualcomm is an equal opportunity employer. If you are an individual with a disability and need an accommodation during the application/hiring process, rest assured that Qualcomm is committed to providing an accessible process. You may e‑mail disability‑************************** or call Qualcomm's toll‑free number found here. Upon request, Qualcomm will provide reasonable accommodations to support individuals with disabilities to be able participate in the hiring process. Qualcomm is also committed to making our workplace accessible for individuals with disabilities. (Keep in mind that this email address is used to provide reasonable accommodations for individuals with disabilities. We will not respond here to requests for updates on applications or resume inquiries).
To all Staffing and Recruiting Agencies: Our Careers Site is only for individuals seeking a job at Qualcomm. Staffing and recruiting agencies and individuals being represented by an agency are not authorized to use this site or to submit profiles, applications or resumes, and any such submissions will be considered unsolicited. Qualcomm does not accept unsolicited resumes or applications from agencies. Please do not forward resumes/applications.
EEO Employer: Qualcomm is an equal opportunity employer; all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or any other protected classification.
Qualcomm expects its employees to abide by all applicable policies and procedures, including but not limited to security and other requirements regarding protection of Company confidential information and other confidential and/or proprietary information, to the extent those requirements are permissible under applicable law.
Pay range and Other Compensation & Benefits
$223,400.00 - $335,200.00
The above pay scale reflects the broad, minimum to maximum, pay scale for this job code for the location for which it has been posted. Even more importantly, please note that salary is only one component of total compensation at Qualcomm. We also offer a competitive annual discretionary bonus program and the opportunity for annual RSU grants (employees on sales‑incentive plans are not eligible for our annual bonus). In addition, our highly competitive benefits package is designed to support your success at work, at home, and at play. Your recruiter will be happy to discuss all that Qualcomm has to offer - and you can review more details about our US benefits at this link.
If you would like more information about this role, please contact Qualcomm Careers.
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$223.4k-335.2k yearly 21h ago
Marketing Manager, Global Partner Experiences, Google Cloud
Google Inc. 4.8
San Francisco, CA jobs
New York, NY, USA; Reston, VA, USA; +3 more
Apply
Qualified applications with arrest or conviction records will be considered for employment in accordance with the San Francisco Fair Chance Ordinance for Employers and the California Fair Chance Act. Note: By applying to this position you will have an opportunity to share your preferred working location from the following: New York, NY, USA; Reston, VA, USA; San Francisco, CA, USA; Seattle, WA, USA; Sunnyvale, CA, USA.
Qualifications
Bachelor's degree or equivalent practical experience.
6 years of experience in marketing working across one or more marketing fields ( pw i.e., growth, product marketing, partner marketing, brand marketing, social).
Experience managing cross‑functional or cross‑team projects.
Experience in developing and executing communication plans or content strategies.
Preferred qualifications:
Experience in designing and managing awards or recognition programs for partners or similar communities.
Knowledge of cloud technologies, Google Workspace, and the broader cloud business and channel ecosystem.
Strong content and storytelling skillset, with the ability toamps translate complex technical concepts into clear, concise, and compelling narratives for audiences.
Exceptional written and verbal communication skills, with a keen eye for detail and accuracy.
About the job
The Google Cloud partner marketing team is dedicated to empowering a thriving partner ecosystem with marketing strategy and programs that bring the value of Google Cloud to our customers. A core component of this mission is fostering partner experiences and engagements that build partner mindshare, loyalty, and advocacy in the market-ultimately enabling our partners to drive customer success, business, and market share growth.
As a MarketingManager, Global Partner Experiences, you will drive marketing strategy and execution focused on our global partner ecosystem. You will be instrumental in fostering strong relationships with our partners through strategic in‑person events, as well as digital programming. Leveraging a strong strategic mindset and event execution skillset, you will bring to life compelling and creative in‑person experiences for our partner community, building mindshare, awareness, and engagement. This role requires a blend of collaborative execution, creativity, innovation, and a deep understanding of how to engage and influence partners across various channels to build mindshare, loyalty, and advocacy. You will operate as a key862 second- contributor, driving marketing outcomes for projects within the global partner marketing function.
The US base salary range for this full‑time position is $137,000‑$201,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job‑related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits voortdurend. Learn more about benefits at Google .
Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, helpu, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents‑to‑be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy , Know Your Rights: Workplace Discrimination Is Illegal , Belonging at Google , and How We Hire .
Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our job alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes.
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$137k yearly 2d ago
Principal Partner Marketing: Scale Global AI Partnerships
Intercom 4.8
San Francisco, CA jobs
A leading AI customer service firm in San Francisco is seeking a Principal, Partner Marketing to drive its global partner marketing ecosystem. The role requires over 10 years of experience in B2B tech marketing, with expertise in partner marketing programs that enhance pipeline and revenue. The successful candidate will strategically collaborate within cross-functional teams to ensure marketing programs fuel growth. A hybrid work model is offered with competitive benefits.
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$106k-146k yearly est. 21h ago
Global Partner Marketing Architect
Intercom 4.8
San Francisco, CA jobs
A customer service technology company in San Francisco is seeking a Principal, Partner Marketing to drive and manage the global partner marketing strategy. The role focuses on building scalable programs, executing joint campaigns, and ensuring strong alignment across teams. The ideal candidate has over 10 years in B2B tech marketing, deep experience in partner marketing, and a growth mindset. This position offers competitive salary, equity, and a hybrid working environment.
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$106k-146k yearly est. 3d ago
Senior Product Marketing Manager, Ads Marketing
Google Inc. 4.8
Mountain View, CA jobs
Google, San Francisco, CA, USA; Mountain View, CA, USA
Advanced
Experience owning outcomes and decision making, solving ambiguous problems and influencing stakeholders; deep expertise in domain.
Apply
X Applicants in San Francisco: Qualified applications with arrest or conviction records will be considered for employment in accordance with the San Francisco Fair Chance Ordinance for Employers and the California Fair Chance Act. By applying to this position you will have an opportunity to share your preferred working location from the following: San Francisco, CA, USA; Mountain View, CA, USA.
Bachelor's degree or equivalent practical experience.
9 years of experience in social media marketing, content marketing, or a related field.
Experience leading or owning social media channels and their strategies.
Preferred qualifications:
Experience in developing and executing paid social strategies that have an impact on sales pipeline and business.
Experience with marketing automation and CRM platforms (e.g., Salesforce, Marketo).
Experience marketing complex technology products to C-level and VP-level executives at large, global enterprise companies.
Understanding of paid social platforms, including YouTube, with a knowledge of aiming, bidding strategies, and performance measurement.
Excellent investigative skills, with the ability to define and track key business metrics, analyze data, and translate insights into actionable strategies.
About the job
As the Senior Product MarketingManager of Paid Social Growth Marketing, you will be a critical driver of business growth for Google Ads. You will be responsible for developing and executing a paid social media strategy that amplifies our content, key decision-makers at the brands and agencies, and generates a predictable pipeline of high-quality leads for our sales teams. You will own the paid social budget and be responsible for optimizing our campaigns for maximum business impact and ROI. You will require a data-driven and problem-solving leader with an understanding of paid social platforms, a passion for performance marketing, and ability to build and scale lead generation programs that deliver measurable results.
The US base salary range for this full-time position is $165,000-$245,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process. Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.
Responsibilities
Develop and execute a comprehensive paid social media strategy across key platforms, with a focus on amplifying successful content and key decision-makers.
Design, build, and scale a paid social lead generation engine that creates a predictable pipeline for our sales teams, with a focus on upsell and cross-promotion opportunities with existing customers.
Own the end-to-end management of our paid social campaigns, from budget allocation and audience aiming to creative development and performance optimization.
Establish a measurement framework to track the performance of our paid social programs, prove ROI, and continuously optimize for maximum business impact.
Partner closely with Sales leadership to ensure tight alignment on lead quality, process, and business outcomes.
Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.
Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes.
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$162k-212k yearly est. 3d ago
Principal Product Marketing Manager
Intercom 4.8
San Francisco, CA jobs
Intercom is the AI Customer Service company on a mission to help businesses provide incredible customer experiences.
Our AI agent Fin, the most advanced customer service AI agent on the market, lets businesses deliver always‑on, impeccable customer service and ultimately transform their customer experiences for the better. Fin can also be combined with our Helpdesk to become a complete solution called the Intercom Customer Service Suite, which provides AI‑enhanced support for the more complex or high‑touch queries that require a human agent.
Founded in 2011 and trusted by nearly 30,000 global businesses, Intercom is setting the new standard for customer service. Driven by our core values, we push boundaries, build with speed and intensity, and consistently deliver incredible value to our customers.
What's the opportunity?
This is a senior IC role for someone who wants to operate at the center of product, AI, sales, and strategy. You'll shape the stories the market hears, the narratives sales teams use, and the way we explain a very technical product to customers who are trying to make sense of the AI shift. You'll work directly with product, engineering, sales leadership, and the marketing team. You'll be hands‑on with the product and the tech. You'll own major moments like launches, new narratives, pricing shifts, and enablement pushes. This isn't a lane job. It's a builder role for someone who wants to work fast, think from first principles, and help define the new way PMM works.
What will I be doing?
Lead positioning and messaging for major product areas, from first principles through market‑ready narratives
Partner daily with Product and Engineering to translate complex AI technology into simple stories customers understand
Build crisp, high‑impact enablement that sales actually uses: pitch decks, demos, battlecards, talk tracks
Be deeply customer obsessed. Listen to calls, study patterns, and turn raw customer signals into clear insights that shape what we say
Create high‑quality PMM assets yourself: pages, scripts, briefs, internal narratives, videos
Drive cross‑functional alignment on what we're saying, why, and how it shows up everywhere
Lead launches and go‑to‑market moments, working with full‑stack marketers, content, and DG teams
Raise the bar on PMM craft by modeling strong writing, clarity, taste, and technical understanding
What we're looking for
This is a role for someone who is a hybrid: part strategist, part storyteller, part technologist. You should be able to move between customer insight, product detail, competitive analysis, and creative expression without friction.
You bring:
Deep experience in B2B product marketing and a track record of shaping how complex products are understood in the market
Ability to research patterns, synthesize insights, and frame a narrative that cuts through noise
Great writing and communication skills
Comfort working directly with execs and product leaders
Strong judgment and the ability to work independently on large, high‑stakes initiatives
A genuine interest in AI technology and a willingness to get hands‑on with the product
Taste. You know what good looks like and you can explain why
Experience Required:
Proven experience owning major PMM work end to end for complex products
Background in fast‑growing startups or high‑velocity environments
Attributes we're looking for
Ambitious & Competitive - You want to have a very successful career. You think big, set a high bar for yourself, and want to win. You'll always go the extra mile to do what it takes. This is a highly competitive time, as AI makes it easy to start new companies and copy features, so we need people who want to lead, not follow.
Confident & Decisive - You back yourself and your team. You're willing to be wrong, you don't seek approval, and you optimize for progress over consensus. You ask for forgiveness, not permission. You value momentum and believe shipping beats perfect planning.
Curious & Intellectually Engaged - You're always learning, reading, experimenting, and asking why things are the way they are. You use your full brain power to keep up with AI's pace, constantly exploring new tools and ideas to improve how we work.
Delivers Great Work & Works Hard - You reliably ship. You make every day count and don't like days when nothing was made, built, or shipped. You find meaning in work and put in the effort required to win, especially in a time when competitors are working just as hard.
Technical & Internet‑Native - You live in the medium you build. You love technology, try new products, and understand how digital culture works, what resonates, and what feels dated. You can't be successful with a technology you don't personally use and understand.
Tasteful & Creative - You understand the zeitgeist and what connects emotionally with people. You draw inspiration from design, art, and culture to create ideas that resonate deeply.
Impatient & Change‑Oriented - You hate when things move slowly and work to fix the root causes. You thrive in ambiguity and love leading people through transformation. You're here to build something new and better, fast.
Skills we're looking for
Communication (Especially Writing) - You're excellent at communicating ideas clearly. You write crisp briefs, synthesis memos, and updates that drive alignment. You know when to write and when to talk.
Creativity - You come up with new ideas and new ways of doing things. You see connections others miss. You're not constrained by how things worked before.
Critical Thinking - You reason from first principles. You don't accept "that's how it's always been done." You question assumptions and find better ways forward.
Research - You can do research to understand customers, stakeholders, and what they need, think, and do. You apply the same research mindset to internal customers-what does a sales rep need? What blockers does a Marketing Generalist face?
Collaboration - You work well across functions. You build trust quickly. You make other people better and more effective.
Relationship Building - You're good at making connections and building relationships-from internal stakeholders to customers to external partners.
Analysis - You measure whether what you're doing is having impact. You use data to make decisions and iterate quickly.
The base salary range for candidates within the San Francisco Bay Area is $200,000 - $240,000. Actual base pay will depend on a variety of factors such as education, skills, experience, location, etc. All regular employees may also be eligible for the corporate bonus program or a sales incentive (target included in OTE) as well as stock in the form of Restricted Stock Units (RSUs). We also provide a full benefits package to all regular employees.
Intercom has a hybrid working policy. We believe that working in person helps us stay connected, collaborate easier and create a great culture while still providing flexibility to work from home. We expect employees to be in the office at least three days per week.
We have a radically open and accepting culture at Intercom. We avoid spending time on divisive subjects to foster a safe and cohesive work environment for everyone. As an organization, our policy is to not advocate on behalf of the company or our employees on any social or political topics out of our internal or external communications. We respect personal opinion and expression on these topics on personal social platforms on personal time, and do not challenge or confront anyone for their views on non‑work related topics. Our goal is to focus on doing incredible work to achieve our goals and unite the company through our core values.
Intercom values diversity and is committed to a policy of Equal Employment Opportunity. Intercom will not discriminate against an applicant or employee on the basis of race, color, religion, creed, national origin, ancestry, sex, gender, age, physical or mental disability, veteran or military status, genetic information, sexual orientation, gender identity, gender expression, marital status, or any other legally recognized protected basis under federal, state, or local law.
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$200k-240k yearly 1d ago
Senior Product Marketing Manager, Security, Google Cloud
Google Inc. 4.8
Sunnyvale, CA jobs
Apply
X Applicants in San Francisco: Qualified applications with arrest or conviction records will be considered for employment in accordance with the San Francisco Fair Chance Ordinance for Employers and the California Fair Chance Act. Note: By applying to this position you will have an opportunity to share your preferred working location from the following: Sunnyvale, CA, USA; Seattle, WA, USA; San Francisco, CA, USA.
Bachelor's degree or equivalent practical experience.
9 years of experience in marketing working in Product Marketing.
5 years of experience marketing Cloud Security products.
Experience managing cross-functional or cross-team projects.
Preferred qualifications:
Master's degree in marketing, business or a technical field.
Experience in marketing security products used in cloud or Software-as-a-Service (SaaS) environments.
Experience working collaboratively across multiple product management and marketing teams.
Experience launching and marketing technology solutions globally.
Excellent writing, communication and structured thinking skills.
About the job
Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.
As a Senior Product MarketingManager, Security, for Google Cloud you will take part in a complete marketing experience as you guide every facet of the product's journey. You will be responsible for driving the product marketing for a range of cloud security products and data security capabilities that help organizations meet data privacy, security, and compliance standards. This means making cloud security products and solution value propositions real through the creation of product narratives, technology showcases and direct experiences, and working to scale our messages and technical content through a range of different channels. You will work with a cross-functional team across sales, product management, corporate communications, engineering and more.
In this role, you will be involved with product marketing strategy from beginning to end. You will generate high-impact ideas, clearly prioritize work, manage multiple projects simultaneously, and drive them to completion.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
The US base salary range for this full-time position is $165,000-$245,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.
Responsibilities
Work and collaborate with marketing, sales and product management to define and deliver the differentiated Google Cloud security value proposition.
Drive awareness of Google Cloud security, Identity and Access Management (IAM), network security products in the market through defining a compelling narrative and engaging with key influencers.
Develop solution narratives and product adoption strategies for cloud security.
Build fans and advocates and help them tell their story.
Enable sales to close business with compelling narratives, tools, engaging intelligence and training.
Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy , Know your rights: workplace discrimination is illegal , Belonging at Google , and How we hire .
Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes.
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$162k-212k yearly est. 1d ago
Director of Corporate Marketing
Lumentum Holdings 4.5
San Jose, CA jobs
It's fun to work in a company where people truly BELIEVE in what they're doing! We're committed to bringing passion and customer focus to the business.
If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!
Director of Corporate Marketing
Location: San Jose, CA
Reports To: Senior Director, Corporate Marketing
Overview:
We are seeking a seasoned and strategic Director of Corporate Marketing to join our team. This individual will be pivotal in leading marketing programs that strengthen Lumentum's global brand and amplify our leadership in the optics and photonics industry.
Key Responsibilities:
Marketing Content Development
Lead the creation and ongoing enhancement of marketing collateral including white papers, blog posts, videos, product data sheets, and corporate presentations.
Collaborate with Director of Product Marketing and Product Line Managers (PLMs) and subject matter experts to ensure technical accuracy, clarity, and brand consistency.
Maintain the Lumentum brand identity across all communication materials and digital platforms.
Industry Analyst & Media Relations
Act as Lumentum's primary liaison to industry media and analysts, managing briefings, market intelligence exchanges, and relationship-building efforts.
Manage outreach to industry publications such as
Laser Focus World
,
Optics.org
, and
Photonics Spectra
, ensuring strategic editorial placements and timely content approvals.
Draft press releases which ensure consistent alignment of external communications with corporate strategy and brand voice.
Webinars & Technical Events
Plan, organize, and execute webinars and virtual events that demonstrate Lumentum's technology leadership and thought expertise.
Oversee content development, speaker coordination, promotion, and post-event analytics to drive engagement and qualified leads.
Product Awards & Recognition
Identify and lead award submissions that highlight Lumentum's technological leadership, innovation, and sustainability initiatives.
Coordinate across internal stakeholders to prepare and review materials for industry awards, innovation showcases, and editorial features.
Direct & Digital Marketing
Develop and manage digital and direct marketing campaigns, including targeted lead-generation and email programs to promote major events, launches, and executive participation.
Partner with digital teams to strengthen the company's web and social presence, ensuring consistent storytelling and measurable performance outcomes.
Use analytics to refine campaign strategies and optimize engagement.
Qualifications:
Bachelor's degree in Marketing, Communications, Engineering, or related field.
15+ years of experience in B2B corporate or product marketing, ideally in the optical communications, lasers, and photonic component markets.
Proven experience leading PR, analyst relations, and corporate communications programs globally.
Exceptional written, verbal, and visual communication skills; able to translate complex technologies into accessible and inspiring stories.
Highly organized, analytical, and results driven.
Pay Range:
P90-USA-1 :$164,650.00 - $235,200.00
Disclaimer:
Final base salary for the successful candidate will depend on multiple factors, including but not limited to, job location, where work will be performed, qualifications, work history and relevant experience. With our continual goal of making Lumentum a best place to work for our employees, we strive to offer employees competitive total compensation packages, which may include annual bonus, commission for certain sales roles, equity, and health and welfare benefits.
$164.7k-235.2k yearly Auto-Apply 17d ago
VTCRC, Marketing and Communications Manager
Virginia Tech Foundation 4.1
Blacksburg, VA jobs
Virginia Tech Foundation, Inc. (VTF) is a nonstock corporation established in 1948 for the sole purpose of managing the endowment and real estate portfolio of Virginia Tech, now valued at $3.0 billion. VTF exists and operates as a separate, independent entity with its own officers and governing board - managing, investing, and distributing private resources to advance Virginia Tech's mission and its strategic priorities.
Virginia Tech Corporate Research Center, Inc. (VTCRC), in all its locations, is where education meets business. VTCRC is a place and a paradigm at work within an ever-changing landscape, wherever Virginia Tech is present. VTCRC is the wholly owned for-profit subsidiary of VTF.
Position Summary:
The Marketing and Communications Manager supports the implementation of VTCRC's visibility, engagement, and community impact. Working under the direction of the Director of Marketing and Communications, this position helps execute initiatives that enhance VTCRC's visibility, promote tenant achievement, and build community engagement, elevating the VTCRC as a multi-location destination where education meets business.
This role provides hands-on support in content creation, social media, event promotion, and digital communications, ensuring that all marketing activities reflect the established VTCRC brand and align with broader organizational goals. The Manager collaborates closely with the Director of Marketing, the Innovations Team, and other departments as needed to deliver consistent, high-quality materials and experiences that advance VTCRC's objectives.
Role and Responsibilities:
Communications & Marketing:
Assist with the creation, design, and distribution of communications including newsletters, email campaigns, press releases, flyers, brochures, blogs, and website content.
Support the drafting and scheduling of social media content, ensuring alignment with VTCRC's brand, tone, and messaging.
Coordinate the development of graphics, layouts, and marketing collateral under the direction of the Director of Marketing.
Implement routine website updates to reflect current events, initiatives, and news under direction of the Director of Marketing.
Provide support to the Director of Communications for Virginia Tech Foundation (VTF) as needed.
Maintain and organize VTCRC's digital asset library, including event photos, logos, templates, and design files.
Draft initial copy for newsletters, social posts, or event descriptions based on provided outlines.
Proofread and edit written content to ensure accuracy, clarity, and tone consistency
Tenant Engagement & Community Building:
Support efforts to strengthen VTCRC tenant engagement through coordinated communication, outreach, and storytelling.
Promote tenant achievements and events through VTCRC's marketing channels, amplifying their visibility and impact.
Collect and compile engagement metrics (social media analytics, email open rates, website traffic, and event attendance) for monthly reports.
Maintain a central dashboard or tracking document for marketing metrics, ensuring data accuracy and accessibility for leadership.
Prepare draft summaries of campaign performance and audience insights to inform future marketing activities.
Help coordinate communication between VTCRC and tenants to ensure timely information sharing, visibility, and satisfaction.
Event Support:
Assist Innovations Team in executing VTCRC events, including networking functions, workshops, conferences, webinars, and tenant-focused activities.
Coordinate calendars, registrations, digital promotion, and assist with on-site setup.
Ensure that event-related materials, communications, and photography are completed and archived according to established workflows.
Assist with on-site photography or videography at events and coordinate with vendors or contractors as needed
Maintain an archive of approved photos and event media for future promotional use
Collaboration & Coordination:
Work closely with the Director of Marketing and Communications and other departments to implement approved strategies and campaigns.
Coordinate with external vendors, partners, and organizations to support production of marketing materials or event deliverables.
Provide operational support to senior leadership on special projects and initiatives related to marketing, communications, and events.
Coordinate internal communications to ensure timely sharing of announcements, newsletters, and events across the team.
Track and report on performance metrics (e.g., social media engagement, newsletter analytics, event attendance) to inform continuous improvement.
Serve as a point of contact for collecting internal updates or stories to include in newsletters and campaigns.
Qualifications:
Required:
Bachelor's degree in communications, marketing, graphic design, public relations, or a related field.
3-5 years of experience in marketing or communications.
Strong skills in graphic design and digital content creation (Adobe Creative Suite, Canva, or similar).
Excellent writing, editing, and storytelling skills.
Highly organized with the ability to manage multiple projects simultaneously.
Comfortable working in a fast-paced, collaborative, and entrepreneurial environment.
Experience with event management software, email marketing platforms, and social media management tools preferred.
Preferred:
Familiarity with WordPress.
Physical Requirements:
Ability to lift up to 25 pounds occasionally for event setup.
Ability to work evenings or weekends as needed for event execution.
Physical Requirements:
Light lifting (
Standing
Sitting
Bending
Moderate lifting (20-50 lbs.)
Lifting
Walking
Climbing
Heavy lifting (>50 lbs.)
Reaching
Repetitive motion
Pushing/pulling
Other, specify:
$53k-70k yearly est. Auto-Apply 36d ago
Digital Marketing & Communications Manager
Virginia Tech 4.1
Blacksburg, VA jobs
Apply now Back to search results Job no: 535156 Work type: Administrative & Professional Senior management: Architecture, Arts, and Design Department: Dean - Architecture
Job Description
The College of Architecture, Arts, and Design (AAD) is seeking a digital marketing & communications manager to lead the execution of a cohesive digital strategy across the college's communications channels. This individual will be a member of the college's marketing and communications team, charged with telling the story of the college and elevating the work of students, faculty, and staff while engaging a wide spectrum of audiences.
The digital marketing & communications manager will lead efforts within the college to design and maintain a consistent and inspiring online presence that is informed by strategic priorities and elevates ongoing work and activities across websites, social media platforms, emails and newsletters, and other digital content. This position will be responsible for the creation, coordination, and implementation of website design and content within the university's content management system, tracking analytics to inform strategy. The digital marketing & communications manager will also work to create and curate engaging content for social media platforms that champions student learning, faculty research, and the Virginia Tech brand. Additionally, this individual will serve in an advisory role to train and support other digital platform users across the college to maintain best practices and implement new knowledge and tools.
The ideal candidate will have professional experience working with website content management systems and social media platforms within a marketing and communications framework. An ability to assist with content creation (copywriting, photography, and videography) is also required. The digital marketing & communications manager should be a self-starter who can work independently, multitask, and navigate multiple deadline-driven projects simultaneously.
The digital marketing & communications manager reports to the director of marketing and communications and is a member of the AAD advancement team. As such, the individual's efforts will be strategically aligned to support the goals and priorities of the college and university and must follow established brand guidelines, university policies and procedures, and accessibility standards.
Required Qualifications
* Bachelor's degree in information technology, computer science, marketing, media, communications, or related field or related professional experience coupled with a bachelor's degree.
* Demonstrated experience in developing and executing digital content and design strategies to achieve specific goals for targeted audiences.
* Demonstrated experience in developing and managing websites within an enterprise CMS.
* Demonstrated experience managing multiple social media platforms, including Instagram, LinkedIn, Facebook, YouTube, and/or X.
* Demonstrated knowledge and experience utilizing Google Analytics and social media metrics to improve user experience, reach, and engagement.
* Demonstrated excellence in written communication skills, including digital copywriting.
* Demonstrated experience in project management to meet deadlines and manage multiple projects simultaneously.
Preferred Qualifications
* Experience working in and knowledge of a higher education institution or environment, institutional marketing, or advancement.
* Proficiency in Adobe Ensemble.
* Demonstrated experience utilizing existing templates and components within a CMS, as well as developing custom components and a working knowledge of HTML and CSS.
* Demonstrated proficiency working with a CRM such as BBIS, Slate, Salesforce, or Hobson's Connect.
* Demonstrated experience working with and improving website SEO.
* Demonstrated proficiency in Adobe Creative Suite.
* Demonstrated experience in taking and editing photos and videos.
* Knowledge of Virginia Tech or other institutional branding and brand elements.
* Demonstrated experience using Wrike or other project management tool.
Application Materials
For full consideration, interested candidates are required to submit the following:
* Updated resume
* Cover letter that articulates how their background and experience aligns with the qualifications for the position
* Name and contact information for three professional references
* a PDF or other document that lists websites and social media sites they have managed and created content for; this should include specific information such as name, URL (if website) or name/handle if social media, specific dates, and their role (manager, content creator, moderator, etc.)
* Examples of digital campaigns they have created and executed across multiple platforms (web, social media, and/or email)
Overtime Status
Exempt: Not eligible for overtime
Appointment Type
Regular
Salary Information
Salary range is $65,000 - $70,000 per year
Hours per week
40+, evenings & weekends as needed
Review Date
January 26, 2026
Additional Information
The successful candidate will be required to have a criminal conviction check. This position is eligible for a hybrid work arrangement of no more than two days of remote work per week following a fully onsite onboarding period to support successful training and transition.
About Virginia Tech
Dedicated to its motto, Ut Prosim (That I May Serve), Virginia Tech pushes the boundaries of knowledge by taking a hands-on, transdisciplinary approach to preparing scholars to be leaders and problem-solvers. A comprehensive land-grant institution that enhances the quality of life in Virginia and throughout the world, Virginia Tech is an inclusive community dedicated to knowledge, discovery, and creativity. The university offers more than 280 majors to a diverse enrollment of more than 36,000 undergraduate, graduate, and professional students in eight undergraduate colleges, a school of medicine, a veterinary medicine college, Graduate School, and Honors College. The university has a significant presence across Virginia, including Blacksburg, the greater Washington, D.C. area, the Health Sciences and Technology Campus in Roanoke, sites in Newport News and Richmond, and numerous Extension offices and research institutes. A leading global research institution, Virginia Tech conducts more than $650 million in research annually.
Virginia Tech endorses and encourages participation in professional development opportunities and university shared governance. These valuable contributions to university shared governance provide important representation and perspective, along with opportunities for unique and impactful professional development.
Virginia Tech does not discriminate against employees, students, or applicants on the basis of age, color, disability, sex (including pregnancy), gender, gender identity, gender expression, genetic information, ethnicity or national origin, political affiliation, race, religion, sexual orientation, or military status, or otherwise discriminate against employees or applicants who inquire about, discuss, or disclose their compensation or the compensation of other employees or applicants, or on any other basis protected by law.
If you are an individual with a disability and desire an accommodation, please contact Erin Kowtko at ************** during regular business hours at least 10 business days prior to the event.
Advertised: January 9, 2026
Applications close:
$65k-70k yearly 12d ago
VTCRC, Marketing and Communications Manager
Virginia Tech Foundation 4.1
Blacksburg, VA jobs
Job Description
Virginia Tech Foundation, Inc. (VTF) is a nonstock corporation established in 1948 for the sole purpose of managing the endowment and real estate portfolio of Virginia Tech, now valued at $3.0 billion. VTF exists and operates as a separate, independent entity with its own officers and governing board - managing, investing, and distributing private resources to advance Virginia Tech's mission and its strategic priorities.
Virginia Tech Corporate Research Center, Inc. (VTCRC), in all its locations, is where education meets business. VTCRC is a place and a paradigm at work within an ever-changing landscape, wherever Virginia Tech is present. VTCRC is the wholly owned for-profit subsidiary of VTF.
Position Summary:
The Marketing and Communications Manager supports the implementation of VTCRC's visibility, engagement, and community impact. Working under the direction of the Director of Marketing and Communications, this position helps execute initiatives that enhance VTCRC's visibility, promote tenant achievement, and build community engagement, elevating the VTCRC as a multi-location destination where education meets business.
This role provides hands-on support in content creation, social media, event promotion, and digital communications, ensuring that all marketing activities reflect the established VTCRC brand and align with broader organizational goals. The Manager collaborates closely with the Director of Marketing, the Innovations Team, and other departments as needed to deliver consistent, high-quality materials and experiences that advance VTCRC's objectives.
Role and Responsibilities:
Communications & Marketing:
Assist with the creation, design, and distribution of communications including newsletters, email campaigns, press releases, flyers, brochures, blogs, and website content.
Support the drafting and scheduling of social media content, ensuring alignment with VTCRC's brand, tone, and messaging.
Coordinate the development of graphics, layouts, and marketing collateral under the direction of the Director of Marketing.
Implement routine website updates to reflect current events, initiatives, and news under direction of the Director of Marketing.
Provide support to the Director of Communications for Virginia Tech Foundation (VTF) as needed.
Maintain and organize VTCRC's digital asset library, including event photos, logos, templates, and design files.
Draft initial copy for newsletters, social posts, or event descriptions based on provided outlines.
Proofread and edit written content to ensure accuracy, clarity, and tone consistency
Tenant Engagement & Community Building:
Support efforts to strengthen VTCRC tenant engagement through coordinated communication, outreach, and storytelling.
Promote tenant achievements and events through VTCRC's marketing channels, amplifying their visibility and impact.
Collect and compile engagement metrics (social media analytics, email open rates, website traffic, and event attendance) for monthly reports.
Maintain a central dashboard or tracking document for marketing metrics, ensuring data accuracy and accessibility for leadership.
Prepare draft summaries of campaign performance and audience insights to inform future marketing activities.
Help coordinate communication between VTCRC and tenants to ensure timely information sharing, visibility, and satisfaction.
Event Support:
Assist Innovations Team in executing VTCRC events, including networking functions, workshops, conferences, webinars, and tenant-focused activities.
Coordinate calendars, registrations, digital promotion, and assist with on-site setup.
Ensure that event-related materials, communications, and photography are completed and archived according to established workflows.
Assist with on-site photography or videography at events and coordinate with vendors or contractors as needed
Maintain an archive of approved photos and event media for future promotional use
Collaboration & Coordination:
Work closely with the Director of Marketing and Communications and other departments to implement approved strategies and campaigns.
Coordinate with external vendors, partners, and organizations to support production of marketing materials or event deliverables.
Provide operational support to senior leadership on special projects and initiatives related to marketing, communications, and events.
Coordinate internal communications to ensure timely sharing of announcements, newsletters, and events across the team.
Track and report on performance metrics (e.g., social media engagement, newsletter analytics, event attendance) to inform continuous improvement.
Serve as a point of contact for collecting internal updates or stories to include in newsletters and campaigns.
Qualifications:
Required:
Bachelor's degree in communications, marketing, graphic design, public relations, or a related field.
3-5 years of experience in marketing or communications.
Strong skills in graphic design and digital content creation (Adobe Creative Suite, Canva, or similar).
Excellent writing, editing, and storytelling skills.
Highly organized with the ability to manage multiple projects simultaneously.
Comfortable working in a fast-paced, collaborative, and entrepreneurial environment.
Experience with event management software, email marketing platforms, and social media management tools preferred.
Preferred:
Familiarity with WordPress.
Physical Requirements:
Ability to lift up to 25 pounds occasionally for event setup.
Ability to work evenings or weekends as needed for event execution.
Physical Requirements:
Light lifting (
Standing
Sitting
Bending
Moderate lifting (20-50 lbs.)
Lifting
Walking
Climbing
Heavy lifting (>50 lbs.)
Reaching
Repetitive motion
Pushing/pulling
Other, specify:
$53k-70k yearly est. 6d ago
Customer and Lifecycle Marketing Manager
Costar Realty Information, Inc. 4.2
Arlington, VA jobs
**MANAGER,** **C** **USTOMER** **and lifecycle** **MARKETING** **ABOUT MATTERPORT & COSTAR GROUP** Matterport, a CoStar Group (NASDAQ: CSGP) industry-leading brand, is transforming the built world through its pioneering 3D digital twin and AI-driven spatial data platform.
By combining immersive technology, precision data, and advanced visualization capabilities, Matterport empowers professionals across the manufacturing, energy, and industrial sectors to design, operate, and maintain facilities in entirely new ways.
As part of CoStar Group, a global leader in real estate information, analytics, and online marketplaces, Matterport benefits from the scale, innovation, and stability of one of the world's most respected technology companies.
**Overview**
Matterport is seeking a dynamic, customer-obsessed marketing leader to design and scale programs that deepen engagement, drive retention, and maximize customer lifetime value.
The **Manager** **, Customer & Lifecycle Marketing** will lead the strategy and execution of integrated lifecycle campaigns across our customer base-spanning onboarding, adoption, cross-sell, upsell, renewal, and advocacy. This role sits at the intersection of data, content, and customer experience, ensuring every touchpoint delivers value and reinforces the Matterport brand.
The ideal candidate blends analytical rigor with creative storytelling and has a proven record of turning insights into impactful programs that nurture relationships and accelerate growth. You'll partner closely with Sales, Customer Success, Product Marketing, and Revenue Operations to align unified retention and expansion strategies.
**Key Responsibilities**
+ **Own the customer journey** from post-acquisition through renewal, mapping lifecycle stages and developing multi-channel campaigns to improve activation, engagement, and retention.
+ **Build and lead the Customer & Lifecycle Marketing function** -defining vision, KPIs, and operating rhythm for programs that scale globally across SMB, mid-market, and enterprise segments.
+ **Develop automated nurture and re-engagement programs** using marketing automation and CRM tools (Marketo, Salesforce, Gainsight) to deliver personalized, behavior-based experiences.
+ **Design retention and expansion strategies** including onboarding sequences, in-product communications, renewal plays, and cross-sell/upsell journeys.
+ **Leverage data and analytics** to uncover churn signals, usage trends, and account health insights that inform campaign optimization.
+ **Partner with Product Marketing and Content teams** to create compelling messaging that communicates value and drives advocacy.
+ **Collaborate with** **RevOps** **and Analytics teams** to implement lifecycle campaigndashboards and establish shared metrics.
+ **Champion customer advocacy** , partnering with Customer Success to develop case studies, referrals, testimonials, and reviews that feed the acquisition pipeline.
+ **Align globally** with regional field and demand gen teams to ensure customer marketing programs scale consistently across markets.
**Required Qualifications**
+ Bachelor's degree from an accredited, in person, not-for-profit University or College; Master's degree preferred.
+ 5+ years of B2B SaaS marketing experience with at least 3 years leading lifecycle, retention, or customer marketing programs.
+ Proven success building automated nurture, onboarding, and expansion journeys using marketing automation platforms (Marketo).
+ Strong analytical acumen; ability to interpret customer data, segmentation, and usage patterns into actionable strategies.
+ Deep understanding of customer segmentation, cohort analysis, and lifecycle measurement frameworks.
+ Demonstrated ability to collaborate cross-functionally with Sales, Customer Success, and Product Marketing.
+ Excellent communication and storytelling skills-able to translate data and strategy into clear business narratives.
+ Experience managing a team and external partners to deliver measurable growth outcomes.
+ Strategic thinker with operational discipline and a passion for continuous improvement.
**Preferred Skills**
+ Experience with customer engagement and analytics tools (Gainsight, Intercom, or similar).
+ Familiarity with predictive churn modeling, AI-driven personalization, and marketing data architecture.
+ Strong understanding of SaaS metrics (ARR, NRR, CLTV, CAC) and subscription-based business dynamics.
+ Global marketing experience and comfort working across time zones and cultures.
CoStar Group is an Equal Employment Opportunity Employer; we maintain a drug-free workplace and perform pre-employment substance abuse testing
CoStar Group (NASDAQ: CSGP) is a leading global provider of commercial and residential real estate information, analytics, and online marketplaces. Included in the S&P 500 Index and the NASDAQ 100, CoStar Group is on a mission to digitize the world's real estate, empowering all people to discover properties, insights and connections that improve their businesses and lives.
We have been living and breathing the world of real estate information and online marketplaces for over 37 years, giving us the perspective to create truly unique and valuable products and services. We've continually refined, transformed and perfected our approach to our business, creating a language that has become standard in our industry and for our customers. This is how we deliver for our customers, our employees, and investors. By equipping the brightest minds with the best resources available, we provide an invaluable edge in real estate.
CoStar is committed to creating a diverse environment and is proud to be an equal opportunity workplace and affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. CoStar is also committed to compliance with all fair employment practices regarding citizenship and immigration status.
If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access *************************** as a result of your disability. You can request reasonable accommodations by calling ************** or by sending an email to ************************** .