Brand coordinator job description

The BRAND + COMMUNITY COORDINATOR will work to develop, manage and streamline the WBIR brand. They will partner with the Director of Marketing and other department heads to conduct ongoing brand analysis, spearhead brand education initiatives within the station, and ensure all WBIR products and community projects are aligned with the brand.

One of the most important aspects of the WBIR brand is its engagement in and service to East Tennessee. This person will work with our non-profit partners to facilitate opportunities for the station to make a meaningful impact on our community. They will be bold in their conception and execution of these events and initiatives.

The Brand + Community Coordinator is highly organized and able to manage multiple projects at once. They have a deep understanding of the WBIR brand and strive to evolve that brand as it responds to an ever-changing environment. This person displays peak professionalism when engaging with community leaders and always represents the WBIR brand well.
Responsibilities:

* Partner with the Director of Marketing to execute brand initiatives both internally and externally
* Serve as the WBIR Brand Ambassador to the community and foster partnerships with local non-profit organizations
* Ideate big, bold community campaigns and activations that make a meaningful impact on East Tennessee
* Lead Community Engagement committee to pursues new opportunities and evaluates TEGNA Foundation grant applications
* Document, track, and maintain detailed project records and present yearly community engagement report to staff
* Manage event sponsorships and oversee contracts for those partnerships
* Spearhead onboarding process and brand education opportunities for staff
* Work with Marketing Director to develop station brand guidelines and oversee governance
* Manage promotional strategy on a daily basis to ensure the best possible placement for WBIR promotions/PSAs on log

Job Requirements:

Requirements:

* 1-3 years in marketing, brand management or community relations
* Ability to execute large scale events, multi-task and adhere to deadlines
* Attention to detail
* An attitude that demonstrates a "growth mindset" and team mentality
* A standard of excellence for themselves and others

Travel: Rarely: less than 10%

Work Environment Set: Office: normally performed in a typical interior/office environment

Physical Demands Set: Light work: Involves sitting most of the time, walking, lifting, bending, standing, etc.

About TEGNA

TEGNA Inc. (NYSE: TGNA) is an innovative media company that serves the greater good of our communities. Across platforms, TEGNA tells empowering stories, conducts impactful investigations and delivers innovative marketing solutions. With 63 television stations in 51 U.S. markets, TEGNA is the largest owner of top 4 network affiliates in the top 25 markets among independent station groups, reaching approximately 39 percent of all television households nationwide. TEGNA also owns leading multicast networks True Crime Network and Quest. TEGNA Marketing Solutions (TMS) offers innovative solutions to help businesses reach consumers across television, digital and over-the-top (OTT) platforms, including Premion, TEGNA's OTT advertising service. For more information, visit

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TEGNA requires all employees to be fully vaccinated (as defined by the CDC) against the coronavirus.

EEO statement:

TEGNA Inc. is a proud equal opportunity employer. We are a drug free, EEO employer committed to a diverse workforce. We encourage and consider all qualified candidates regardless of race, color, religion, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, enrollment in college or vocational school, political affiliation, veteran status or genetic information. TEGNA complies with all applicable laws related to accommodations.

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**Employment Type:** Full Time
**Primary Function**

Our Fortune 100 client's Brand, Creative, and Media Group is seeking a detail oriented, proactive coordinator to help execute their new brand campaign. The brand coordinator will support the brand manager, helping to drive the process around the creation of foundational brand assets and other aspects of their visual identity and brand design system. You will work hand-in-hand with our client's external creative agency partners at every facet of the creative process.

**Duties & Responsibilities**

+ Responsible for scheduling, driving and conducting meetings between Client's agency partners and internal stakeholders to review creative content, plan details and asset delivery

+ Recapping meetings, keeping track of action items and following-through

+ Multi-task and juggle various workstreams and pieces of content within the over-arching campaign

+ Willingness to participate in meetings, drive meeting outcomes, share your ideas and drive the work at hand forward

**Skills & Qualifications**

+ Ability to understand the brand strategy and brief behind the campaign and creative in order to effectively provide feedback against creative and ensure it delivers on that strategy.

+ Experience working with creative agencies, and eye for creative.

+ Assertive team leadership, strong communication skills, can-do attitude

+ Highly self-motivated, able to execute without specific direction and direct oversight

+ Ability to problem solve independently and with others

+ Swift and decisive decision-making.

+ Detail-oriented (proof-reading, writing notes, making presentation decks,)

+ Effective multi-tasker, required to juggle several projects simultaneously

**Education & Experience**

+ 1-2+ years of relevant brand & creative experience

+ Project/Product/Program Management experience

+ Brand identity and brand campaign management a plus

+ Experience working with creative agencies

**To Apply**

Use the link at the bottom of this page to apply. Please use Chrome, Firefox, or Safari (users may experience issues with Internet Explorer).

**Diversity Inclusion & Customer Service Statement**

TeamPeople is an organization dedicated to providing superior customer service. Outstanding customer service encompasses everything from performing the technical, creative and operational aspects of our jobs to the best of our ability, to going the extra mile to assist our customers and colleagues in any way.

We respect, value and celebrate the unique attributes, characteristics and perspectives that make each person who they are. We also believe that bringing diverse individuals together allows us to collectively and more effectively address the issues that face our customers. It is our aim, therefore, that our partners, strategies and investments reflect these core values. TeamPeople is dedicated to providing superior customer service and is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, age, national origin, disability, family care or medical leave status, genetic information, veteran status, marital status, or any other characteristic protected by applicable federal, state, or local law.

**Global HQ**

6402 Arlington Blvd, Suite 1020

Falls Church, VA 22042

C ome work at a place where innovation and teamwork come together to support the most exciting missions in the world!

Support the external growth of Petco through international channels such as Wholesale, Ecommerce, B2B and commercial operations. This position will provide administrative support for all of Petco Global Brands including data collection, item setup, maintenance and analysis to drive the expansion of Petco Owned Brands sales.
Scope:

Support Petco's Global Brands Operations through coordination of International requirements (Item setup and management, etc), and liaising with Global Operations Partners, including the Petco Overseas Offices and wholesale customers.

Essential Job Functions:

The incumbent must be able to perform all of the following duties and responsibilities w ith or without a reasonable accommodation.

1) Set up and maintain items for Petco Global Brands Customers

2) Manage all associated documentation

3) Maintain data in an organized and reportable manner

4) Collect and organize data using excel spreadsheets

5) Develop supporting tools (flow charts, graphs) for projects

6) Prepare and manage projects and deadlines

7) Escalate issues quickly and offer solutions to ensure success

Other Duties and Responsibilities

Collects data through appropriate sources to ensure data integrity

Creates accessible databases

Work effectively within different cultures and within different channels

Ensure internal resources are held to timelines

Identify and communicate issues and bring them to resolution

Organization and clear, direct communication is needed on a daily basis

Promote and support PETCO's strategies

Perform other related duties, tasks and responsibilities as required, assigned or directed.

Nature of Supervision

While the position requires independence, general instruction is given on program, purpose, and project objectives, and work is reviewed during development and completion. This position should be able to accomplish routine tasks without supervisory guidance.

Planning and Problem Solving

Work is varied, high paced and technical nature; all of which are performed only under general supervision. This position will be heavily reliant upon all other areas of the organization, so interpersonal problem-solving skills will be essential.

Impact

This position will be responsible for supporting Petco's Global Brands team Operations which will significantly impact the overall performance of the company.

Supervisory Responsibility

This position has no administrative supervisory responsibility.

Education and Experience

Normally requires a high school diploma or the equivalent (GED). Bachelor or Associate degree preferred. Excellent PC skills with above average abilities in Microsoft Suite required, preferably acquired in a high volume administrative environment. The ability to work independently with very good organization and prioritization skills is also necessary. The ability to perform basic quantitative and qualitative analysis is required. Must be customer service oriented and must possess excellent communication skills. Experience in product development, buying or merchandising is highly desirable.

Work Environment:

The majority of job duties are performed while seated indoors with little or no exposure to hazards.

Contacts:

Primary interaction will occur internally with associates in Petco Global Brands team, Owned Brands, Global Sourcing, and Merchandising and externally with Suppliers and Customers involving the routine exchange of information, resolution of minor issues regarding samples, order management, artwork and quote sheets.

The above description is meant to provide an overview/summary of the nature and level of work being performed; it should not be construed as an exhaustive list of all responsibilities, duties and requirements of the job. PETCO reserves the right to modify the content formally or informally, either verbally or in writing, at any time without advance notice and employees are required to follow any other job-related duties/functions requested by their supervisor. Further, all employment at PETCO is of an at-will nature and, as such, the company reserves its right to terminate any position or employee (with or without notice and with or without cause) within its discretion.

Petco Animal Supplies, Inc. is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, protected veteran status, or any other protected classification.