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Job outlook for business developers in the United States
Business developer job growth summary. After extensive research, interviews, and analysis, Zippia's data science team found that:
The projected business developer job growth rate is 10% from 2018-2028.
About 33,700 new jobs for business developers are projected over the next decade.
Business developer salaries have increased 9% for business developers in the last 5 years.
There are over 831,711 business developers currently employed in the United States.
There are 193,469 active business developer job openings in the US.
The average business developer salary is $101,635.
Are business developer jobs in demand?
Business developer job and salary trends over time
Business developer jobs over time
Business developer job growth rate over time
| Year | # of jobs | % of population |
|---|---|---|
| 2021 | 831,711 | 0.25% |
| 2020 | 694,986 | 0.21% |
| 2019 | 735,676 | 0.22% |
| 2018 | 835,683 | 0.25% |
| 2017 | 807,206 | 0.24% |
Average business developer salary over time
Business developer salary by year
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2026 | $101,635 | $48.86 | +4.0% |
| 2025 | $97,766 | $47.00 | +2.4% |
| 2024 | $95,476 | $45.90 | +0.7% |
| 2023 | $94,772 | $45.56 | +1.4% |
| 2022 | $93,459 | $44.93 | +1.3% |
Business developer jobs by state
Most common states for business developers
| Rank | State | Population | # of jobs | Employment/ 1000ppl |
|---|---|---|---|---|
| 1 | District of Columbia | 693,972 | 625 | 90% |
| 2 | Minnesota | 5,576,606 | 2,448 | 44% |
| 3 | Nebraska | 1,920,076 | 786 | 41% |
| 4 | Kansas | 2,913,123 | 1,065 | 37% |
| 5 | South Dakota | 869,666 | 320 | 37% |
| 6 | Iowa | 3,145,711 | 1,003 | 32% |
| 7 | North Dakota | 755,393 | 241 | 32% |
| 8 | Ohio | 11,658,609 | 3,545 | 30% |
| 9 | Missouri | 6,113,532 | 1,820 | 30% |
| 10 | Colorado | 5,607,154 | 1,658 | 30% |
| 11 | New Mexico | 2,088,070 | 617 | 30% |
| 12 | Montana | 1,050,493 | 320 | 30% |
| 13 | Alaska | 739,795 | 224 | 30% |
| 14 | Vermont | 623,657 | 184 | 30% |
| 15 | Wisconsin | 5,795,483 | 1,679 | 29% |
| 16 | Indiana | 6,666,818 | 1,869 | 28% |
| 17 | Arkansas | 3,004,279 | 836 | 28% |
| 18 | Maine | 1,335,907 | 355 | 27% |
| 19 | Washington | 7,405,743 | 1,952 | 26% |
| 20 | Nevada | 2,998,039 | 785 | 26% |
Most common cities for business developers
| Rank | City | # of jobs | Employment/ 1000ppl | Avg. salary |
|---|---|---|---|---|
| 1 | Saint Louis Park | 4 | 8% | $91,793 |
| 2 | Gardena | 2 | 3% | $126,671 |
| 3 | Bloomington | 2 | 2% | $91,813 |
| 4 | Carlsbad | 2 | 2% | $121,292 |
| 5 | Murrieta | 2 | 2% | $123,105 |
| 6 | Boston | 4 | 1% | $101,090 |
| 7 | Minneapolis | 4 | 1% | $91,816 |
| 8 | Atlanta | 3 | 1% | $101,489 |
| 9 | Fort Lauderdale | 2 | 1% | $72,793 |
| 10 | Irvine | 2 | 1% | $124,681 |
| 11 | Orlando | 2 | 1% | $73,116 |
| 12 | Chicago | 5 | 0% | $95,810 |
| 13 | New York | 5 | 0% | $113,835 |
| 14 | San Diego | 4 | 0% | $119,395 |
| 15 | Denver | 3 | 0% | $89,801 |
| 16 | Phoenix | 3 | 0% | $95,651 |
| 17 | Albuquerque | 2 | 0% | $96,092 |
| 18 | Austin | 2 | 0% | $86,719 |
| 19 | Houston | 2 | 0% | $85,436 |
| 20 | Memphis | 2 | 0% | $84,271 |
Business Developer job outlook: Expert opinions
Our panel of business developer experts
University of West Florida
Portland State University
Washington College
Purdue University Northwest
University of Saint Mary
Coastal Carolina University
University of Central Arkansas
UMass Lowell
The Pennsylvania State University
Arizona State University
Bucknell University
Kansas State University
University of Indianapolis
Westminster College
The Ohio State University
University of Central Missouri
The University of Findlay
Fordham University Gabelli School of Business
University of Nebraska at Omaha
North Carolina State University
What will help Business Developers increase their earning potential?
Dr. Haris Alibašić Ph.D., MPA: "In the next 3-5 years, specific skills are poised to become increasingly important in business: Data Literacy, Digital Proficiency, Emotional Intelligence, Sustainability, Resilience, and Social Responsibility. However, the most necessary lasting skill that benefited my career is Effective Communication. Being able to communicate effectively is an indispensable skill."
Becky Sanchez
Executive Director of Career & Academic ServicesPortland State University
The School of Business
What skills stand out on Business Developer resumes?
Becky Sanchez: Skills that are directly tied to the particular job the company is hiring for. Having a certain set of skills matters less than having the exact skills the employer needs. See below for common critical skills in business.
What soft skills should all Business Developers possess?
Becky Sanchez: -Conflict resolution
-Interpersonal relationship building
-Team player mentality
-Willingness to jump in and get the work done and focus on living into the company mission
What hard/technical skills are most important for Business Developers?
Becky Sanchez: -Microsoft Excel & Tableau - data visualization skills
-Data analysis skills
-Presentation skills
What skills will help Business Developers earn the most?
Becky Sanchez: -The ability to concisely and effectively communicate your point
-Negotiation skills
-Understanding of data analysis and how to leverage data to do your job more effectively
-Leadership skills and an interest in managing others
Dr. Michael Harvey
Provost and Dean, John Toll Professor of Business ManagemenWashington College
Business Department
What skills stand out on Business Developer resumes?
Dr. Michael Harvey: Above all, good Business Developers must have excellent communication, interpersonal, and negotiation skills. Their work centers on meeting prospective customers and building relationships with them. Their communication skills, in particular, must include good listening skills so that they can truly understand customer needs.
What soft skills should all Business Developers possess?
Dr. Michael Harvey: Across the business, the soft skills most in demand are the "3 C's": collaboration, communication, and critical thinking. Employers are especially interested in evidence of projects, experiential learning, and internships, not simply majors and minors.
What hard/technical skills are most important for Business Developers?
Dr. Michael Harvey: Quantitative skills and computer coding skills, plus any expertise in a specific technical area, like logistics or GIS.
What skills will help Business Developers earn the most?
Dr. Michael Harvey: Quantitative skills and computer coding skills are in the highest demand and shortest supply-and people who can combine them with strong, soft skills end up going the furthest.
Pat Obi Ph.D.
White Lodging Professor of Finance, Director, Executive MBA ProgramPurdue University Northwest
Finance Department
What soft skills should all Business Developers possess?
Pat Obi Ph.D.: Communication, negotiation, writing, and professional conduct, especially on virtual platforms.
What hard/technical skills are most important for Business Developers?
Pat Obi Ph.D.: Data analysis and presentation skills - spreadsheet, statistical software, presentation software.
What skills will help Business Developers earn the most?
Pat Obi Ph.D.: Data analytics, accounting, risk management, and business analytical skills, especially as they relate to financial data.
Dr. Mark Harvey Ph.D.
Associate Professor, Director of Graduate and Undergraduate Programs, Coordinator of All-University Honors ProgramUniversity of Saint Mary
Division of Business and Information Technologies (DBiT)
What hard/technical skills are most important for Business Developers?
Dr. Mark Harvey Ph.D.: Familiarity with software-basic windows packages, particularly MS Word and Excel. Candidates should not be afraid of quantitative data analysis. Analytics are necessary to figuring out what your business is doing and how it can grow. Also, familiarity with whatever social media platforms are used in that industry can be very important.
What skills will help Business Developers earn the most?
Dr. Mark Harvey Ph.D.: One consideration is, does the position pay commission? If so, the soft skills listed above are extremely important because the more you apply those skills, the more likely you are to grow your business.
When a manager is not on commission, there's little correlation between skills and pay while doing the job. The employer will hire you at a given salary level, and it is your job to negotiate to the best position. Once they have chosen you-that's the moment when you have the most leverage. You will never get a raise that is as substantial as what you might be able to ask for upon hire. After that, most raises are not going to be tied mechanically to performance and skills. Your next chance at a raise will be when you move or are promoted to a new position. Thus, those soft skills can affect your ability to negotiate.
I will repeat a previous theme: education and experience are probably more important than skills in terms of making more money. An employer can't really tell what your skills are from your resume. Just because you say you have a skill doesn't mean that you really do. They can reasonably guess that somebody with a degree is responsible enough to have accomplished something big. Somebody who makes it through a graduate program is probably very good at what they know. And somebody who has been in the industry and/or in a similar job is more likely to be able to walk in with little orientation and know what they are doing. Employers take risks on employees and hope that they can deliver. Thus, with more education and more experience, you are able to apply for higher-level jobs, which usually come with higher salaries.
What skills stand out on Business Developer resumes?
Dr. Mark Harvey Ph.D.: Resumes are hard. It is very difficult to predict what any employer is looking for on any resume. The "skills" section of a resume is probably not the first thing most employers are looking at. The first consideration is probably education. Those with a bachelor's degree will be sorted first in fields-such as those who have business degrees, or particularly sales and marketing majors. Those with MBAs will be placed on the top. Those who have MBAs and marketing concentrations will likely be valued the most. The second consideration would probably be experience. Someone with several years of experience in business development or sales and marketing will be moved to the top. Someone with a bachelor's degree who has a lot of experience might beat out a fresh MBA. However, MBA plus experience beats almost everything. Someone with an MBA going for an entry-level position with little experience needed will likely beat out all bachelor challengers. For new graduates, getting some kind of internship in sales and marketing can differentiate them from those who do not.
Most hiring managers will probably assume that somebody who has sales and marketing education and/or experience probably has the skills necessary to do the job. An interviewer may probe on specific skills. I'll comment more specifically on other kinds of skills below, but it's also fair to say that a candidate's soft skills should shine in the interview. Simply saying that you have certain skills on a resume doesn't mean that you actually have them.
I think that the best thing a candidate can do is to research the company they hope to work for and tailor their resume to that employer. What does the business do? What kinds of things do you think that development manager is going to do in that particular industry? How do your skills as a candidate match what you guess they're looking for? The more you customize your resume, the better chances you have of resonating with the company. Employers are impressed when you already know something about the job and the industry.
What soft skills should all Business Developers possess?
Dr. Mark Harvey Ph.D.: First, critical and creative thinking. Employers value problem solvers. A Business Development Managers' problem usually is finding growth opportunities. Candidates need to learn to take the initiative to figure out how to solve problems like those.
Second, writing. The best employees know how to communicate in writing. More and more communication occurs through email and other forms of social media and apps, and as such, this skill is absolutely critical. You don't need to be a creative writing genius, but you do need to know how to write in a professional tone, present your ideas in an organized way, get to the point, and avoid errors. There is a direct line between a student's ability to write an academic essay with a clear thesis and an employee's ability to write a good email or proposal. If you can't do those things, then you risk embarrassment and possibly limited options for promotion.
Third, speaking. The American business world discriminates against introverts-sometimes at their own peril. Everyone needs to know how to give a quality speech, but more importantly, you need to sound confident and assertive in a board room during meetings. You need to be confident in front of clients. Fake it if you have to. The way you present yourself is absolutely critical.
Fourth, social skills. You need to be friendly. Get to know co-workers and clients. Find out what they like and show an interest. Find common ground. Your undergraduate degree hopefully exposed you to a wide diversity of topics you may have thought were irrelevant at some point. Now is the time to remember that stuff and use it to connect with people. Nearly everything you learned will have some application someday. It will help you connect with others. In addition, put away your cell phone when you are at work or on social occasions. To some people, a preoccupation with a cell phone communicates a lack of interest in the person you are with. It can alienate bosses, co-workers, and clients.
Sourav Batabyal Ph.D.
Assistant Professor, Finance and EconomicsCoastal Carolina University
Finance and Economics Department
What skills stand out on Business Developer resumes?
Sourav Batabyal Ph.D.: Problem-solving, Creative thinking, Data Analytics, Competitive Strategies, Communication, Leadership and Team Building, Decision making.
Anthony McMullen
Associate Professor of Business Law and Director of Forensics, vUniversity of Central Arkansas
Accounting Department
What skills stand out on Business Developer resumes?
Anthony McMullen: This will depend on the specific field. Business is an incredibly broad area. Anyone with a business type of degree will at least obtain basic knowledge in accounting, economics, finance, management, and marketing. These skills should be highlighted. But when thinking about a resume, workers should think about (and participate in) experiences that allow them to use these skills. And once they have these experiences, they should be able to articulate how they used these skills on a resume. Don't just say, "I did ______." Say, "I used _________ in order to accomplish __________."
Michael Ciuchta Ph.D.
Associate Professor, Program Coordinator, Masters of Science in EntrepreneurshipUMass Lowell
Department of Marketing, Entrepreneurship & Innovation
What soft skills should all Business Developers possess?
Michael Ciuchta Ph.D.: In addition to the above, in today's environment, it is important that people are adept at improvising. For long-term career success in any field, sound leadership skills are critical. It is important to be able to formulate, communicate and execute a compelling vision for where you want to take your organization.
James Wilkerson Ph.D.
Business Program Coordinator, Project and Supply Chain Management Program CoordinatorThe Pennsylvania State University
Business Department
What skills stand out on Business Developer resumes?
James Wilkerson Ph.D.: Skills, experience, knowledge, and abilities that matter especially strongly include target market analysis (including market research skills and knowledge), product/service positioning within competitive field, project work or coordination with sales staff, major client relationship management, and enough general business and industry knowledge to be able to relate business development to operational/production realities.
What soft skills should all Business Developers possess?
James Wilkerson Ph.D.: Verbal skills (both speaking and writing), negotiation skills, unfailing honesty, ability to empathize with clients' wants, and teamwork skills suitable for working collaboratively with sales and operations staff.
What hard/technical skills are most important for Business Developers?
James Wilkerson Ph.D.: Spreadsheet (Excel) skills (including graph production from data), basic statistical knowledge, and online information search skills.
What skills will help Business Developers earn the most?
James Wilkerson Ph.D.: Skill at rapidly learning market trends, relating business development to product development, and persuading major prospective clients when brought in to help with closing sales. Bottom line: the business development manager must be on the cutting edge of new market conditions and new business opportunities to help the firm organically grow its sales, especially in new markets or product/service lines.
Adegoke Oke Ph.D.
Professor of Supply Chain ManagementArizona State University
W. P. Carey Supply Chain Management
What skills stand out on Business Developer resumes?
Adegoke Oke Ph.D.: Effective communication, leadership, critical thinking skills. Can you be entrepreneurial in the face of adversity? Demonstrating situations where the candidate has been able to persevere and solve problems in the face of diversity would be very attractive to employers.
What soft skills should all Business Developers possess?
Adegoke Oke Ph.D.: In general, people skills: leadership, effective communication and negotiation skills, the ability to work effectively with people in different cultures and in a team environment.
What hard/technical skills are most important for Business Developers?
Adegoke Oke Ph.D.: Data analytics skills are currently in high demand, so is understanding the impact of emerging technologies and digitization on business
What skills will help Business Developers earn the most?
Adegoke Oke Ph.D.: Imagine the perfect candidate that possesses the combination of all the skills mentioned above. But in truth, some combination of good people skills and appreciation of the digital environment and its impacts will help.
Neil Boyd Ph.D.
David J. & Deborah West Professor of Management; Chair, Management and Organizations DepartmentBucknell University
Management and Organizations Department
What skills will help Business Developers earn the most?
Neil Boyd Ph.D.: A combination of hard and soft skills, but at the end of the day, soft skills are critical to truly helping clients. And, for sure, they can be learned. This is a challenge for management education, but places like the Freeman College of Management at Bucknell work hard to develop soft skills in students primarily through coaching, experiential and community-based pedagogies, and professional development programming.
Richard Doll
Associate ProfessorKansas State University
Department of Educational Leadership
What are the biggest trends we'll see in the Business Developer job market given the pandemic?
Richard Doll: The stress from the pandemic has caused many veteran school leaders to retire. So, there will be lots of movement this year as principal/assistant superintendents move into the superintendency and teachers move into principalships.
What are the biggest trends we'll see in the Business Developer job market given the pandemic?
Dr. Larry Belcher: The biggest post-pandemic trend we see involves the re-definition of a workspace. Many firms went to remote work via video conferencing and other technology and decided that they really did not need expensive office space, particularly in large cities and so they have employees working fully or partially remote on a permanent basis. In addition, for "at work" office space many firms have moved away from "offices" or even cubbies to common "plug-in" stations where workers find a spot and have access to power and internet so they can work. Add in conference/meeting space and you can still have face to face meetings if necessary but a much smaller, less expensive office footprint. It remains to be seen how this will work out long-term in terms of worker productivity. There is a lot of anecdotal evidence of "Zoom fatigue" and a desire for more human interaction among some workers so this is a trend worth watching. Another trend has been the speed of change. COVID showed us in many ways that our environments can be altered substantially almost overnight. Supply chain management is a great example. From a worker perspective, not being intimidated by this type of possibility will be a key going forward.
What's a day at work look like for a Business Developer?
Michael Mamo Ph.D.: The pandemic has brought about fundamental changes at the workplace, including remote work and the rising importance of technological proficiency. These in turn demand flexibility and much of the workplace will demand more versatility and flexibility.
What will help Business Developers increase their earning potential?
Michael Mamo Ph.D.: Not sure how this relates to the previous themes but I do not believe the quest to increase one's earning potential is a noble goal. As humans we value (or should value) the benefits of enlightenment that come from education and life-long learning. Of course, enlightenment could translate to monetary gains. Enlightenment also comes with a greater sense of fulfilment in life and provides the person with traits of empathy, integrity, and other virtues such as justice and perseverance. Beyond improving ones earningn potential, education is a life-affirming process and that is what I would advise people in my field to aspire for.
What are the biggest trends we'll see in the Business Developer job market given the pandemic?
Adam Cahill: Thankfully what we are seeing in regard to trends in the job market are good ones. Interactions taking place between employers and candidates, jobs being posted, and employers actively recruiting students and alumni in the plant science industries has kept steady throughout the pandemic. The biggest difference is that these things are now taking place virtually instead of on campus.
We have also seen a change with more remote work being mentioned in job descriptions and deeper intentionality placed on how employers are managing their employees to make sure they feel safe and are kept safe. More clear and transparent communication is really taking a front seat throughout the hiring process; mostly because a lot of procedures and processes are new given the pandemic, so everyone is being re-educated on how things are done.
Based on the employer requests for new hires and job postings we are receiving at the university, we are not seeing much, if any, reduction in work force in the plant science industry. Homes and businesses are still being landscaped, food still needs to be grown, and plant diseases are still being researched and combated just to name a few of the many driving forces in the positive job outlook for plant science industries.
What soft skills should all Business Developers possess?
Adam Cahill: Soft skills are often what can set a graduate apart in the hiring and promotion process. They are often items that are difficult to teach and many find it challenging to coach employees on development and growth in these skills; which is quite the contrast to the counterpart technical skills. Because of this, we like to refer to these skills as "power skills" and there are far too many to name them all.
Some of the more tangible power skills we like to see our graduates express competency in before they leave the university are oral and written communication mastery, self-reflection and growth in response to their experiences lived, adaptability and agility, listening to understand and not to respond, and finally, global and intercultural fluency.
These skills and the countless more, are all ones that can be developed and cultivated through practice, awareness, and life experiences. We highly encourage employers to build these skill's development into their operations and company culture as they are not items that should stop being taught once students leave education institutions, but ones that should be continually honed throughout their entire lives.
What are the biggest trends we'll see in the Business Developer job market given the pandemic?
Dr. Dan Jensen: There will be a combination of opportunities and losses across the next 3-5 years because of the COVID-19 pandemic. Many industries will find it difficult to recover such as hospitality (hotels, restaurants, etc.), entertainment (movie theatres, night clubs, casinos, etc.), manufacturing, and educational services. But many industries and career pathways are opening up because of the use of online technologies. Positions that include remote work that leverage technology will remain and probably increase across time. Supply chain, project management, eCommerce, computer science, data science ("big data"), digital content, and artificial intelligence specialists will continue to increasingly be in demand. The healthcare industry has been in flux because of increasing costs but will emerge on the other side of the pandemic with opportunities for nurses, healthcare support staff, and related technologies (e.g., the "electronic healthcare record"). Irrespective of the pandemic, careers in sales or customer relationship management (CRM) will continue to be a popular launching point for recent college graduates.
The recruitment/hiring process is likely to become much longer than in the past and will rely on virtual interviews instead of face-to-face. With a high unemployment rate, it will be more difficult for younger, less experienced candidates to get hired. This is not great news for recent college graduates, but all is not lost.
Networking has always been the number one way that people find work opportunities. The skill is more important than ever. My recommended approach is to: identify a list of companies where you would like to work; research job postings within the company (and apply!) while simultaneously identifying contacts at the company (LinkedIn is a great tool to do this); then reaching out to contacts by using your existing network for an introduction (identify someone you know is already connected to the person you want to meet and ask them to forward a letter of introduction on your behalf). This leads to an "informational interview" (not a job interview); a chance to speak with someone about the company and its culture.
What are the biggest trends we'll see in the Business Developer job market given the pandemic?
Christopher Sippel Ed.D.: The focus on remote working will continue to expand rapidly and transform how we define the workplace. In many ways, it will also make the job market more competitive as anyone, anywhere can be a candidate. Lots of international business will be centered on global health reform and there will be increased understanding of the interdependence of nations. This may encourage a stronger focus on the social responsibility of companies and organizations in promoting the well-being of all people. The job market will continue to shift quickly and in unanticipated ways. Job candidates will need to monitor and flex to these changes.
What skills stand out on Business Developer resumes?
Christopher Sippel Ed.D.: Evidence of continued engagement with the world despite the pandemic will be important. As mentioned above, this might be in a virtual, remote way, but most organizations are seeking candidates that show a willingness to continue to move forward despite the pandemic. A commitment to a diverse number of cultures and countries is also very important. Diversifying your experience and demonstrating to potential employers that you are not one-dimensional in your international interest becomes even more important when COVID requires extreme flexibility. Additionally, evidence of intercultural communication skills are paramount. In the time of COVID, industries need recruits that already have these skills and can quickly create positive relationships with diverse international colleagues. Lastly, the resume should demonstrate an individual's engagement with technology and provide evidence of skills in creative problem solving.
Are there any particularly good places in the United States for Business Developers to find work opportunities?
Christopher Sippel Ed.D.: A silver lining to the pandemic may be that the location of an individual in many industries no longer dictates which company or organization someone can work for. When travel restrictions begin to ease, successful candidates will be willing to go wherever they are asked to go. In these challenging times, organizations will need people that are open to working where they are needed.
What type of skills will young Business Developers need?
Anthony DeFrancesco: Young graduates need to be very familiar with the various digital communications platforms like Zoom, Microsoft Teams and others. Also, as important is to understand the nuances of communicating content in a way that is clearly understood on the client side. These graduates must learn to not be afraid to treat these meetings like a regular face-to-face meeting as they engage and build relationships with existing and prospective customers. Effective phone communication skills are also critical.
What experience really stands out on Business Developer resumes?
Anthony DeFrancesco: Knowledge and experience with sales technology tools and effectively navigating Omnichannel hybrid sales environments. Social selling and analytical skills are also highly important. Product and industry knowledge for the targeted verticals also stands out. Experience with specific industry vertical prospecting tools can be a major differentiator. Finally, important to complement the aforementioned ATS keywords are leadership and team collaboration.
Will there be an enduring impact of the coronavirus pandemic on Business Developers?
Anthony DeFrancesco: Yes, there will. Many businesses are changing their headquarters, operational infrastructure and buying communications protocols. Effective vertical prospecting, networking and selling skills will still be as important as ever as sales engagements will continue to become more complex. According to McKinsey sales engagements of course have moved mostly to digital and remote which is a trend that started before the pandemic. A McKinsey survey of B2B companies finds that, "Almost 90 percent of sales have moved to a videoconferencing(VC)/phone/web sales model, and while some skepticism remains, more than half believe this is equally or more effective than sales models used before COVID-19." (The B2B digital inflection point: How sales have changed during COVID-19) April 30, 2020 McKinsey Article)
What type of skills will young Business Developers need?
Anthony DeFrancesco: Young graduates need to be very familiar with the various digital communications platforms like Zoom, Microsoft Teams and others. Also, as important is to understand the nuances of communicating content in a way that is clearly understood on the client side. These graduates must learn to not be afraid to treat these meetings like a regular face-to-face meeting as they engage and build relationships with existing and prospective customers. Effective phone communication skills are also critical.
What experience really stands out on Business Developer resumes?
Anthony DeFrancesco: Knowledge and experience with sales technology tools and effectively navigating Omnichannel hybrid sales environments. Social selling and analytical skills are also highly important. Product and industry knowledge for the targeted verticals also stands out. Experience with specific industry vertical prospecting tools can be a major differentiator. Finally, important to complement the aforementioned ATS keywords are leadership and team collaboration.
What are the biggest trends we'll see in the Business Developer job market given the pandemic?
Laura Sansoni: I think the changes we will see in the job market will have to do with how employers recruit and how we will work. Many employers had to transition quickly to virtual recruiting without changing their usual recruiting schedule. In the last few years, I have seen a shift to virtual interviewing and recruiting; the pandemic simply sped up the process across industries, occupations, and geographic locations. Virtual recruiting has allowed employers to expand their reach and connect with institutions and students they would not have had the opportunity to otherwise. Some employers also reimagined their internships from in-person to virtual experiences in direct response to travel and social distancing guidelines. Being able to still offer internship programs in a virtual setting offers more possibilities for students to gain work experience and new skills.
Moving forward, employers will likely focus again on in-person recruiting and working, but I believe virtual recruiting and remote work will become a much larger offering in the future. Here at the University of Nebraska at Omaha (UNO) we have transitioned to offering more courses and programs online and we plan to continue to offer career services programming virtually to accommodate the growing number of online students. I think that working remotely or the ability to work remotely on an ad hoc basis will remain prominent but will look different based on the needs of the company and position.
What Business Developer skills would you recommend for someone trying to advance their career?
Laura Sansoni: I think taking a year between high school and college or between a bachelor's and master's degree can be incredibly beneficial if the individual approaches this time with intentional purpose. If they want to gain work experience and/or save up money for school, seeking a position with ties to a career that interests them is going to help them narrow down their academic path once they begin their higher education.
If they want to use this time to travel, they should consider documenting their experiences to reflect on their personal growth and any new skills they gain such as learning a new language. If they simply wish to take a break from their studies, take the year to explore their personal interests and hobbies by trying new things and meeting with people doing work that interests them. Lifelong, fulfilling careers stem from your passions and interests. Discovering both early will help guide them in educational pursuits as well as fulfilling work throughout their life.
What general advice would you give to a Business Developer?
Laura Sansoni: Whenever I work with a new graduate, I see them experiencing many emotions ranging from excitement from completing their education to anxiety about starting their careers.
For the graduates that have a job, I highly encourage them to take advantage of any opportunity presented to them. Participate in workplace events, take advantage of professional development opportunities like attending conferences or trainings, and volunteer to work on projects when asked to. Taking advantage of these opportunities in your workplace will increase your skills and experiences while deepening your connections to your colleagues and growing your personal network.
For graduates that are still looking for jobs, I remind them that the worst things that can happen in the job search are an employer saying "no", "we went with another candidate", or not responding to your application at all. While that can be scary and defeating at times, think about the positives of the situation. You didn't get the interview or the job, but you didn't lose anything either. Instead, you gained more experience in the job search process that you can improve upon for the next time. I also remind new grads to let the employers decide if they are the right fit for the job instead of counting yourself out too early. If you meet 75 percent of the qualifications in the job description, apply for the job and let the recruiter decide whether to set up an interview. Don't be so afraid of the next "no" that it prevents you from finding the next possible "yes".
Steve Barr Ph.D.
Professor of Technology ManagementNorth Carolina State University
Department of Management Innovation & Entrepreneurship
What general advice would you give to a Business Developer?
Steve Barr Ph.D.: You have to think about a career and not just a job. It is not all about the money. If you take a job to "chase the money" you will be disappointed later. Find something that you are passionate about and give it your best. The money will work out over time. I see too many people who can't wait to retire but have to stay "for the money" due to their lifestyle and lack of savings. This is very sad. I may never retire, I really like what I am doing. It is not for the money.
Be prepared to move to take the first job/step in your career. You also need to be prepared for "constant learning" for your job, be it technological changes, supply chain changes, industry/economic value changes, etc. Your best option is to be able to show that you can "create value for the organization" in specific ways so you need to plan your education and career in a way(s) that enable you to "create value" in different organizations.