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Bare Escentuals, Inc. company history timeline

1991

When Procter & Gamble bought Revlon in 1991, she and Mr.

1994

Blodgett was already a seasoned cosmetic industry executive (and wearing pancake) when she stumbled onto the minerals in a road-to-Damascus way in 1994.

1995

In 1995, the company launched bareMinerals, a breakthrough mineral-based foundation that bridged the gap between skincare and makeup and aimed to replace competitors’ liquid foundation.

1997

In 1997 Bare Escentuals CEO Leslie Blodgett’s appeared on QVC to sell bareMinerals, and customers responded by buying the product in droves and flooding QVC forums to ask Blodgett questions and try to connect with her personally.

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Founded
-
Company founded
Headquarters
New York, NY
Company headquarter
Founders
Diane Richardson
Company founders
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Bare Escentuals, Inc. competitors

Company nameFounded dateRevenueEmployee sizeJob openings
Glo Skin Beauty1997$21.0M2252
Laura Mercier Cosmetics1996$77.0M62331
Bobbi Brown Cosmetics1991$5.0M1,765-
Smashbox1996$54.0M639-
Benefit Cosmetics1976$1.5B4,17818
Blushington2011$5.3M68-
Elizabeth Arden1910$966.7M1,200-
Sephora1970$10.0B28,540826
Merle Norman Cosmetics1931$100.0M750-
Shiseido1872$7.2B46,0001

Bare Escentuals, Inc. history FAQs

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