What does an automotive sales consultant do?

An automotive sales consultant is a trained salesman who assists customers in making purchase decisions. They usually work for car dealership companies where they are in charge of utilizing their communications skills and product knowledge in helping clients by answering inquiries, discussing automotive specifications, providing other options, and even facilitating test drives. Besides persuading clients, they also help by solving concerns and arranging other services. Moreover, on behalf of the company, it is their responsibility to build positive relationships with clients through optimal services.
Automotive sales consultant responsibilities
Here are examples of responsibilities from real automotive sales consultant resumes:
- manage Facebook page, critique and edit dealership website, radio presence, CRM experience
- Utilize CRM software to follow up with prospective customers as well as to generate new leads.
- Use of Internet base CRM system to generate leads, track prospects, and follow up with prospects and clients alike.
- Coordinate and manage services and requests from clients for BMW, Lexus, and Mercedes for auto body repairs and restorations.
- Cater and sell to a select clientele such as Nissan, Hyundai, Buick, and Chevrolet.
- Develop strong knowledge of Hyundai and Mazda products and equipment.
- Complete the Honda certification class.
- Sell and lease Mazda vehicles.
- Work in a Internet BDC department.
- Produce and maintain Subaru product sales figures.
- Conduct appraisals of used vehicles for purchase byWilde Honda.
- Maintain focus on a high CSI for future referrals.
- Post schedule appointments on appointment board in the BDC.
- Supervise the sales floor with strong CSI skills and customer skills.
- Work for KIA dealership selling cars, average 15-21 per month.
Automotive sales consultant skills and personality traits
We calculated that 22% of Automotive Sales Consultants are proficient in Customer Service, Automotive Sales, and Customer Satisfaction. They’re also known for soft skills such as Selling skills, Math skills, and Interpersonal skills.
We break down the percentage of Automotive Sales Consultants that have these skills listed on their resume here:
- Customer Service, 22%
Maintained professional rapport with customers, exercised excellent customer service, and participated in marketing events that increased sales.
- Automotive Sales, 11%
Results-oriented, customer care and service automotive sales professional.
- Customer Satisfaction, 7%
Demonstrated an understanding that business is built on excellent customer satisfaction, and being devoted to guaranteeing customer satisfaction.
- Test Drive, 6%
Demonstrated vehicle functionality and options, accompanied prospective customers on test drives.
- Work Ethic, 5%
Performed opening and closing responsibilities after receiving trust of management for demonstrating a good work ethic and attention to detail.
- Sales Process, 5%
Greeted customers with a friendly attitude, assessed needs, and provided a solution following the sales process from start to finish
Common skills that an automotive sales consultant uses to do their job include "customer service," "automotive sales," and "customer satisfaction." You can find details on the most important automotive sales consultant responsibilities below.
Selling skills. One of the key soft skills for an automotive sales consultant to have is selling skills. You can see how this relates to what automotive sales consultants do because "retail sales workers must be persuasive when interacting with customers." Additionally, an automotive sales consultant resume shows how automotive sales consultants use selling skills: "completed paperwork accompanying vehicle sales, including but not limited to, preparing sales slip or sales contract. "
Math skills. Many automotive sales consultant duties rely on math skills. "retail sales workers must have the ability to calculate price totals, discounts, and change owed to customers.," so an automotive sales consultant will need this skill often in their role. This resume example is just one of many ways automotive sales consultant responsibilities rely on math skills: "communicated with gm clients, reporting on daily test drive, survey, and customer statistics. "
Interpersonal skills. automotive sales consultants are also known for interpersonal skills, which are critical to their duties. You can see how this skill relates to automotive sales consultant responsibilities, because "a friendly and outgoing personality is important for these workers because the job requires almost constant interaction with people." An automotive sales consultant resume example shows how interpersonal skills is used in the workplace: "complete quotes and explain financing/leasing options * provide great customer service by utilizing my interpersonal skills to resolve issues. "
The three companies that hire the most automotive sales consultants are:
- Walser Automotive Group21 automotive sales consultants jobs
- Ken Garff Automotive Group19 automotive sales consultants jobs
- Napleton Automotive Group18 automotive sales consultants jobs
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Automotive sales consultant vs. Associate
Associates are typically entry-level positions for employees who are taking on their first job or organizational role. They are assigned to teams or departments that are related to their skills or educational background. They usually start with smaller tasks that may not seem as impactful but are still essential to the department. Associates are trained by more tenured team members on the ins and outs of the department and the organization. As they grow with the organization, they are given more responsibilities that directly impact the results of the department's initiatives as they work towards their goals.
These skill sets are where the common ground ends though. The responsibilities of an automotive sales consultant are more likely to require skills like "automotive sales," "customer satisfaction," "test drive," and "work ethic." On the other hand, a job as an associate requires skills like "patients," "cleanliness," "windows," and "hr." As you can see, what employees do in each career varies considerably.
On average, associates reach similar levels of education than automotive sales consultants. Associates are 2.9% more likely to earn a Master's Degree and 6.1% more likely to graduate with a Doctoral Degree.Automotive sales consultant vs. Sales associate
Sales associates are responsible for promoting the company's goods or services. They are expected to provide exceptional customer service to prospective buyers. They should be familiar with all features of the company's products or services so that they can answer the customers' inquiries. Sales associates also assist customers in processing their checkouts, refunds, returns, and other needs. They should be customer-oriented, and they should have great communication skills. They should know how to sell their products or services to customers. They are considered the company's representatives on the ground.
Each career also uses different skills, according to real automotive sales consultant resumes. While automotive sales consultant responsibilities can utilize skills like "automotive sales," "test drive," "work ethic," and "sales process," sales associates use skills like "cash handling," "retail sales," "loss prevention," and "basic math."
In general, sales associates achieve similar levels of education than automotive sales consultants. They're 1.6% less likely to obtain a Master's Degree while being 6.1% less likely to earn a Doctoral Degree.Automotive sales consultant vs. Sales professional
A sales professional is an employee who is responsible for the management and assessment of the effectiveness of a company's sales representatives and sales team. By setting sales goals, sales professionals work with other departments to learn more about the company's products and services while developing strategies for acquiring new clients. They analyze the company's track sales and status reports and present them to the top management to continually keep improving. Employers may require their sales professionals to have a bachelor's degree with working experience.
The required skills of the two careers differ considerably. For example, automotive sales consultants are more likely to have skills like "automotive sales," "test drive," "referral business," and "chrysler." But a sales professional is more likely to have skills like "pos," "sales presentations," "sales techniques," and "real estate."
Most sales professionals achieve a similar degree level compared to automotive sales consultants. For example, they're 1.4% more likely to graduate with a Master's Degree, and 0.2% more likely to earn a Doctoral Degree.Automotive sales consultant vs. Sales person
A salesperson is in charge of ensuring that the products, goods, or services of the company get sold to customers. They are trained to market the products well, understand what the customer needs, and find the product that best fits the customer's needs. As such, the salesperson should be familiar with all of the company's products and should be able to explain the features of each. They should know how to approach customers and to close out sales. Salespersons are expected to have good communication, interpersonal, and persuasion skills.
Types of automotive sales consultant
Updated January 8, 2025











