FIND PERSONALIZED JOBS
Sign up to Zippia and discover your career options with your personalized career search.
Sorry, we can't find that. Please try a different city or state.
APPLY NOW
Apply Now
×
FIND
PERSONALIZED JOBS

Sorry, we can't find that. Please try a different city or state.

CONTENT HAS
BEEN UNLOCKED
Close this window to view unlocked content
or
find interesting jobs in

Log In

Log In to Save

Sign Up to Save

Sign Up to Dismiss

Sign Up

SIGN UP TO UNLOCK CONTENT

or

The email and password you specified are invalid. Please, try again.

Email and password are mandatory

Forgot Password?

Don't have an account? Sign Up

reset password

Enter your email address and we will send you a link to reset your password.

Back to Log In

Log In

Log In to Save

Sign Up to Save

Sign Up to Dismiss

Sign up to save the job and get personalized job recommendations.

Sign up to dismiss the job and get personalized job recommendations.

or

The email and password you specified are invalid. Please, try again.

Email and password are mandatory

Already have an account? Log in

reset password

Enter your email address and we will send you a link to reset your password.

Back to Log In

Company Saved

Answer a few questions and view jobs at that match your preferences.

Where do you want to work?

Job Saved

See your Saved Jobs now

or

find more interesting jobs in

Job Dismissed

Find better matching jobs in

Your search has been saved!

Become A Business Development Manager

Where do you want to work?

To get started, tell us where you'd like to work.
Sorry, we can't find that. Please try a different city or state.

Working As A Business Development Manager

  • Communicating with Supervisors, Peers, or Subordinates
  • Establishing and Maintaining Interpersonal Relationships
  • Interacting With Computers
  • Organizing, Planning, and Prioritizing Work
  • Making Decisions and Solving Problems
  • Mostly Sitting

  • Stressful

  • $97,000

    Average Salary

What Does A Business Development Manager Do

Advertising, promotions, and marketing managers plan programs to generate interest in products or services. They work with art directors, sales agents, and financial staff members.

Duties

Advertising, promotions, and marketing managers typically do the following:

  • Work with department heads or staff to discuss topics such as budgets and contracts, marketing plans, and the selection of advertising media
  • Plan promotional campaigns such as contests, coupons, or giveaways
  • Plan advertising campaigns, including which media to advertise in, such as radio, television, print, online media, and billboards
  • Negotiate advertising contracts
  • Evaluate the look and feel of websites used in campaigns or layouts, which are sketches or plans for an advertisement
  • Initiate market research studies and analyze their findings to understand customer and market opportunities for businesses
  • Develop pricing strategies for products or services marketed to the target customers of a firm
  • Meet with clients to provide marketing or technical advice
  • Direct the hiring of advertising, promotions, and marketing staff and oversee their daily activities

Advertising managers create interest among potential buyers of a product or service. They do this for a department, for an entire organization, or on a project basis (referred to as an account). Advertising managers work in advertising agencies that put together advertising campaigns for clients, in media firms that sell advertising space or time, and in organizations that advertise heavily.

Advertising managers work with sales staff and others to generate ideas for an advertising campaign. They oversee the staff that develops the advertising. They work with the finance department to prepare a budget and cost estimates for the campaign.

Often, advertising managers serve as liaisons between the client and the advertising or promotion agency that develops and places the ads. In larger organizations with extensive advertising departments, different advertising managers may oversee in-house accounts and creative and media services departments.

In addition, some advertising managers specialize in a particular field or type of advertising. For example, media directors determine the way in which an advertising campaign reaches customers. They can use any or all of various media, including radio, television, newspapers, magazines, the Internet, and outdoor signs. 

Advertising managers known as account executives manage clients’ accounts, but they are not responsible for developing or supervising the creation or presentation of advertising. That task becomes the work of the creative services department.

Promotions managers direct programs that combine advertising with purchasing incentives to increase sales. Often, the programs use direct mail, inserts in newspapers, Internet advertisements, in-store displays, product endorsements, or special events to target customers. Purchasing incentives may include discounts, samples, gifts, rebates, coupons, sweepstakes, or contests.

Marketing managers estimate the demand for products and services that an organization and its competitors offer. They identify potential markets for the organization’s products.

Marketing managers also develop pricing strategies to help organizations maximize their profits and market share while ensuring that the organizations’ customers are satisfied. They work with sales, public relations, and product development staff.

For example, a marketing manager may monitor trends that indicate the need for a new product or service. Then he or she oversees the development of that product or service. For more information on sales or public relations, see the profiles on sales managers, public relations and fundraising managers, public relations specialists, and market research analysts.

Show More

Show Less

How To Become A Business Development Manager

A bachelor’s degree is required for most advertising, promotions, and marketing management positions. These managers typically have work experience in advertising, marketing, promotions, or sales.

Education

A bachelor’s degree is required for most advertising, promotions, and marketing management positions. For advertising management positions, some employers prefer a bachelor’s degree in advertising or journalism. A relevant course of study might include classes in marketing, consumer behavior, market research, sales, communication methods and technology, visual arts, art history, and photography.

Most marketing managers need a bachelor’s degree. Courses in business law, management, economics, finance, computer science, mathematics, and statistics are advantageous. For example, courses in computer science are helpful in developing an approach to maximize online traffic, by utilizing online search results, because maximizing such traffic is critical for digital advertisements and promotions. In addition, completing an internship while in school can be useful.

Work Experience in a Related Occupation

Advertising, promotional, and marketing managers typically have work experience in advertising, marketing, promotions, or sales. For example, many managers are former sales representatives; buyers or purchasing agents; or public relations specialists.

Important Qualities

Analytical skills. Advertising, promotions, and marketing managers must be able to analyze industry trends to determine the most promising strategies for their organization. 

Communication skills. Managers must be able to communicate effectively with a broad-based team made up of other managers or staff members during the advertising, promotions, and marketing process. They must also be able to communicate persuasively with the public.

Creativity. Advertising, promotions, and marketing managers must be able to generate new and imaginative ideas.

Decisionmaking skills. Managers often must choose between competing advertising and marketing strategies put forward by staff.

Interpersonal skills. These managers must deal with a range of people in different roles, both inside and outside the organization.

Organizational skills. Advertising, promotions, and marketing managers must manage their time and budget efficiently while directing and motivating staff members.

Show More

Show Less

Do you work as a Business Development Manager?

Send To A Friend

Business Development Manager Jobs

NO RESULTS

Aw snap, no jobs found.

Add To My Jobs

Business Development Manager Career Paths

Business Development Manager
Director Of Sales
Senior Sales Director
11 Yearsyrs
Director Of Sales Sales Vice President
Executive Vice President Of Sales
13 Yearsyrs
Owner Marketing Director
Regional Marketing Director
7 Yearsyrs
Senior Account Manager Account Director
Senior Account Director
10 Yearsyrs
Owner Director Of Sales
Vice President Of Sales & Operations
11 Yearsyrs
Business Development Director
Regional Director Of Business Development
11 Yearsyrs
Marketing Director
Marketing And Business Development Director
9 Yearsyrs
Vice President Marketing Vice President
Executive Vice President Marketing
11 Yearsyrs
Senior Project Manager Senior Product Manager
Director Of Marketing And Product Management
9 Yearsyrs
Director Business Development Director
Director, Strategic Accounts
13 Yearsyrs
Owner Director Of Sales And Marketing
Director Of Global Sales
13 Yearsyrs
Marketing Director Business Development Director
Director, Strategic Alliances
12 Yearsyrs
Regional Business Manager National Account Manager
Global Account Manager
9 Yearsyrs
Director Regional Director
Market Director
10 Yearsyrs
Director Of Sales And Marketing Regional Sales Director
Channel Sales Director
10 Yearsyrs
Regional Business Manager Key Account Manager
National Accounts Sales Manager
8 Yearsyrs
Regional Business Manager Regional Accounts Manager
Enterprise Account Manager
9 Yearsyrs
Assistant Director Food Service Director
Director Of Retail Sales
10 Yearsyrs
Senior Manager Of Marketing Senior Product Marketing Manager
Senior Channel Manager
10 Yearsyrs
Show More
Share

Do you work as a Business Development Manager?

Help others decide if this is a good career for them

Average Length of Employment
Top Careers Before Business Development Manager
Manager 3.7%
Top Careers After Business Development Manager
Consultant 5.6%
Owner 3.7%
Director 3.4%
Manager 3.2%

Do you work as a Business Development Manager?

Business Development Manager Demographics

Gender

Male

62.5%

Female

29.5%

Unknown

8.0%
Ethnicity

White

60.6%

Hispanic or Latino

14.7%

Black or African American

11.2%

Asian

9.2%

Unknown

4.3%
Show More
Foreign Languages Spoken

Spanish

40.0%

French

11.7%

Chinese

6.6%

Portuguese

6.4%

Mandarin

6.2%

German

4.8%

Italian

3.9%

Japanese

3.6%

Arabic

3.5%

Russian

3.0%

Hindi

1.7%

Korean

1.7%

Cantonese

1.7%

Carrier

1.4%

Urdu

0.8%

Polish

0.7%

Turkish

0.6%

Greek

0.6%

Hebrew

0.6%

Swedish

0.5%
Show More

Business Development Manager Education

Schools

University of Phoenix

19.9%

Arizona State University

5.7%

University of Houston

5.6%

Michigan State University

5.4%

University of Texas at Austin

5.3%

Pennsylvania State University

5.2%

New York University

4.8%

Texas A&M University

4.6%

Northeastern University

4.3%

University of Southern California

4.2%

San Diego State University

4.0%

Ohio State University

3.8%

Purdue University

3.8%

Florida State University

3.6%

University of Washington

3.5%

University of Florida

3.4%

DePaul University

3.4%

San Jose State University

3.3%

George Washington University

3.2%

Florida International University

3.1%
Show More
Majors

Business

39.9%

Marketing

12.1%

Management

6.5%

Finance

6.3%

Communication

5.7%

Political Science

3.2%

Psychology

3.2%

Economics

2.6%

Accounting

2.2%

Electrical Engineering

2.1%

Computer Science

2.0%

English

1.9%

Education

1.8%

General Sales

1.7%

Public Relations

1.6%

International Business

1.6%

Project Management

1.4%

Criminal Justice

1.4%

Mechanical Engineering

1.4%

Human Resources Management

1.3%
Show More
Degrees

Bachelors

49.4%

Masters

25.5%

Other

15.4%

Associate

4.4%

Certificate

2.7%

Doctorate

1.5%

Diploma

0.7%

License

0.3%
Show More

Job type you want
Full Time
Part Time
Internship
Temporary
Average Yearly Salary
$97,000
View Detailed Salary Report
$62,000
Min 10%
$97,000
Median 50%
$97,000
Median 50%
$97,000
Median 50%
$97,000
Median 50%
$97,000
Median 50%
$97,000
Median 50%
$97,000
Median 50%
$152,000
Max 90%
Best Paying Company
Netflix
Highest Paying City
Redmond, WA
Highest Paying State
Washington
Avg Experience Level
2.7 years
How much does a Business Development Manager make at top companies?
The national average salary for a Business Development Manager in the United States is $97,844 per year or $47 per hour. Those in the bottom 10 percent make under $62,000 a year, and the top 10 percent make over $152,000.

Real Business Development Manager Salaries

Job Title Company Location Start Date Salary
Business Development Manager Protege LLC Ashburn, VA Jun 27, 2016 $92,955
Business Development Manager Iconma LLC Ashburn, VA Mar 25, 2010 $73,000
Business Development Manager MMC Systems Inc. Ashburn, VA Aug 05, 2014 $72,000
Business Development Manager MMC Systems Inc. Ashburn, VA Jan 21, 2014 $62,610
Business Development Manager MMC Systems Inc. Ashburn, VA Jun 26, 2014 $61,000
Business Development Manager MMC Systems Inc. Ashburn, VA Sep 06, 2015 $60,000
Business Development Manager Baltech Solutions Inc. Ashburn, VA Sep 05, 2015 $60,000
Business Development Manager MMC Systems Inc. Ashburn, VA Sep 12, 2014 $60,000
Business Development Manager MMC Systems Inc. Ashburn, VA Jun 04, 2014 $60,000
Business Development Manager MMC Systems Inc. Ashburn, VA Jul 24, 2014 $60,000
Business Development Manager MMC Systems Inc. Ashburn, VA Sep 11, 2014 $60,000
Business Development Manager MMC Systems Inc. Ashburn, VA Sep 22, 2014 $60,000
Business Development Manager MMC Systems Inc. Ashburn, VA Sep 12, 2014 $50,000
Business Development Manager MMC Systems Inc. Ashburn, VA Sep 06, 2015 $42,400

No Results

To get more results, try adjusting your search by changing your filters.

See More Salaries

How Would You Rate The Salary Of a Business Development Manager?

Have you worked as a Business Development Manager? Help other job seekers by rating your experience as a Business Development Manager.

Top Skills for A Business Development Manager

  1. Business Development
  2. Revenue Growth
  3. New Clients
You can check out examples of real life uses of top skills on resumes here:
  • Market & Business Development Manager Researched and developed new business sectors for the industrial application of RFID technology.
  • Execute revenue growth strategy by enhancing sales volume to a sustainable level by developing key relationships that positively impact profitability.
  • Acquired new clients for this commercial printing company during its migration into communications management and marketing execution services.
  • Develop innovative business plans and sales strategies for vertical markets in environmental consulting, remediation, electrical & general contracting.
  • Collaborated with suppliers to increase market share across expanding markets from consumer applications to full invasive medical applications.

How Would You Rate Working As a Business Development Manager?

Are you working as a Business Development Manager? Help us rate Business Development Manager as a Career.

Rank:

Average Salary:

Embed On Your Website

Top 10 Best States for Business Development Managers

  1. Washington
  2. Colorado
  3. California
  4. Rhode Island
  5. New York
  6. Massachusetts
  7. North Carolina
  8. Delaware
  9. Ohio
  10. New Jersey
  • (2,564 jobs)
  • (1,655 jobs)
  • (10,278 jobs)
  • (254 jobs)
  • (4,426 jobs)
  • (2,608 jobs)
  • (1,969 jobs)
  • (191 jobs)
  • (1,903 jobs)
  • (1,931 jobs)

Top Business Development Manager Employers

Jobs From Top Business Development Manager Employers

Business Development Manager Videos

Business Development Manager, Career Video from drkit.org

Career Advice on becoming a Business Development Manager by Victoria P (Full Version)

Career Advice on becoming a Business Development Manager by Alan C (Full Version)

Related to your recently viewed content