Brand directors provide innovative leadership in creating the brand strategy of a company. This includes developing long-term goals and an operating process. They may work for organizations like manufacturing and distribution companies or food production companies. Their duties include managing promotional spending, supervising the brand team, and fostering collaboration. They collaborate with business development to create effective marketing programs. They develop and implement strategic business plans. Also, they manage organizational activities like product presentations, trade shows, and customer-sponsored events.

To work as a brand director, you will need a bachelor's degree in business, sales, or marketing. Candidates will need at least ten years of relevant experience. The skills required for this job are communication, project management, strategic thinking, leadership, and analytical skills. Brand directors are paid a whopping sum of $148,631 yearly. Their salary varies from $108,000 to $205,000. These experts work full-time in an office environment.

What Does a Brand Director Do

There are certain skills that many brand directors have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed analytical skills, communication skills and creativity.

Learn more about what a Brand Director does

How To Become a Brand Director

If you're interested in becoming a brand director, one of the first things to consider is how much education you need. We've determined that 75.6% of brand directors have a bachelor's degree. In terms of higher education levels, we found that 18.1% of brand directors have master's degrees. Even though most brand directors have a college degree, it's impossible to become one with only a high school degree or GED.

Learn More About How To Become a Brand Director

Brand Director Career Paths

Average Salary for a Brand Director

Brand Directors in America make an average salary of $123,533 per year or $59 per hour. The top 10 percent makes over $165,000 per year, while the bottom 10 percent under $92,000 per year.
Average Brand Director Salary
$123,533 Yearly
$59.39 hourly
$92,000
10 %
$123,000
Median
$165,000
90 %

What Am I Worth?

salary-calculator
How To Become a Brand Director
How To Become a Brand Director Career Overview

States With The Most Brand Director Jobs

Mouse over a state to see the number of active brand director jobs in each state. The darker areas on the map show where brand directors earn the highest salaries across all 50 states.

Average Salary: Job Openings:

Number Of Brand Director Jobs By State

RankStateNumber of JobsAverage Salary
1California5,476$137,067
2New York2,982$130,686
3Texas2,378$119,053
4Illinois1,920$102,072
5Massachusetts1,642$139,628
6New Jersey1,619$122,257
7Florida1,546$103,806
8Pennsylvania1,416$111,901
9Georgia1,166$117,646
10Virginia1,098$114,506
11North Carolina1,087$103,248
12Washington890$122,801
13Ohio829$116,069
14Oregon729$146,484
15Minnesota700$117,344
16Alabama607$111,114
17Iowa599$110,983
18Louisiana598$131,482
19Arkansas583$118,703
20Colorado579$100,389
21Maryland561$114,477
22Michigan558$121,558
23Arizona558$105,635
24Oklahoma528$109,884
25Connecticut492$126,642
26Wisconsin482$118,542
27Tennessee477$117,563
28Utah453$129,529
29Indiana451$111,112
30Missouri419$117,384
31Mississippi360$108,161
32Kentucky279$115,947
33South Carolina264$112,132
34Kansas227$107,946
35Rhode Island213$122,297
36Nevada212$153,624
37New Hampshire188$117,436
38Nebraska185$108,197
39Idaho159$117,276
40Delaware136$103,458
41New Mexico131$114,791
42Montana123$113,219
43Vermont113$114,738
44Maine97$118,271
45Hawaii85$117,240
46North Dakota73$109,558
47West Virginia73$108,743
48Alaska62$123,000
49South Dakota61$107,936
50Wyoming45$106,850

Brand Director Education

Brand Director Majors

22.8 %
18.9 %

Brand Director Degrees

Bachelors

75.6 %

Masters

18.1 %

Associate

4.5 %

Top Colleges for Brand Directors

1. University of Georgia

Athens, GA • Private

In-State Tuition
$11,830
Enrollment
29,474

2. University of Wisconsin - Madison

Madison, WI • Private

In-State Tuition
$10,555
Enrollment
30,360

3. University of Minnesota - Twin Cities

Minneapolis, MN • Private

In-State Tuition
$14,760
Enrollment
31,451

4. Purdue University

West Lafayette, IN • Private

In-State Tuition
$9,992
Enrollment
33,495

5. Howard University

Washington, DC • Private

In-State Tuition
$26,756
Enrollment
6,166

6. Ohio State University

Columbus, OH • Private

In-State Tuition
$10,726
Enrollment
45,769

7. University of Texas at Austin

Austin, TX • Private

In-State Tuition
$10,610
Enrollment
40,329

8. University of Southern California

Los Angeles, CA • Private

In-State Tuition
$56,225
Enrollment
19,548

9. University of Pennsylvania

Philadelphia, PA • Private

In-State Tuition
$55,584
Enrollment
10,764

10. SUNY at Binghamton

Vestal, NY • Private

In-State Tuition
$9,808
Enrollment
13,990

Top Skills For a Brand Director

The skills section on your resume can be almost as important as the experience section, so you want it to be an accurate portrayal of what you can do. Luckily, we've found all of the skills you'll need so even if you don't have these skills yet, you know what you need to work on. Out of all the resumes we looked through, 9.7% of brand directors listed brand strategy on their resume, but soft skills such as analytical skills and communication skills are important as well.

  • Brand Strategy, 9.7%
  • Brand Marketing, 8.8%
  • Digital Marketing, 8.3%
  • Brand Management, 7.6%
  • Integrated Marketing, 4.7%
  • Other Skills, 60.9%

Choose From 10+ Customizable Brand Director Resume templates

Zippia allows you to choose from different easy-to-use Brand Director templates, and provides you with expert advice. Using the templates, you can rest assured that the structure and format of your Brand Director resume is top notch. Choose a template with the colors, fonts & text sizes that are appropriate for your industry.

Brand Director Resume
Brand Director Resume
Brand Director Resume
Brand Director Resume
Brand Director Resume
Brand Director Resume
Brand Director Resume
Brand Director Resume
Brand Director Resume
Brand Director Resume
Brand Director Resume
Brand Director Resume
Brand Director Resume
Brand Director Resume
Brand Director Resume
Brand Director Resume

Brand Director Demographics

Brand Director Gender Distribution

Male
Male
54%
Female
Female
46%

After extensive research and analysis, Zippia's data science team found that:

  • Among brand directors, 45.9% of them are women, while 54.1% are men.

  • The most common race/ethnicity among brand directors is White, which makes up 71.7% of all brand directors.

  • The most common foreign language among brand directors is Spanish at 43.0%.

Work Experience Programs For Brand Directors

Virtual work experience programs replicate work at top companies and help you gain the skills to be successful when applying and working there. In only a few hours, learn the relevant tools necessary to complete a typical work day at that company. Virtual work experience programs are 100% free, open-access, and self-paced. No experience or application is required!

Developer and Technology Program

Company: Accenture UK

Cost: Free

Duration: 5.75-8 hours

Software Development Program

Company: Standard Bank

Cost: Free

Duration: 4.5-5.5 hours

Markets - Sales & Trading Program

Company: Citi APAC

Cost: Free

Duration: 5-6 hours

Business and Human Rights Program

Company: Clifford Chance

Cost: Free

Duration: 7.5-8.5 hours

Branding & Design Program

Company: Sydney Romantics

Cost: Free

Duration: 5-6 hours

Professional Skills Development Program

Company: Two Sigma

Cost: Free

Duration: 5-6 hours

Product Design Program

Company: Accenture North America

Cost: Free

Duration: 4 hours

Developer Program

Company: Accenture Nordics

Cost: Free

Duration: 2-3 hours

Markets (Sales & Trading) Program

Company: JPMorgan Chase

Cost: Free

Duration: 4-5 hours

Law and Professional Development Program

Company: Clyde & Co

Cost: Free

Duration: 4.5 hours

Online Courses For Brand Director That You May Like

Advertising Disclosure  
Product Launch Marketing Plan: Go to Market Marketing Plan
udemy
4.5
(921)

MBA Marketing Strategy, Product Marketing, Product Marketing Manager, Product Management, Product Manager Marketing Plan...

Branding & Brand Management: Branding Strategy Brand Tactics
udemy
4.3
(468)

Branding Guide MBA Level: Brand Management, Branding Strategy, Brand Building #1 Branding Course from top MBA F100 XP...

Sales Fire: B2B Sales & Business Development for Startups
udemy
4.1
(556)

The Ultimate Sales Methodology for Business Development & B2B Sales to Learn Sales Strategy, Sales Skills & Deal Closing...

Show More Brand Director Courses
Job type you want
Full Time
Part Time
Internship
Temporary

Best States For a Brand Director

Some places are better than others when it comes to starting a career as a brand director. The best states for people in this position are Nevada, Oregon, Massachusetts, and California. Brand directors make the most in Nevada with an average salary of $153,624. Whereas in Oregon and Massachusetts, they would average $146,484 and $139,628, respectively. While brand directors would only make an average of $137,067 in California, you would still make more there than in the rest of the country. We determined these as the best states based on job availability and pay. By finding the median salary, cost of living, and using the Bureau of Labor Statistics' Location Quotient, we narrowed down our list of states to these four.

1. Oregon

Total Brand Director Jobs:
729
Highest 10% Earn:
$202,000
Location Quotient:
1.36

2. Louisiana

Total Brand Director Jobs:
598
Highest 10% Earn:
$179,000
Location Quotient:
1.45

3. Massachusetts

Total Brand Director Jobs:
1,642
Highest 10% Earn:
$190,000
Location Quotient:
1.38
Full List Of Best States For Brand Directors

How Do Brand Director Rate Their Jobs?

Working as a Brand Director? Share your experience anonymously.
Do you work as a Brand Director?
Rate how you like work as Brand Director. It's anonymous and will only take a minute.

Top Brand Director Employers

Most Common Employers For Brand Director

RankCompanyAverage SalaryHourly RateJob Openings
1Nike$150,854$72.5329
2Novo Nordisk$145,273$69.845
3AstraZeneca$142,141$68.3413
4Gap Inc.$142,059$68.305
5Ralph Lauren$140,930$67.756
6Novartis$139,133$66.896
7PepsiCo$137,025$65.8811
8Louis Vuitton$134,173$64.515
9Goodby Silverstein & Partners$132,730$63.816
10The Kraft Group$131,234$63.0915

Brand Director Videos