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Best brand marketing manager certifications

Brand marketing manager certifications allow job seekers to demonstrate their competency as an brand marketing manager to employers. However, not all brand marketing manager certifications provide the same value for job seekers.

The best certifications for a brand marketing manager are Professional Certified Marketer (PCM), Certified Blockchain & Digital Marketing Professional, and Certified Social Marketing Associate (CSMA).

Below is a list of the best brand marketing manager certifications. Obtaining an brand marketing manager certification will give you a leg up when you apply for jobs and increase your potential salary.

5 best brand marketing manager certifications

1. Professional Certified Marketer (PCM)

Being a top marketer means continually enhancing your skills as well as highlighting your accomplishments. The American Marketing Association's Professional Certified Marketer (PCM) program gives you a tangible, convenient way to do both. You can earn the PCM designation by passing a comprehensive exam covering the key areas of marketing. Developed with input from hundreds of marketing experts, the PCM program meets strict national professional certification criteria and standards for excellence in marketing.

Certification details
  • More than two years of education or training after high school required? No
  • More than two years of work experience required? No
  • Oral or written exam required? Yes
  • Renewal required? Every 3 year(s)
Certifying organization
American Marketing Association

2. Certified Blockchain & Digital Marketing Professional

Certified Blockchain and Digital Marketing Professional™ is a unique training and certification specially designed to demonstrate how Blockchain can revolutionize digital marketing. This course focuses on the core concepts of digital marketing and Blockchain technology. It discusses how Blockchain can overcome the challenges faced by digital marketers in the current scenario. The course will render expertise on eliminating digital marketing middlemen, eliminating online ad fraud, building trust and transparency while giving customers full control of their information with the use of Blockchain technology. Certified Blockchain and Digital Marketing Professional training will prove to be your USP and will act as a catalyst to accelerate your career growth.

Certification details
  • More than two years of education or training after high school required? No
  • More than two years of work experience required? No
  • Oral or written exam required? No
  • Renewal required? No

3. Certified Social Marketing Associate (CSMA)

The CSMA examination tests your knowledge of concepts and specifics in social marketing.

Certification details
  • More than two years of education or training after high school required? No
  • More than two years of work experience required? No
  • Oral or written exam required? Yes
  • Renewal required? 
Certifying organization
eMarketing Association

4. Google Data Analytics Professional Certificate

Prepare for a new career in the high-growth field of data analytics, no experience or degree required. Get professional training designed by Google and have the opportunity to connect with top employers. There are 337,400 U.S. job openings in data analytics with a $67,900 average entry-level salary. Data analytics is the collection, transformation, and organization of data in order to draw conclusions, make predictions, and drive informed decision making. Over 8 courses, gain in-demand skills that prepare you for an entry-level job. You’ll learn from Google employees whose foundations in data analytics served as launchpads for their own careers. At under 10 hours per week, you can complete the certificate in less than 6 months. You’ll prepare yourself for jobs that include junior or associate data analyst, database administrator, and more. Upon completion of the certificate, you can directly apply for jobs with Google and over 130 U.S. employers, including Walmart, Best Buy, Astreya. 82% of Google Career Certificate graduates report a positive career outcome like a new job, promotion, or raise within 6 months.

Certification details
  • More than two years of education or training after high school required? No
  • More than two years of work experience required? No
  • Oral or written exam required? No
  • Renewal required? No

5. Certified Management Accountant (CMA)

The CMA (Certified Management Accountant) is the advanced professional certification specifically designed to measure the accounting and financial management skills that drive business performance.

Certification details
  • More than two years of education or training after high school required? Yes
  • More than two years of work experience required? Yes
  • Oral or written exam required? Yes
  • Renewal required? Every 1 year(s)

What is the best certification for a brand marketing manager?

The best brand marketing manager certification is Professional Certified Marketer (PCM). The Professional Certified Marketer (PCM) is awarded by the American Marketing Association. The advanced certification is for more experienced employees as it often requires some work experience to acquire.

Here's a bit more background on how to obtain this brand marketing manager certification:

  • To become a certified Professional Certified Marketer (PCM), you need to pass the exam.
  • Lucky you - certification doesn't require more than two years of work experience.
  • Renew certification every 3 year.
Best certifications

The most common combination of brand marketing manager certifications include: Professional Certified Marketer (PCM), Certified Blockchain & Digital Marketing Professional, and Certified Social Marketing Associate (CSMA).

Online courses for brand marketing managers to earn certifications

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1. Product Management (Part Time)

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Balance business viability, technical feasibility, and customer desire to lead products and features toward long-term success. Learn from a seasoned expert. This course is offered in person and live online, in a remote classroom setting...

2. Digital Marketing (Part Time)

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Build confidence and capability to apply modern marketing strategies on the job. Drive growth with multichannel campaigns powered by data and customer insight. This course is offered in person and live online, in a remote classroom setting...

3. Predictive Analytics for Business

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Learn to apply predictive analytics and business intelligence to solve real-world business problems...

4. Marketing Analytics

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Gain an in-depth understanding of Google Analytics and marketing analytics. Analyze data and build models with Excel, Data Studio, and create informative data visualizations with Tableau...

5. Brand and Product Management

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The main objective is identify the critical information needed to develop a product and brand strategy that generates both quick wins and long-term value. Along this course, you will learn brand and product strategy key concepts such as product lifecycle, product demand estimation, product and brand development and launching, product pipeline, competitors analysis, brand essence and identity, brand architecture, brand equity, brand portfolio, customer experience journey, purchase funnel, key...

6. Product Marketing Launch Plan: Product GTM with Dekker, MBA

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Product Management Marketing Strategy, Marketing Plan, Product Marketing Manager, Product Manager Marketing Plan...

7. Product Management Marketing: Dekker's Product Marketing MBA

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Be a Product Marketing Manager - Product Management : Product Manager MBA : Product to Market : Product Owner Launch GTM...

8. Product Manager

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Envision and lead the product strategy of industry-defining products, and learn to successfully bring them to market. Influence the execution of product development as a Product Manager, one of the most highly-coveted roles in technology...

9. Data Product Manager

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Leverage data to build products that deliver the right experiences, to the right users, at the right time. Lead the development of data-driven products that position businesses to win in their market...

10. Branding & Brand Management with Dekker: Branding Strategy+

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Branding Guide MBA Level : Brand Management, Branding Strategy, Brand Building #1 Branding Course from top MBA F100 XP...

11. Product Marketing for Technology Companies

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Master your product marketing skills through practical examples and exercises...

12. Digital Marketing

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Gain real-world experience running live campaigns as you learn from top experts in the field. Launch your career with a 360-degree understanding of digital marketing...

13. AI for Business Leaders

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Master the foundations of artificial intelligence so you can strategically implement AI in your company. Leverage machine learning technologies to power corporate growth, increase efficiency, and enhance customer experiences...

14. Product Management 101

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Learn to become a more strategic product manager - and have a greater impact on your company and your products...

15. Product Management Fundamentals

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Case-based practical course on product management to build strong foundations in product concepts, process & frameworks...

16. Business Analytics

udacity

In this program, you will learn foundational data skills that apply across functions and industries. You will learn to analyze data and build models with Excel, query databases using SQL, and create informative data visualizations with Tableau...

17. AI Product Manager

udacity

Learn to develop AI products that deliver business value. Build skills that help you compete in the new AI-powered world...

18. Online Marketing: SEO & Social Media Marketing Strategy

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2023 growth hacking with top web marketing and Internet marketing strategies: Social media marketing strategies + SEO...

19. Product and Service Management

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Know the Work that is Involved in Getting a Product Onto the Shelf and a Service Ready for Effective Delivery...

20. Growth Product Manager

udacity

Hone specialized Product Management skills in growth strategy. Lead experimentation and data-driven decision-making in your organization to drive products to reach the next level of scale, impact, and profitability...

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