Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
Better Made history
Better Made company history timeline
Created in 1853, the potato chip did not catch on as a snack food until after World War I. The origin of Better Made varies depending on the family member relating it, according to historian Karen Dybis.
In one account, the Best Maid potato chip company, founded in 1929 by Ernest Nicolay and Russell Dancey, hired Cross Moceri as a salesman.
Cross and Peters Company was founded on August 1st, 1930.
Their Better Made chip brand was established in 1934, playing off the name of Best Maid.
The business grew, and in 1934 it was incorporated as Cross & Peters Co., using the founders' first names.
In 1937 the firm's employees joined the Teamsters Union, which helped boost their pay to 40 cents an hour.
Over the years Cross & Peters had purchased several adjoining properties, and in 1972 its plant was again expanded to accommodate growth.
To compete with national brands, Better Made produced its first flavored chip, barbecue, in 1973, with a sour cream chip & onion chip following.
In 1981 cofounder Peter Cipriano died, and three years later Cross Moceri passed away at the age of 86.
Rubin, Neal, "A Potato Passion: Detroiters' Chips Are Better Made," Detroit Free Press, January 8, 1985.
With competition continuing to impact sales, in 1994 Cross & Peters merged with Made-Rite Chip Company of Bay City, Michigan.
Sell for Holiday," Detroit News, December 3, 2000.
For 2003 the firm had sales of $36 million and recorded a profit.
Company officials and Cipriano family members — the Moceris sold their interest in 2003 — attribute the business's survival to a combination of product quality, customer loyalty and perseverance.
Six new flavors were also created including Creamy BBQ; Ketchup, Curry & Garlic; and Sicilian Style, which debuted in 2005.
In October 2006 the firm's factory outlet store was reopened after an expansion and upgrade.
Rate how well Better Made lives up to its initial vision.
Better Made jobs
Do you work at Better Made?
Is Better Made's vision a big part of strategic planning?
Better Made competitors
| Company name | Founded date | Revenue | Employee size | Job openings |
|---|---|---|---|---|
| Barrel O'Fun Snack Foods | 1973 | $160.0M | 400 | 39 |
| Wise Foods | 1921 | $320.0M | 876 | - |
| Park 100 Foods | 1976 | $95.0M | 200 | 9 |
| Product Quest | - | $690,000 | 50 | - |
| Cheribundi | 2004 | $15.0M | 22 | - |
| Superior Nut & Candy | 1982 | $15.0M | 60 | - |
| The Father's Table | 1998 | $23.0M | 200 | - |
| Available Plastics | 1978 | $20.5M | 50 | 81 |
| Orlando Baking | 1872 | $610,000 | 10 | 3 |
| DeMet's TURTLES | 1898 | $39.0M | 250 | - |
Zippia gives an in-depth look into the details of Better Made, including salaries, political affiliations, employee data, and more, in order to inform job seekers about Better Made. The employee data is based on information from people who have self-reported their past or current employments at Better Made. The data on this page is also based on data sources collected from public and open data sources on the Internet and other locations, as well as proprietary data we licensed from other companies. Sources of data may include, but are not limited to, the BLS, company filings, estimates based on those filings, H1B filings, and other public and private datasets. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions or for the results obtained from the use of this information. None of the information on this page has been provided or approved by Better Made. The data presented on this page does not represent the view of Better Made and its employees or that of Zippia.
Better Made may also be known as or be related to BETTER MADE SNACK FOODS INC, Better Made and Better Made Snack Foods, Inc.