Part of Dover Corporation's Engineered Systems segment, Vehicle Service Group (VSG) is a strong, diverse and dynamic global leader in the vehicle service industry. VSG comprises 13 major vehicle lifting, wheel service, diagnostic and collision repair brands: Rotary Lift , Chief , Forward , Direct-Lift , Ravaglioli, Hanmecson , Revolution , Elektron, Blitz, Nogra, Butler, Space and Sirio.
Brand Marketing Manager
SUMMARY: The Brand Marketing Manager is responsible for leading the strategic development of all integrated marketing initiatives to support the brand objectives. This includes partnering with all areas of the organization to craft annual and seasonal strategies to be communicated through all brand channels, making sure to bring the brand and product stories to life in compelling ways. With a focus on lead generation to support revenue goals, this position provides strategic oversight and connectivity across marketing channels, ensuring that our brand message is effectively communicated to the target audience. The developed marketing programs must inspire customers, amplifying brand relevance and drive revenue. This position is located in our Madison, IN office.
COMPANY OVERVIEW: Dover's Vehicle Service Group is the global leader in designing and manufacturing vehicle service, collision and automotive OEM equipment. It is one of the founding companies of Dover Corporation, an eight billion dollar diversified global manufacturer. VSG consists of fifteen leading vehicle lifting brands (Rotary, Forward, Blitz, Ravaglioli etc.), collision repair (Chief), wheel services, diagnostics (Butler, Rotary, Chief and Ravaglioli) and tier-one automotive brands (WARN Automotive) with operations worldwide, including regional business operation centers and large manufacturing facilities in the U.S., Europe and Asia.
* Work with cross-functional partners, implement test plans utilizing digital channels to validate