What does a business development account manager do?

A business development account manager is in charge of developing strategies to identify new business and client opportunities, ensuring sales growth and customer satisfaction. They typically perform research and analysis to gather data, coordinate with analysts and experts, produce sales and progress reports, and maintain records of all transactions. Furthermore, a business development account manager must build positive relationships with clients and secure sales by reaching out to customers through calls, correspondence, or appointments. They may offer products and services, process payments, and handle inquiries or concerns.
Business development account manager responsibilities
Here are examples of responsibilities from real business development account manager resumes:
- Lead centralized, electronic referral center coordinating post-acute service needs of patients discharging from multiple acute facilities in Arizona region.
- Core products include analytic business intelligence and practice-base data on physicians and ally healthcare professionals.
- Identify and research needs of healthcare organizations and determine proper technical environments base on government regulations.
- Lead centralized, electronic referral center coordinating post-acute service needs of patients discharging from multiple acute facilities in Arizona region.
- Track and report on opportunities in Salesforce.com.
- Maintain high opportunity prospects and final sales within Salesforce.com
- Provide e-business development, requirement analysis, and gap strategy.
Business development account manager skills and personality traits
We calculated that 15% of Business Development Account Managers are proficient in Business Development, Customer Service, and Customer Relationships. They’re also known for soft skills such as Customer-service skills, Leadership skills, and Analytical skills.
We break down the percentage of Business Development Account Managers that have these skills listed on their resume here:
- Business Development, 15%
Worked as a business development manager for commercial builder, generated new accounts by implementing effective networking and content marketing strategies.
- Customer Service, 10%
Provided highest level of customer service and problem resolution which resulted in increased customer satisfaction and optimized retention levels.
- Customer Relationships, 6%
Entrusted to build strong business opportunity pipelines and to build strong customer relationships with stakeholders and decision makers in customer organizations.
- Account Management, 6%
Cultivated existing and potential account bases through consistent follow-up, networking and relationship focused account management.
- CRM, 5%
Executed the largest and most successful Dynamics product launch - CRM 3.0 driving over 7,000+ attendees and $20m in pipeline.
- Salesforce, 4%
Maintained high opportunity prospects and final sales within Salesforce.com
Most business development account managers use their skills in "business development," "customer service," and "customer relationships" to do their jobs. You can find more detail on essential business development account manager responsibilities here:
Customer-service skills. To carry out their duties, the most important skill for a business development account manager to have is customer-service skills. Their role and responsibilities require that "when helping to make a sale, sales managers must listen and respond to the customer’s needs." Business development account managers often use customer-service skills in their day-to-day job, as shown by this real resume: "conducted sales presentations with potential customers to formally communicate the complete range of business benefits. "
Leadership skills. Many business development account manager duties rely on leadership skills. "sales managers must be able to evaluate how their sales staff performs and must develop strategies for meeting sales goals.," so a business development account manager will need this skill often in their role. This resume example is just one of many ways business development account manager responsibilities rely on leadership skills: "promoted to manager of business development after demonstrating strong leadership skills as an account manager. "
Analytical skills. business development account managers are also known for analytical skills, which are critical to their duties. You can see how this skill relates to business development account manager responsibilities, because "sales managers must collect and interpret complex data to target the most promising geographic areas and demographic groups, and determine the most effective sales strategies." A business development account manager resume example shows how analytical skills is used in the workplace: "recognized as subject matter expert in wireless data transfer, edi, erp device integration, and emerging mobile technology. "
Communication skills. business development account manager responsibilities often require "communication skills." The duties that rely on this skill are shown by the fact that "sales managers need to work with colleagues and customers, so they must be able to communicate clearly." This resume example shows what business development account managers do with communication skills on a typical day: "demonstrated in depth knowledge on entercom communications marketing opportunities through highly effective sales presentations. "
See the full list of business development account manager skills
The three companies that hire the most business development account managers are:
- Ricoh15 business development account managers jobs
- Spireon
15 business development account managers jobs
- Intelliswift9 business development account managers jobs
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Business development account manager vs. Manager, account executive
An account executive manager is responsible for handling client accounts and leading the account management procedures to promote the client's brand image in the market and maintain the highest satisfaction. Account executive managers work with the marketing and sales team to identify sales and promotional strategies that would increase revenues and product profits. They also review the current market trends to develop business opportunities according to client needs and public demands. An account executive manager coordinates with the clients for regular updates and informs them of business plan adjustments as needed.
While similarities exist, there are also some differences between business development account managers and manager, account executive. For instance, business development account manager responsibilities require skills such as "customer relationships," "crm," "salesforce," and "lead generation." Whereas a manager, account executive is skilled in "virtualization," "post sales," "sales territory," and "account executives." This is part of what separates the two careers.
The education levels that managers, account executive earn slightly differ from business development account managers. In particular, managers, account executive are 1.9% less likely to graduate with a Master's Degree than a business development account manager. Additionally, they're 0.2% more likely to earn a Doctoral Degree.Business development account manager vs. Director of sales & business development
A director of sales & business development is responsible for monitoring the business and project plans, ensuring that the sales targets are met, according to project requirements and specifications. Directors of sales & business development perform data analysis to track business performance and identify opportunities to grow revenues and profits. They also coordinate with the clients and maintain healthy business relationships by enhancing their brand image on various platforms and reach the target audience. A director of sales & business development works closely with the marketing and sales team for public relations and marketing campaigns placement.
While some skills are similar in these professions, other skills aren't so similar. For example, resumes show us that business development account manager responsibilities requires skills like "customer service," "salesforce," "lead generation," and "product line." But a director of sales & business development might use other skills in their typical duties, such as, "value proposition," "leveraged," "lead qualification," and "client relationships."
Average education levels between the two professions vary. Directors of sales & business development tend to reach similar levels of education than business development account managers. In fact, they're 3.1% more likely to graduate with a Master's Degree and 0.2% more likely to earn a Doctoral Degree.Business development account manager vs. Corporate account manager
The duties of a corporate account manager depend on one's line of work or industry of employment. Typically, they are responsible for building a company's client base by devising strategies to identify market opportunities, reaching out to clients through calls and correspondence, and securing sales by offering products and services. They may also resolve issues and concerns, answer inquiries, process payments, and create billing plans as necessary. Furthermore, as a corporate account manager, it is essential to lead and encourage team members, all while implementing the company's policies and regulations.
The required skills of the two careers differ considerably. For example, business development account managers are more likely to have skills like "salesforce," "lead generation," "relationship building," and "technical support." But a corporate account manager is more likely to have skills like "powerpoint," "gpo," "business reviews," and "idn."
When it comes to education, corporate account managers tend to earn similar degree levels compared to business development account managers. In fact, they're 1.4% less likely to earn a Master's Degree, and 0.1% less likely to graduate with a Doctoral Degree.Business development account manager vs. Major account manager
Major account manager responsibilities include growing strong relationships with customers, liaising with chief business executives and stakeholders, as well as making sales reports. Also, they answer the client's questions and determine new business opportunities between current customers. They also act as a liaison with cross-functional internal teams, which include customer service and product development departments, to enhance the overall customer experience. Additionally, they negotiate contracts and ensure that agreements increase profits. The work may require periodic travel.
Types of business development account manager
Updated January 8, 2025











