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Brand consultant vs sales and marketing consultant

The differences between brand consultants and sales and marketing consultants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a brand consultant and a sales and marketing consultant. Additionally, a brand consultant has an average salary of $68,165, which is higher than the $55,455 average annual salary of a sales and marketing consultant.

The top three skills for a brand consultant include brand strategy, market research and website design. The most important skills for a sales and marketing consultant are customer service, sales process, and customer satisfaction.

Brand consultant vs sales and marketing consultant overview

Brand ConsultantSales And Marketing Consultant
Yearly salary$68,165$55,455
Hourly rate$32.77$26.66
Growth rate10%10%
Number of jobs52,875191,510
Job satisfaction--
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 75%
Average age3939
Years of experience1010

Brand consultant vs sales and marketing consultant salary

Brand consultants and sales and marketing consultants have different pay scales, as shown below.

Brand ConsultantSales And Marketing Consultant
Average salary$68,165$55,455
Salary rangeBetween $43,000 And $107,000Between $33,000 And $91,000
Highest paying City--
Highest paying state--
Best paying company--
Best paying industry--

Differences between brand consultant and sales and marketing consultant education

There are a few differences between a brand consultant and a sales and marketing consultant in terms of educational background:

Brand ConsultantSales And Marketing Consultant
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 75%
Most common majorBusinessBusiness
Most common collegeUniversity of Wisconsin - MadisonUniversity of Georgia

Brand consultant vs sales and marketing consultant demographics

Here are the differences between brand consultants' and sales and marketing consultants' demographics:

Brand ConsultantSales And Marketing Consultant
Average age3939
Gender ratioMale, 49.3% Female, 50.7%Male, 57.3% Female, 42.7%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between brand consultant and sales and marketing consultant duties and responsibilities

Brand consultant example responsibilities.

  • Leverage online marketing tools, including SEO and keywords, to connect with consumers and generate leads.
  • Manage food production, storage and delivery transportation logistics to satellite locations and hundreds of local catering customers.
  • Write blog posts and emails to drive SEO and increase traffic to client sites.
  • Develop strategic solutions and POV s that leverage social media platforms and improve client ROI.
  • Establish an open channel for employees to share digital stories across social media platforms (Facebook & YouTube).
  • Analyze ROI, cost per reach of current points of contact and prospective puppy owners, cost and efficiency of programs.
  • Show more

Sales and marketing consultant example responsibilities.

  • Implement KPIs, data, and analytics to measure, manage, and optimize sales performance.
  • Manage customer database, product updates/upgrades, accounts payable/receivable, and payroll.
  • Detail SaaS product demos and product expertise.
  • Used SQL to extract and analyze data, research issues, and provide reporting to management.
  • Power user of SQL, expert at finding data quickly and converting it into presentable, actionable information.
  • Develop and present PowerPoint presentations through WebEx.
  • Show more

Brand consultant vs sales and marketing consultant skills

Common brand consultant skills
  • Brand Strategy, 10%
  • Market Research, 9%
  • Website Design, 9%
  • Instagram, 9%
  • PowerPoint, 7%
  • Brand Management, 7%
Common sales and marketing consultant skills
  • Customer Service, 16%
  • Sales Process, 12%
  • Customer Satisfaction, 8%
  • Media Sales, 8%
  • Real Estate, 7%
  • Project Management, 7%

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