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B2b sales representatives vs associate sales representative

The differences between b2b sales representatives and associate sales representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a b2b sales representatives and an associate sales representative. Additionally, a b2b sales representatives has an average salary of $65,833, which is higher than the $51,007 average annual salary of an associate sales representative.

The top three skills for a b2b sales representatives include customer service, CRM and powerpoint. The most important skills for an associate sales representative are work ethic, patients, and product knowledge.

B2b sales representatives vs associate sales representative overview

B2B Sales RepresentativesAssociate Sales Representative
Yearly salary$65,833$51,007
Hourly rate$31.65$24.52
Growth rate4%4%
Number of jobs198,093333,049
Job satisfaction--
Most common degreeBachelor's Degree, 67%Bachelor's Degree, 59%
Average age4747
Years of experience44

What does a b2b sales representatives do?

Business-to-business (B2B) sales representatives are in charge of pursuing and securing sales with businesses. Their responsibilities revolve around performing research and analysis to generate leads, devising strategies in reaching out to clients and identifying their needs, developing business plans, and negotiating contract terms. Moreover, B2B sales representatives may perform calls and correspondence, arrange appointments or meetings, and offer products or services in adherence to the company's policies and regulations, including its vision and mission.

What does an associate sales representative do?

The duties of an associate sales representative depend on one's line of work or industry of employment. Their responsibilities typically revolve around reaching out to clients through calls or door-to-door visits, offering products and services, collecting payments, addressing issues and concerns, and performing corrective measures when necessary. An associate sales representative often has a quota and deadline to reach; therefore, it is essential to be sales driven and goal-oriented. Furthermore, one must adhere to the policies and regulations of the company.

B2b sales representatives vs associate sales representative salary

B2b sales representatives and associate sales representatives have different pay scales, as shown below.

B2B Sales RepresentativesAssociate Sales Representative
Average salary$65,833$51,007
Salary rangeBetween $48,000 And $89,000Between $37,000 And $68,000
Highest paying CityLas Vegas, NVBoston, MA
Highest paying stateWyomingMassachusetts
Best paying companyCity National BankVerint
Best paying industryProfessionalHealth Care

Differences between b2b sales representatives and associate sales representative education

There are a few differences between a b2b sales representatives and an associate sales representative in terms of educational background:

B2B Sales RepresentativesAssociate Sales Representative
Most common degreeBachelor's Degree, 67%Bachelor's Degree, 59%
Most common majorBusinessBusiness
Most common collegeSUNY College of Technology at AlfredSUNY College of Technology at Alfred

B2b sales representatives vs associate sales representative demographics

Here are the differences between b2b sales representatives' and associate sales representatives' demographics:

B2B Sales RepresentativesAssociate Sales Representative
Average age4747
Gender ratioMale, 67.8% Female, 32.2%Male, 50.8% Female, 49.2%
Race ratioBlack or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.5% Asian, 5.2% White, 72.5% American Indian and Alaska Native, 0.2%Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.2% Asian, 5.1% White, 72.9% American Indian and Alaska Native, 0.2%
LGBT Percentage6%6%

Differences between b2b sales representatives and associate sales representative duties and responsibilities

B2b sales representatives example responsibilities.

  • Generate new business via cold-call prospecting, telemarketing, leads and referrals.
  • Operate Salesforce and manage opportunities accordingly.
  • Join newly form emerging markets field sales team selling SaaS software/solutions to the emerging nonprofit marketplace.
  • Maintain customer records through SalesForce.
  • Present solutions face to face and/or demonstrate (SaaS) tools online.
  • Implement a VOIP phone system to streamline lead management, and to integrate with CRM.
  • Show more

Associate sales representative example responsibilities.

  • Manage organization website and Facebook page; writing articles for websites and newsletters.
  • Perform inside sales, including telemarketing, prospecting, account penetration and product application, consulting and delivery of customer service.
  • Learned how to ask proper questions and communicate MetLife's product differentiators against competition

B2b sales representatives vs associate sales representative skills

Common b2b sales representatives skills
  • Customer Service, 16%
  • CRM, 13%
  • PowerPoint, 12%
  • Business-To-Business Sales, 11%
  • Customer Retention, 9%
  • HR, 9%
Common associate sales representative skills
  • Work Ethic, 16%
  • Patients, 13%
  • Product Knowledge, 12%
  • Excellent Interpersonal, 7%
  • Excellent Organizational, 4%
  • Sales Techniques, 4%