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Top 50 Brand Coordinator Skills

Below we've compiled a list of the most important skills for a Brand Coordinator. We ranked the top skills based on the percentage of Brand Coordinator resumes they appeared on. For example, 13.7% of Brand Coordinator resumes contained Customer Service as a skill. Let's find out what skills a Brand Coordinator actually needs in order to be successful in the workplace.

These are the most important skills for a Brand Coordinator:

1. Customer Service

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Here's how Customer Service is used in Brand Coordinator jobs:
  • Collaborated with Work with Operations team in communication efforts with Customer Service Warehouse teams to proactively facilitate any issues/escalations.
  • Delivered excellent customer service by greeting and assisting each customer.
  • Provided and maintained excellent customer service to assigned brands.
  • Provide enhanced customer service through superior customer engagement.
  • Responded to all elevated Customer Service issues; researched, resolved, always dealt with the customer one on one.
  • Lead worker of all Nike clothing Customer Service & Internet Sales Train new employees Merchandise new product and floor moves
  • Unloaded, inventoried, merchandised specific apparel as per brand's requirements, cashier duties, customer service.
  • Fielded incoming customer service calls and also interacted directly with franchise owners to answer questions and resolve issues.
  • Provide quality customer service with vendors and customers with effective communication and genuine support of their needs.
  • Create the Nike in-store brand experience by providing excellent customer service through superior customer engagement.
  • Provided great customer service in informing and selling the Nike merchandise.
  • Cross trained in multiple departments, including general customer service.
  • Support sales department providing customer service to key accounts.
  • Provided strong customer service to all staff and visitors.
  • Excelled at customer service and sales.
  • Provide excellent customer service Made sure till was always correct when I was a cashier.
  • Managed team of 9 associates Increased sales and improved customer service.
  • Provide excellent customer service Restock and maintain departments as needed Provide assistance in various departments
  • Execute merchandising game plans Sell solutions to customers and back up sales with top quality customer service Leading coordinator in online orders
  • Promoted to Nike Brand Coordinator after 6 months Accountable for receiving, merchandising, transferring and selling product Provided exceptional customer service

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2. Apparel Department

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Here's how Apparel Department is used in Brand Coordinator jobs:
  • Assisted Apparel Manager in overall standards of apparel department.
  • Act as support for the apparel department by processing fitting rooms and returns.
  • Achieved 100% sell through in footwear and apparel departments.
  • Lead both the Footwear and Apparel departments.

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3. New Product Development

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Here's how New Product Development is used in Brand Coordinator jobs:
  • Coordinated all new product development projects from inception to purchase order execution.
  • Supported marketing team with new product development and maintained role as project manager for 10 direct-response fitness and wellness brands.

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4. Nike Product

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Here's how Nike Product is used in Brand Coordinator jobs:
  • Participate in Nike product and merchandising training opportunities as available.
  • Attended meetings to learn about new Nike products to successfully apply new principals in order to meet brand standards.
  • Worked closely with all Nike product departments to create and maintain marketing materials for sales presentations and consumer shopping.
  • Utilized merchandising expertise to increase sales and bring Nike product to life throughout various stores.
  • Provide service to customers regarding Under Armour/Nike product in all areas of responsibility.
  • Manage all Nike products in the store, placement and merchandising.
  • Educated personnel on Nike products, standards and practices.
  • Track sales and inventory levels of Nike product.
  • Trained Nike Brand Coordinators in the state of Florida Managed Nike product merchandising for Florida district

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5. Sales Floor

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Here's how Sales Floor is used in Brand Coordinator jobs:
  • Perform sales floor work, such as greeting or assisting customers, stocking shelves, or taking inventory.
  • Organize merchandise on the sales floor and setup new display cases with weekly promotional items.
  • Maintain proper inventory and merchandise replenishment on sales floor from back stock and truck.
  • Trained new employees on how to assist in transactions and on the sales floor.
  • Stock the sales floor before and after the store opens.
  • Ensured sales floor corresponds daily required store merchandising layouts.
  • Partner with store management to ensure Nike product is processed and on the sales floor in a timely manner.
  • Maintain the sales floor which includes refolding clothes, restocking merchandise, and keeping the store clean.Braintree, MA

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6. Product Knowledge

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Here's how Product Knowledge is used in Brand Coordinator jobs:
  • Demonstrated solid product knowledge in response to customer questions, independently and proactively performing key tasks.
  • Controlled internal product inventory and assisted in training for store personnel in developing product knowledge.
  • Shared product knowledge with customers while making personal recommendations.
  • Created and maintained store associate training material ranging from product knowledge to campaign specific messaging - averaged 2-3 communications per week.
  • Conducted monthly training of 30-40 store employees on product knowledge and visual merchandising.
  • Trained employees on Nike selling techniques, merchandising standards and key product knowledge.
  • Provide customer service and product knowledge at the retail store.
  • Maintained high level of Nike product knowledge.

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7. Market Research

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Here's how Market Research is used in Brand Coordinator jobs:
  • Market Research Internet research Prospecting and Sourcing
  • Managed key brand's initiatives working with cross functional team (Research and Development Engineer and Market Research Consultant).
  • Provide insight for product development by utilizing qualitative and quantitative market research gathered from the program and outside sources.
  • Executed market research to determine customer segments, new markets, and competitive analysis.
  • Conducted trend forecasting and market research.

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8. Sales Goals

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Here's how Sales Goals is used in Brand Coordinator jobs:
  • Supervised each territorial Director to create specific action plans to meet sales goals in their respective territories.
  • Reviewed budgets, floor set & stock directly to Nike headquarters to achieve sales goals.
  • Achieve sales, shrinkage, expense, and profit goals, often exceeding sales goals by as much as 50%.
  • Trail guided for the customer to ensure business value is achieved while meeting Dagmar's sales goals.
  • Exceeded targeted sales goals by atleast 15% each month.
  • Organized and displayed Nike merchandise to company standards Achieved sales goals through selling primarily NIKE products and other merchandise

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9. Special Events

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Here's how Special Events is used in Brand Coordinator jobs:
  • Assisted Marketing Director in organizing special events around Central and North Florida.
  • Assist in the planning and management of athletic special events that are focused on strategic constituency building.
  • Implemented special events and promotions for Merit cigarettes and the company's flagship brand, Marlboro.

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10. Retail Store

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Here's how Retail Store is used in Brand Coordinator jobs:
  • Negotiated pricing from the manufacturer level to individual retail stores.

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11. Facebook

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Here's how Facebook is used in Brand Coordinator jobs:
  • Managed of all Stony Brook Athletics social networking sites: Facebook, Twitter, YouTube, Blogger.

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12. Proper Inventory Levels

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13. Twitter

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14. Promotional Materials

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Here's how Promotional Materials is used in Brand Coordinator jobs:
  • Raised product awareness in Latin America through events, seminars and promotional materials.
  • Create culturally relevant marketing, sales and promotional materials for the U.S. Hispanic market.

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15. Instagram

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16. Inventory Management

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Here's how Inventory Management is used in Brand Coordinator jobs:
  • Support category managers in portfolio management by owning the SKU rationalization and inventory management processes.
  • Inventory management, shipping, put out new products and implement floor moves.
  • Inventory management and stock control.
  • Work with category managers to facilitate portfolio management, including sku rationalization and inventory management.

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17. Trade Shows

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Here's how Trade Shows is used in Brand Coordinator jobs:
  • Implement marketing campaigns for trade shows and sales initiatives, successfully coordinating a minimum on 20 trade show exhibits per year.
  • Represented brand image at global trade shows.

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18. POS

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Here's how POS is used in Brand Coordinator jobs:
  • Maintained positive relationships with representatives, distributors, co-workers, and customers.
  • Prepare customized client proposal presentations based on client objectives.
  • Compose a quarterly newsletter publication for exclusive accounts.
  • Developed future brand strategy proposals and reports.
  • Created innovative brand sponsorship activation proposals.
  • Manage promotional banner ads, promotional copy and social media postings for National, Regional and local events and sale periods.
  • Compose seasonal and program based retail-marketing briefs, in coordination with brand, e-commerce, visual merchandising and outside vendors.
  • Operated a POS system as backup cashier, to itemize and complete an average of 95 customer purchases per day.
  • Recognized by Levi's for proposing, creating and managing a digital repository system that saved $300,000+ annually.
  • Solicit promotional content from merchants for social media and website posts to support key events and sale periods.
  • Evaluated objectives and proposed ideas to focus intention on projects with broad appeal and impact and within budget.
  • Develop brand plans, incentives, and position as a result of brand strategy translation.
  • Position involving the sole responsibility for all Adidas merchandise throughout the store.
  • Attend events, engage consumers and create a positive interactive experience.
  • Maintained positive relationships with brand contacts and brand managers.
  • Wholesale, POS, and employee order creation - SAP.
  • Designed 100+ customized partnership proposals for prospective partners each year Created and maintained documentation for internal progress reports
  • Advanced to a position in which I was responsible for all of the Nike brand products in all departments.
  • Increased Brand awareness through the Coordination and Execution of National and Regional association trade shows and expos.
  • Propose new ideas to Shinola account executive for each market.

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19. Product Management

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Here's how Product Management is used in Brand Coordinator jobs:
  • Developed and implemented merchandising strategy, product management, and customer support.
  • Provide product management through directed merchandising presentation execution.

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20. New Merchandise

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Here's how New Merchandise is used in Brand Coordinator jobs:
  • Construct store displays for all new merchandise coinciding with current promotions.
  • Assisted with floor sets for new merchandise and/or floor sets.

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21. Photo Shoots

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Here's how Photo Shoots is used in Brand Coordinator jobs:
  • Set up and directed TV spots, radio spots as well product placement and sponsorship photo shoots.
  • Styled for showroom and photo shoots.

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22. Seasonal Initiatives

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23. Product Information

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24. Promotional Events

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Here's how Promotional Events is used in Brand Coordinator jobs:
  • Managed and organized regional product launches and promotional events with local marketing and sales teams.
  • Designed and implemented marketing plans within a balanced budget containing promotional events, sponsorships, and collateral.

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25. Product Placement

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Here's how Product Placement is used in Brand Coordinator jobs:
  • Communicated product placement through accurate merchandising documents to all large volume stores.
  • Managed internal sales team strategy for product placement and promotions.
  • Assisted in maintaining profitable relationships to facilitate product placement including music videos, digital video content, tastemakers and industry elite.

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26. Powerpoint

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Here's how Powerpoint is used in Brand Coordinator jobs:
  • Developed Quarterly Gross Profit Analysis PowerPoint presentation to operating companies comparing Corporate Brands profitability versus National Brand costing.
  • Design and develop presentations, including PowerPoint presentations for quarterly board meetings and marketing plans.

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27. Client Relationships

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28. Graphic Design

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Here's how Graphic Design is used in Brand Coordinator jobs:
  • Facilitated art direction to internal graphic designers and external photo studios.
  • Supervised four graphic designers and their compliance with design guidelines, and ensured materials for media campaigns were delivered on time.
  • Sourced and hired graphic designer and worked closely with him to translate company ideals and values into solid representative logo.
  • Brand Coordinator Managed targeted product development and branding process; content updates, graphic design, and monthly reporting.
  • Concepted marketing ideas Assisted in establishing brand identity Collaborated with web designer and graphic designer to help establish cohesive brand identity

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29. Completion Dates

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30. Internal Departments

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Here's how Internal Departments is used in Brand Coordinator jobs:
  • Communicated with multiple internal departments and external vendors to assure policies are company compliant.
  • Worked with internal departments to ensure optimum accuracy and efficiency in both shipping and customer support of product.
  • Worked closely with both internal departments and external suppliers to ensure budget compliance and best pricing practices. "

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31. Creative Direction

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Here's how Creative Direction is used in Brand Coordinator jobs:
  • Created copy write, design layouts, technical specs and overall creative direction for various print and official website use.
  • Provided creative direction to team of writers, designers and production staff.
  • Led, edited, approved or denied creative direction in Brand usage.
  • Provide creative direction for marketing projects as assigned.

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32. Regular Communication

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Here's how Regular Communication is used in Brand Coordinator jobs:
  • Provide regular communication to Nike to relate success stories regarding outstanding customer engagement.

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33. Floor Plans

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Here's how Floor Plans is used in Brand Coordinator jobs:
  • Worked with store planning teams to create floor plans consistent with product assortments and key initiatives.
  • Set and maintain monthly merchandise floor plans to increase sales in all Nike Apparel/Footwear/Equipment.

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34. Business Development

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Here's how Business Development is used in Brand Coordinator jobs:
  • Created programs, assets, landing pages, email blasts in Marketo for the Sales and Business Development teams.

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35. Special Projects

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Here's how Special Projects is used in Brand Coordinator jobs:
  • Aided in special projects with other departments such as converting all hard files and records to electronic storage.
  • Supported Adult/Feminine Care forecast team with report generation, adhoc analysis, and special projects.

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36. Sales Data

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Here's how Sales Data is used in Brand Coordinator jobs:
  • Reviewed and analyzed sales data from all stores to determine future product.

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37. Market Share

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Here's how Market Share is used in Brand Coordinator jobs:
  • Track sale volumes, market share, profit projections, and pricing distributions from internal database.
  • Brand equity, grow profit and market share.
  • Promote the brand to improve market share.

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38. Press Releases

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Here's how Press Releases is used in Brand Coordinator jobs:
  • Write press releases, copy points, media talking points, radio PSAs, sponsorship advertisements and speech scripts.

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39. CRM

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40. Data Entry

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41. Company Standards

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Here's how Company Standards is used in Brand Coordinator jobs:
  • Created compelling window and mannequin displays within company standards.

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42. Youtube

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Here's how Youtube is used in Brand Coordinator jobs:
  • Produced and edited highlight film using Adobe video editing software to promote on Youtube, amassing over 1,700 views.

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43. Merchandise Presentation

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Here's how Merchandise Presentation is used in Brand Coordinator jobs:
  • Execute and maintain merchandise presentation and housekeeping standards in all areas.

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44. Monthly Basis

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Here's how Monthly Basis is used in Brand Coordinator jobs:
  • Present results and status of plans on a monthly basis to local and global teams.
  • Supervised inventory counts in the warehouse on a monthly basis * Worked with the logistics of the shipments
  • Travelled on weekly and monthly basis to specified accounts.

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45. New Accounts

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46. VIP

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Here's how VIP is used in Brand Coordinator jobs:
  • Compile and deliver assets including store listings, hours, accommodations, directions, VIP coupons/offers, etc.
  • Managed VIP area and guests.

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47. SEO

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Here's how SEO is used in Brand Coordinator jobs:
  • Maintained corporate website, SEO, produced company newsletter, and managed PPC campaigns associated with search engine placement.
  • Created and distributed weekly merchandising reports; available to sell, closeouts, work in progress, inventory summary.

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48. Project Management

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Here's how Project Management is used in Brand Coordinator jobs:
  • Support the Brand Manager with day-to-day client relationships and project management to ensure that projects are completed efficiently and effectively.
  • Conducted project management through directed merchandising presentation execution.
  • Developed and implemented project management processes and timelines.
  • Ensured brand consistency by providing feedback on tv advertisements and provided project management which included reviewing budgets and timelines.

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49. Administrative Functions

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50. Conference Calls

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Here's how Conference Calls is used in Brand Coordinator jobs:
  • Attend Co-Op meetings and McDonald's corporate conference calls.

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Brand Coordinator Jobs

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20 Most Common Skills For A Brand Coordinator

Customer Service

19.0%

Apparel Department

10.7%

New Product Development

8.7%

Nike Product

6.6%

Sales Floor

6.2%

Product Knowledge

5.6%

Market Research

4.3%

Sales Goals

4.1%

Special Events

4.0%

Retail Store

4.0%

Facebook

3.8%

Proper Inventory Levels

3.2%

Twitter

3.0%

Promotional Materials

2.7%

Instagram

2.6%

Inventory Management

2.5%

Trade Shows

2.3%

POS

2.3%

Product Management

2.2%

New Merchandise

2.2%
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Typical Skill-Sets Required For A Brand Coordinator

Rank Skill
1 Customer Service 13.7%
2 Apparel Department 7.7%
3 New Product Development 6.2%
4 Nike Product 4.8%
5 Sales Floor 4.5%
6 Product Knowledge 4.1%
7 Market Research 3.1%
8 Sales Goals 3.0%
9 Special Events 2.9%
10 Retail Store 2.9%
11 Facebook 2.8%
12 Proper Inventory Levels 2.3%
13 Twitter 2.2%
14 Promotional Materials 2.0%
15 Instagram 1.9%
16 Inventory Management 1.8%
17 Trade Shows 1.7%
18 POS 1.7%
19 Product Management 1.6%
20 New Merchandise 1.6%
21 Photo Shoots 1.5%
22 Seasonal Initiatives 1.3%
23 Product Information 1.3%
24 Promotional Events 1.3%
25 Product Placement 1.2%
26 Powerpoint 1.2%
27 Client Relationships 1.2%
28 Graphic Design 1.1%
29 Completion Dates 1.1%
30 Internal Departments 1.1%
31 Creative Direction 1.1%
32 Regular Communication 1.0%
33 Floor Plans 1.0%
34 Business Development 0.9%
35 Special Projects 0.9%
36 Sales Data 0.9%
37 Market Share 0.9%
38 Press Releases 0.9%
39 CRM 0.8%
40 Data Entry 0.8%
41 Company Standards 0.8%
42 Youtube 0.8%
43 Merchandise Presentation 0.7%
44 Monthly Basis 0.7%
45 New Accounts 0.7%
46 VIP 0.6%
47 SEO 0.6%
48 Project Management 0.6%
49 Administrative Functions 0.6%
50 Conference Calls 0.6%
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