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Brand marketing manager salary
Average brand marketing manager salary
$91,940
Understanding the Salary of a Brand Marketing Manager
A Brand Marketing Manager plays a crucial role in the development and execution of marketing strategies aimed at enhancing brand perception and driving sales. According to recent data, the average salary for this position stands at $91,940 per year, translating to about $44 per hour. Salaries can vary significantly based on factors such as geographic location, level of experience, and the industry sector.
Some of the highest paying states for Brand Marketing Managers include California, New York, and Texas, where salaries tend to exceed the national average due to the concentration of major corporations and marketing firms. Additionally, professionals with extensive experience or specialized skills in digital marketing or analytics may command higher salaries.
In terms of career progression, Brand Marketing Managers often have opportunities to advance into senior management roles, which can lead to salaries exceeding $120,000. This upward mobility is a key consideration for those entering the field.
Job Opportunities and Market Demand
The demand for skilled Brand Marketing Managers continues to grow as companies increasingly recognize the importance of brand management in a competitive market. This role is expected to remain in demand, providing numerous job opportunities across various sectors.
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Where can a Brand Marketing Manager earn more?
Brand marketing manager salaries by experience level
| Experience level | Avg. salary | Hourly rate |
|---|---|---|
| Entry-level brand marketing manager | $68,300 | $32.81 |
| Mid-level brand marketing manager | $72,900 | $35.05 |
| Senior-level brand marketing manager | $166,000 | $79.73 |
Brand marketing manager salary estimates from across the web
Average brand marketing manager salary by state
The average brand marketing manager salary in Washington, New York, and California are the highest in the U.S. The lowest average brand marketing manager salary states are South Dakota, Arkansas, and Oklahoma.
- State view
- County view
Highest paying states for brand marketing managers
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Washington | $110,648 | $53.20 |
| 2 | New York | $108,194 | $52.02 |
| 3 | Connecticut | $102,598 | $49.33 |
| 4 | Massachusetts | $103,580 | $49.80 |
| 5 | Oregon | $99,818 | $47.99 |
| 6 | Illinois | $102,996 | $49.52 |
| 7 | District of Columbia | $110,129 | $52.95 |
| 8 | California | $106,307 | $51.11 |
| 9 | Pennsylvania | $94,924 | $45.64 |
| 10 | Delaware | $104,024 | $50.01 |
| 11 | Virginia | $100,724 | $48.42 |
| 12 | Wisconsin | $94,659 | $45.51 |
| 13 | New Jersey | $97,807 | $47.02 |
| 14 | New Hampshire | $90,405 | $43.46 |
| 15 | Maine | $90,656 | $43.58 |
| 16 | Rhode Island | $92,966 | $44.70 |
| 17 | Texas | $90,160 | $43.35 |
| 18 | Michigan | $93,721 | $45.06 |
| 19 | Missouri | $94,374 | $45.37 |
| 20 | Maryland | $98,762 | $47.48 |
| 21 | Georgia | $89,533 | $43.04 |
| 22 | North Carolina | $85,216 | $40.97 |
| 23 | Minnesota | $86,388 | $41.53 |
| 24 | Kentucky | $86,875 | $41.77 |
| 25 | Utah | $83,544 | $40.17 |
| 26 | Kansas | $85,777 | $41.24 |
| 27 | Ohio | $84,772 | $40.76 |
| 28 | Nevada | $84,442 | $40.60 |
| 29 | Wyoming | $80,269 | $38.59 |
| 30 | Idaho | $87,158 | $41.90 |
| 31 | Tennessee | $81,298 | $39.09 |
| 32 | Iowa | $84,860 | $40.80 |
| 33 | West Virginia | $82,451 | $39.64 |
| 34 | Arizona | $82,409 | $39.62 |
| 35 | Montana | $84,468 | $40.61 |
| 36 | Vermont | $82,955 | $39.88 |
| 37 | Indiana | $80,675 | $38.79 |
| 38 | North Dakota | $76,520 | $36.79 |
| 39 | Colorado | $77,674 | $37.34 |
| 40 | Arkansas | $74,274 | $35.71 |
| 41 | South Dakota | $74,555 | $35.84 |
| 42 | Hawaii | $58,098 | $27.93 |
| 43 | Nebraska | $76,059 | $36.57 |
| 44 | Louisiana | $77,705 | $37.36 |
| 45 | Alaska | $77,064 | $37.05 |
| 46 | Florida | $70,600 | $33.94 |
| 47 | New Mexico | $76,149 | $36.61 |
| 48 | South Carolina | $76,767 | $36.91 |
| 49 | Mississippi | $74,992 | $36.05 |
| 50 | Oklahoma | $73,852 | $35.51 |
| 51 | Alabama | $70,189 | $33.74 |
Highest paying cities for brand marketing managers
The highest-paying cities for brand marketing managers are San Francisco, CA, Seattle, WA, and Washington, DC.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | San Francisco, CA | $120,071 | $57.73 |
| 2 | Seattle, WA | $111,913 | $53.80 |
| 3 | Washington, DC | $110,130 | $52.95 |
| 4 | New York, NY | $108,376 | $52.10 |
| 5 | Chicago, IL | $103,628 | $49.82 |
| 6 | Arlington, VA | $101,656 | $48.87 |
| 7 | Parsippany-Troy Hills, NJ | $97,780 | $47.01 |
| 8 | Milwaukee, WI | $95,102 | $45.72 |
| 9 | Providence, RI | $92,933 | $44.68 |
| 10 | Austin, TX | $91,016 | $43.76 |
| 11 | Atlanta, GA | $89,766 | $43.16 |
| 12 | Bloomington, MN | $86,437 | $41.56 |
| 13 | Charlotte, NC | $83,670 | $40.23 |
| 14 | Las Vegas, NV | $83,596 | $40.19 |
| 15 | Tempe, AZ | $82,550 | $39.69 |
| 16 | Indianapolis, IN | $80,618 | $38.76 |
| 17 | Baton Rouge, LA | $77,909 | $37.46 |
| 18 | Fort Collins, CO | $77,859 | $37.43 |
| 19 | Charleston, SC | $75,867 | $36.47 |
| 20 | Tampa, FL | $71,041 | $34.15 |
Brand marketing manager salary details
A brand marketing manager's salary ranges from $64,000 a year at the 10th percentile to $131,000 at the 90th percentile.
What is a brand marketing manager's salary?
| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $131,000 | $10,917 | $63 |
| 75th Percentile | $111,000 | $9,250 | $53 |
| Average | $91,940 | $7,662 | $44 |
| 25th Percentile | $76,000 | $6,333 | $37 |
| 10th Percentile | $64,000 | $5,333 | $31 |
Highest paying brand marketing manager jobs
The highest paying types of brand marketing managers are senior product marketing manager, senior manager of marketing, and product marketing manager.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Manager, Field Marketing | $93,296 | $7,775 | $44.85 | 174,371 |
| Marketing Lead | $104,664 | $8,722 | $50.32 | 92,987 |
| Marketing Manager/Project Manager | $78,368 | $6,531 | $37.68 | 187,949 |
| Marketing And Operations Manager | $93,738 | $7,812 | $45.07 | 152,231 |
| Marketing Communications Manager | $84,146 | $7,012 | $40.45 | 106,556 |
| Marketing Team Leader | $67,150 | $5,596 | $32.28 | 132,966 |
Top companies hiring brand marketing managers now:
Which companies pay brand marketing managers the most?
Brand marketing manager salaries at Morgan Lewis and Meta are the highest-paying according to our most recent salary estimates. In addition, the average brand marketing manager salary at companies like Google and Apple are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Morgan Lewis | $146,021 | $70.20 |
| 2 | Meta | $143,658 | $69.07 |
| 3 | $132,977 | $63.93 | |
| 4 | Apple | $131,418 | $63.18 |
| 5 | First Republic Bank | $126,764 | $60.94 |
| 6 | DoorDash | $125,833 | $60.50 |
| 7 | Bloomberg | $121,727 | $58.52 |
| 8 | Amazon | $119,829 | $57.61 |
| 9 | Square | $116,385 | $55.95 |
| 10 | Nike | $113,291 | $54.47 |
| 11 | Keysight Technologies | $110,939 | $53.34 |
| 12 | Tableau | $110,638 | $53.19 |
| 13 | Pacira BioSciences | $109,223 | $52.51 |
| 14 | The Kraft Group | $108,363 | $52.10 |
| 15 | Dunkin Brands | $107,310 | $51.59 |
| 16 | Salesforce | $107,109 | $51.49 |
| 17 | Dermalogica | $106,185 | $51.05 |
| 18 | Tripadvisor | $105,715 | $50.82 |
| 19 | The TJX Companies | $105,596 | $50.77 |
| 20 | Genentech | $105,237 | $50.59 |
Wage gap by gender, race and education
Brand Marketing Manager salary by industry
The average brand marketing manager salary varies across industries:
- The average brand marketing manager salary in the media industry is $106,291, the highest of any industry.
- The average brand marketing manager salary in the finance industry is $104,765.
- Brand marketing managers in the hospitality industry earn an average salary of $84,347, the lowest of any industry.
Highest paying industries for brand marketing managers
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Media | $106,291 | $51.10 |
| 2 | Technology | $104,765 | $50.37 |
| 3 | Pharmaceutical | $104,304 | $50.15 |
| 4 | Retail | $94,908 | $45.63 |
| 5 | Manufacturing | $90,647 | $43.58 |
| 6 | Hospitality | $84,347 | $40.55 |
High paying brand marketing manager jobs
Brand marketing manager salary trends
The average brand marketing manager salary has risen by $16,917 over the last ten years. In 2014, the average brand marketing manager earned $75,023 annually, but today, they earn $91,940 a year. That works out to a 8% change in pay for brand marketing managers over the last decade.
Compare brand marketing manager salaries for cities or states with the national average over time.
Average brand marketing manager salary over time
Compare brand marketing manager salaries for individual cities or states with the national average.
Brand marketing manager salary by year
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $91,900 | $44.20 | +3.7% |
| 2024 | $88,500 | $42.55 | +1.9% |
| 2023 | $86,800 | $41.75 | +1.5% |
| 2022 | $85,500 | $41.11 | +0.8% |
| 2021 | $84,800 | $40.79 | +1.9% |
Recently added brand marketing manager salaries
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Trugreen | Brand Marketing Manager | Nashville, TN | 06/30/2025 | $65,979 |
| Get It-Marketing | Brand Marketing Manager, CPG | San Clemente, CA | 06/29/2025 | $85,000 |
| Get It-Marketing | Brand Marketing Manager-Remote | Wayne, NJ | 06/29/2025 | $60,000 |
| Get It-Marketing | Brand Marketing Manager-Remote | WFH | Des Plaines, IL | 06/29/2025 | $110,000 |
| Neurocrine Biosciences Inc. | Brand Marketing Manager-HCP Ingrezza | San Diego, CA | 06/28/2025 | $130,100 |
| Join Our Team | External Brand Marketing Manager | Philadelphia, PA | 06/28/2025 | $65,000 |
| The Kraft Heinz Company | Brand Manager, Marketing-Frozen Meals | Chicago, IL | 06/27/2025 | $118,400 |
| Nbcuniversal | PEP: Manager, Brand Marketing, Cnbc | Englewood Cliffs, NJ | 06/26/2025 | $75,000 |
| Robert Half | Brand Marketing Manager (Retail) | Teaneck, NJ | 06/25/2025 | $125,000 |
| Nufarm Limited | Brand Marketing Manager (9975) | Morrisville, PA | 06/25/2025 | $100,000 |
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