Brand marketing consultant demographics and statistics in the US
Brand marketing consultant demographics research summary. Zippia estimates brand marketing consultant demographics and statistics in the United States by using a database of 30 million profiles. Our brand marketing consultant estimates are verified against BLS, Census, and current job openings data for accuracy. Zippia's data science team found the following key facts about brand marketing consultants after extensive research and analysis:
- There are over 41,185 brand marketing consultants currently employed in the United States.
- 53.4% of all brand marketing consultants are women, while 46.6% are men.
- The average brand marketing consultant age is 39 years old.
- The most common ethnicity of brand marketing consultants is White (74.6%), followed by Hispanic or Latino (8.7%), Asian (8.2%) and Unknown (5.3%).
- In 2022, women earned 96% of what men earned.
- 10% of all brand marketing consultants are LGBT.
- Brand marketing consultants are 62% more likely to work at private companies in comparison to public companies.
On this page
Brand marketing consultant demographics by:
Brand marketing consultant gender statistics
53.4% of brand marketing consultants are women and 46.6% of brand marketing consultants are men.
- Female, 53.4%
- Male, 46.6%
Brand marketing consultant gender ratio
| Gender | Percentages |
|---|---|
| Female | 53.4% |
| Male | 46.6% |
Brand marketing consultant gender pay gap
Women earn 96¢ for every $1 earned by men
Male income
$108,312
Female income
$104,339
Brand marketing consultant gender ratio over time
This data breaks down the percentage of men and women in brand marketing consultant positions over time. Currently, 53.4% of brand marketing consultants are female.
Brand marketing consultant gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 66.61% | 33.39% |
| 2011 | 66.28% | 33.72% |
| 2012 | 66.89% | 33.11% |
| 2013 | 66.82% | 33.18% |
| 2014 | 65.01% | 34.99% |
| 2015 | 64.54% | 35.46% |
| 2016 | 64.42% | 35.58% |
| 2017 | 63.39% | 36.61% |
| 2018 | 48.93% | 51.07% |
| 2019 | 47.84% | 52.16% |
| 2020 | 46.24% | 53.76% |
| 2021 | 46.62% | 53.38% |
Brand marketing consultant related jobs gender ratio
We compared brand marketing consultants with similar job titles to see how gender ratios vary. As you can see, sales superintendent and route sales manager have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Catering Sales Manager | 19% | 81% |
| Director Of Admissions And Marketing | 20% | 80% |
| Media Traffic Manager | 20% | 80% |
| Brand Marketing Consultant | 47% | 53% |
| Director Of Sales Engineering | 93% | 7% |
| Route Sales Manager | 94% | 6% |
| Sales Superintendent | 95% | 5% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Brand marketing consultant demographics by race
The most common ethnicity among brand marketing consultants is White, which makes up 74.6% of all brand marketing consultants. Comparatively, 8.7% of brand marketing consultants are Hispanic or Latino and 8.2% of brand marketing consultants are Asian.
- White, 74.6%
- Hispanic or Latino, 8.7%
- Asian, 8.2%
- Unknown, 5.3%
- Black or African American, 3.0%
- American Indian and Alaska Native, 0.2%
Brand marketing consultant race
| Brand marketing consultant race | Percentages |
|---|---|
| White | 74.6% |
| Hispanic or Latino | 8.7% |
| Asian | 8.2% |
| Unknown | 5.3% |
| Black or African American | 3.0% |
| American Indian and Alaska Native | 0.2% |
Brand marketing consultant race and ethnicity over time
See how brand marketing consultant racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Brand marketing consultant race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 83.20% | 3.77% | 4.83% | 6.40% |
| 2011 | 82.97% | 3.67% | 5.02% | 6.54% |
| 2012 | 81.98% | 4.30% | 4.92% | 6.96% |
| 2013 | 82.82% | 3.53% | 5.17% | 6.71% |
| 2014 | 81.64% | 4.15% | 5.07% | 7.25% |
| 2015 | 81.26% | 3.56% | 5.82% | 7.41% |
| 2016 | 80.88% | 3.69% | 5.85% | 7.32% |
| 2017 | 80.80% | 3.66% | 6.04% | 7.44% |
| 2018 | 79.66% | 3.34% | 7.30% | 7.37% |
| 2019 | 77.79% | 3.14% | 8.02% | 8.43% |
| 2020 | 75.01% | 3.41% | 8.18% | 8.85% |
| 2021 | 74.58% | 3.04% | 8.15% | 8.67% |
Brand marketing consultant wage gap by race
According to our data, asian brand marketing consultants have the highest average salary compared to other ethnicities. Black or african american brand marketing consultants have the lowest average salary at $104,340.
| Ethnicity | Salary |
|---|---|
| Unknown | $107,951 |
| White | $107,632 |
| Black or African American | $104,340 |
| Asian | $114,498 |
| Hispanic or Latino | $107,389 |
Average brand marketing consultant age
See how the average age of brand marketing consultants varies based on ethnicity and gender.
Male
Female
Brand marketing consultant age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Unknown | 37.5 | 36 |
| White | 40 | 37 |
| Black or African American | 45 | 37 |
| Asian | 39 | 36 |
| Hispanic or Latino | 39 | 34 |
Brand marketing consultant age breakdown
The average age of brand marketing consultants is 40+ years years old, representing 44% of the brand marketing consultant population.
Brand marketing consultant age breakdown
| Brand Marketing Consultant Years | Percentages |
|---|---|
| 40+ years | 44% |
| 30-40 years | 39% |
| 20-30 years | 17% |
Brand marketing consultant educational attainment
The most common degree for brand marketing consultants is bachelor's degree, with 78% of brand marketing consultants earning that degree. The second and third most common degree levels are master's degree degree at 15% and master's degree degree at 4%.
- Bachelor's, 78%
- Master's, 15%
- Associate, 4%
- Diploma, 1%
- Other Degrees, 2%
Brand marketing consultants by degree level
| Brand marketing consultant degree | Percentages |
|---|---|
| Bachelor's | 78% |
| Master's | 15% |
| Associate | 4% |
| Diploma | 1% |
| Other Degrees | 2% |
Brand marketing consultant jobs you might like
Brand marketing consultant wage gap by degree level
According to the data, brand marketing consultants with a Doctorate degree earn more than those without, at $122,936 annually. With a Master's degree, brand marketing consultants earn a median annual income of $119,487 compared to $110,239 for brand marketing consultants with an Bachelor's degree.
| Education | Salary |
|---|---|
| Master's Degree | $119,487 |
| Bachelor's Degree | $110,239 |
| Doctorate Degree | $122,936 |
Brand marketing consultant employment statistics
Most brand marketing consultants work for a private in the professional industry.
Company size where brand marketing consultants work
Below, you can see the size of companies where brand marketing consultants work.
Brand marketing consultant jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 7% |
| 50 - 100 employees | 11% |
| 100 - 500 employees | 25% |
| 500 - 1,000 employees | 10% |
| 1,000 - 10,000 employees | 19% |
| > 10,000 employees | 27% |
Brand marketing consultant jobs by company type
Employees with the brand marketing consultant job title have their preferences when it comes to working for a company. For instance, most brand marketing consultants prefer to work at private companies over public companies.
Brand marketing consultant jobs by sector
| Company type | Percentages |
|---|---|
| Education | 2% |
| Public | 34% |
| Private | 62% |
| Government | 3% |
Brand marketing consultant jobs by industry
The most common industries for brand marketing consultants are professional, retail and media.
Brand marketing consultant industry statistics
| Industry | Percentages |
|---|---|
| Fortune 500 | 16% |
| Professional | 10% |
| Retail | 10% |
| Media | 8% |
| Finance | 7% |
| Manufacturing | 7% |
| Technology | 6% |
| Start-up | 6% |
| Hospitality | 5% |
| Health Care | 5% |
| Construction | 3% |
| Internet | 2% |
| Government | 2% |
| Automotive | 2% |
| Telecommunication | 2% |
| Non Profits | 2% |
| Real Estate | 2% |
| Education | 2% |
| Pharmaceutical | 1% |
| Transportation | 1% |
| Energy | 1% |
| Insurance | 1% |
| Agriculture | 1% |
Brand marketing consultant turnover and employment statistics
Brand marketing consultant unemployment rate over time
The unemployment rate for brand marketing consultants between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Brand marketing consultant unemployment rate by year
| Year | Brand marketing consultant unemployment rate |
|---|---|
| 2010 | 7.47% |
| 2011 | 6.19% |
| 2012 | 5.30% |
| 2013 | 4.87% |
| 2014 | 3.70% |
| 2015 | 3.36% |
| 2016 | 3.08% |
| 2017 | 2.97% |
| 2018 | 3.34% |
| 2019 | 3.54% |
| 2020 | 4.71% |
| 2021 | 4.59% |
Average brand marketing consultant tenure
The average brand marketing consultant stays at their job for 1-2 years, based on the 776 brand marketing consultants resumes in Zippia's database.
Brand marketing consultant tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 23% |
| 1-2 years | 24% |
| 3-4 years | 11% |
| 5-7 years | 19% |
| 8-10 years | 9% |
| 11+ years | 13% |
Brand marketing consultant LGBT ratio compared to similar jobs
Review the percent of brand marketing consultants that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Government Sales Manager | 7.25% | 96,687 |
| Recruitment Advertising Manager | 9.54% | 6,762 |
| Brand Marketing Consultant | 9.86% | - |
| Communications/Senior Communications Manager | 16.11% | 28,072 |
Similar brand marketing consultant jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Government Sales Manager | 7.25% | 96,687 |
| Recruitment Advertising Manager | 9.54% | 6,762 |
| Communications/Senior Communications Manager | 16.11% | 28,072 |
Foreign languages spoken by brand marketing consultants
The most common foreign language among brand marketing consultants is Spanish at 34.9%. The second-most popular foreign language spoken is French at 22.2% and Italian is the third-most popular at 7.9%.
- Spanish, 34.9%
- French, 22.2%
- Italian, 7.9%
- Chinese, 4.8%
- Japanese, 4.8%
- Other, 25.4%
Brand marketing consultant languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 34.9% |
| French | 22.2% |
| Italian | 7.9% |
| Chinese | 4.8% |
| Japanese | 4.8% |
| Other | 25.4% |
