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At The Lakes Inc history
At The Lakes Inc company history timeline
Purina Mills was founded in 1894 to supply fresh, high-quality, consistent feed.
The organization was incorporated on July 8, 1921, as the Minnesota Cooperative Creameries Association.
In 1921, 320 dairy farmers from around the Midwest founded a small creamery company in St Paul, Minnesota.
1921 A group of 350 Minnesota farmers form the Minnesota Cooperative Creamery Association, Inc.
Their project was given a boost when in 1922, after a long fight, the United States Senate passed the Capper-Volstead bill, which legalized the marketing of farm products through cooperative agencies.
John Brandt, one of the original 15 directors elected to run the organization, became president of the association in 1923.
In February 1924 the cooperative announced a contest to capture the public's attention: its high-quality product needed a catchier name than "Minnesota Cooperative Creamery Butter." First prize was $500 in gold.
In February, 1924 the cooperative announced a contest to capture the public’s attention: its high-quality product needed a catchier name than “Minnesota Cooperative Creamery Butter.” First prize was $500 in gold.
In February 1924 the cooperative announced a contest to capture the public’s attention: its high-quality product needed a catchier name than “Minnesota Cooperative Creamery Butter.” First prize was $500 in gold.
In February 1924, the cooperative announced a contest to capture the public's attention: its high-quality product needed a catchier name than "Minnesota Cooperative Creamery Butter." First prize was $500 in gold.
In 1924, the association decided to expand its butter market, and a search was made for an appropriate brand name and trademark.
1924 | In need of a catchy brand for the co-op’s sweet cream butter, the Minnesota Cooperative Creameries Association hosts a contest with $500 in gold offered as the prize.
In 1928, Land O'Lakes received a painting of an Indian maiden facing the viewer and holding a butter carton.
Land O'Lakes first ventured outside of the dairy business two years later, in 1928, when it organized egg and poultry divisions.
Seeking to spread the risks of operation, Land O'Lakes began an Agricultural Services Division in 1929 to try to reduce member costs for feed, seed, and other farming supplies.
1929 Cooperative begins supplying feed, seed, and other farm supplies to its members.
Partly as a result of this marketing strategy, and partly because Land O'Lakes Sweet Cream Butter was being advertised nationally for the first time, Land O'Lakes was able to sell a record 100 million pounds of butter in 1930.
1937 | Our first milk-drying plant opens in Luck, Wisconsin.
In 1946 Land O'Lakes celebrated its Silver Jubilee under the banner "Pioneers for 25 Years." It prepared for a prosperous future by entering the ice cream and fluid milk markets for the first time, and by developing the world's first successful milk replacement, a dry meal for nursing calves.
In the 1950’s, however, Native American artist Patrick DesJarlait was asked to redesign the famous Land O’Lakes logo.
In 1952 John Brandt, known as "Mr.
The cooperative also expanded three turkey processing plants in 1954.
Another key merger occurred in 1970, as Land O'Lakes was joined by the Farmers Regional Cooperative, also known as Felco.
In 1970 the cooperative merged with the Farmers Regional Cooperative, which increased Land O'Lakes capacity to produce and market agricultural production goods (including fertilizers and insecticides) for its member-patrons.
Introduced to the food service market in 1975 after 10 years of development, "But-R-Cups" were single servings of butter packaged entirely by machine ensuring portion control and standardized freshness.
At the end of fiscal 1982, too much supply, too little demand, escalating production costs, and excessive interest rates on existing debts resulted in losses in excess of $19 million.
In January 1987 Land O'Lakes launched an extensive joint venture--Cenex/Land O'Lakes Ag Services--with Cenex Cooperative to market feed, seed, farm chemicals, and petroleum.
Land O'Lakes also left the petroleum resources business in 1987 and soon thereafter divested turkey and red meat businesses, reflecting a concern that industry overproduction, widely fluctuating market prices, and increasing operating costs would continue to make their operation unprofitable.
Land O’Lakes will enter the 1990s in a position of considerable strength. Its 1988 margin of $49.4 million from continuing operations before income taxes was the highest in the cooperative’s 68-year history.
Also in 1993 Land O'Lakes acquired the assets of the Waldron Feed Co., the only commercial feed manufacturer in the Hawaiian Islands.
And in March 1996 a feed mill began operating in Taiwan that was part of a joint venture between Land O'Lakes and a Taiwanese firm.
Exports to Mexico increased in this period led by the 1996 introduction of the Great Start line of swine starter feeds.
In early 1997 Land O'Lakes merged with Southampton, Pennsylvania-based Altantic Dairy Cooperative, which had been one of Land O'Lakes' largest dairy cooperative members and which was owned by 3,600 dairy farmers in the Middle Atlantic region.
1997 Land O'Lakes merges with Atlantic Dairy Cooperative; Alpine Lace Brands, Inc., is acquired.
Results for 1998 were severely impacted by a $26 million loss suffered by the cooperative's swine operations as a result of low prices in the hog industry.
1998 Merger with Dairyman's Cooperative Creamery Association is completed.
In the face of increasing consolidation in the milk marketing sector, Land O'Lakes elected to sell its Upper Midwest fluid milk operations to Dean Foods Company in a deal that closed in July 2000.
Also in 2000 the cooperative and Farmland Industries combined their feed operations into another joint venture, Land O'Lakes Farmland Feed LLC, with Land O'Lakes taking an initial 69 percent stake.
On the dairy side, Land O'Lakes in 2000 acquired Madison Dairy Produce Company, operator of the largest butter production facility in the Midwest.
According to a November 2001 article in Dairy Field magazine, the image of an Indian maiden was selected because the Minnesota/Wisconsin region was the legendary home of Hiawatha and Minnehaha.
2001 Cooperative acquires Purina Mills, Inc., which is folded into Land O'Lakes Farmland Feed.
2004 Land O'Lakes takes full control of Farmland Feed, which is renamed Land O'Lakes Purina Feed LLC.
In October 2005 Gherty retired, having left a lasting mark on Land O'Lakes.
Seeking to focus further on these core areas, Land O'Lakes divested its troubled swine operations in 2005 and also sold off its 38 percent interest in CF Industries, a fertilizer maker based in Long Grove, Illinois, for $315 million.
Land O'Lakes then sold MoArk's liquid egg processing operations to Golden Oval Eggs, LLC, in June 2006 in a $60 million deal.
Durham: Duke University Press, 2006.
Our seed business joins with Agriliance’s crop protection products to form Winfield Solutions, LLC. The WinField® brand is later introduced in 2012.
2016 | After our crop inputs and insights business merges with United Suppliers, Inc., the WinField® United brand is launched.
posted June 25, 2020 at 4:56 pm by Monique Desir in reply to michaelzwilliamson
"Land O’Lakes, Inc. ." International Directory of Company Histories. . Retrieved June 22, 2022 from Encyclopedia.com: https://www.encyclopedia.com/books/politics-and-business-magazines/land-olakes-inc-1
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