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What is a business development specialist and how to become one

Updated January 8, 2025
4 min read
Quoted experts
Ellen Daniels,
Michael Mamo Ph.D.
introduction image

A business development specialist is an individual who is responsible for identifying and pursuing new business opportunities to increase revenue and profits for a company. They analyze market trends, develop marketing strategies, and build relationships with clients and partners. They work closely with sales teams to define target markets and create plans to reach them.The goal of a business development specialist is to help a company grow and expand its reach in the market.

What general advice would you give to a business development specialist?

Ellen DanielsEllen Daniels LinkedIn profile

Associate Lecturer, Department of Marketing and Entrepreneurship Sales Program Coordinator Coach, KSU Sales Team Lead Faculty Advisor, PSE, Kent State University

Be flexible. Companies are seeking marketing grads who can fit into many roles, particularly customer service and sales. You may not get a marketing communication job right out of college, but you may certainly be qualified for an entry-level sales job that leads to an internal marketing position.
ScoreBusiness Development SpecialistUS Average
Salary
4.5

Avg. Salary $57,410

Avg. Salary $59,228

Stability level
7.5

Growth rate 10%

Growth rate 0.3%

Diversity
4.3
Race

American Indian and Alaska Native 0.43%

Asian 8.83%

Black or African American 6.36%

Hispanic or Latino 9.39%

Unknown 4.56%

White 70.43%

Gender

female 49.27%

male 50.73%

Age - 43
Race

American Indian and Alaska Native 3.00%

Asian 7.00%

Black or African American 14.00%

Hispanic or Latino 19.00%

White 57.00%

Gender

female 47.00%

male 53.00%

Age - 43
Stress level
7.5

Stress level is high

7.1 - high

Complexity level
9.0

Complexity level is advanced

7 - challenging

Work life balance
3.5

Work life balance is poor

6.4 - fair

What are the pros and cons of being a business development specialist?

Pros

  • Opportunity for career growth and advancement

  • High earning potential with commissions and bonuses

  • Chance to develop a broad skill set in sales, marketing, negotiation, and relationship building

  • Opportunity to build a strong professional network

  • Satisfaction from securing new business deals

Cons

  • High-pressure job with performance targets and deadlines

  • Requires persistence and resilience in the face of rejection and setbacks

  • Long hours and irregular schedules may be required

  • Constantly having to adapt to changes in the market or industry

  • Requires strong communication and interpersonal skills to build relationships with clients and colleagues

Business development specialist career paths

Key steps to become a business development specialist

  1. Explore business development specialist education requirements

    Most common business development specialist degrees

    Bachelor's

    72.7 %

    Master's

    11.1 %

    Associate

    9.7 %
  2. Start to develop specific business development specialist skills

    SkillsPercentages
    Work Ethic10.25%
    CRM9.12%
    Customer Service7.15%
    Healthcare6.42%
    Sales Process4.02%
  3. Research business development specialist duties and responsibilities

    • Utilize a number of sales tools such as SalesForce to manage pipeline.
    • Develop and manage all SEO, SEM, and all social media platforms and authore all content.
    • Manage and coordinate a successful implementation of a cloud-base ERP system.
    • Manage logistics, control engineering and design, order placement, vendor relationships, customer utilization and technology.
  4. Prepare your business development specialist resume

    When your background is strong enough, you can start writing your business development specialist resume.

    You can use Zippia's AI resume builder to make the resume writing process easier while also making sure that you include key information that hiring managers expect to see on a business development specialist resume. You'll find resume tips and examples of skills, responsibilities, and summaries, all provided by Zippi, your career sidekick.

    Choose from 10+ customizable business development specialist resume templates

    Build a professional business development specialist resume in minutes. Browse through our resume examples to identify the best way to word your resume. Then choose from 10+ resume templates to create your business development specialist resume.
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    Business Development Specialist Resume
    Business Development Specialist Resume
    Business Development Specialist Resume
    Business Development Specialist Resume
    Business Development Specialist Resume
  5. Apply for business development specialist jobs

    Now it's time to start searching for a business development specialist job. Consider the tips below for a successful job search:

    1. Browse job boards for relevant postings
    2. Consult your professional network
    3. Reach out to companies you're interested in working for directly
    4. Watch out for job scams

How did you land your first business development specialist job

Zippi

Are you a business development specialist?

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Average business development specialist salary

The average business development specialist salary in the United States is $57,410 per year or $28 per hour. Business development specialist salaries range between $38,000 and $85,000 per year.

Average business development specialist salary
$57,410 Yearly
$27.60 hourly

What am I worth?

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How do business development specialists rate their job?

-/5

5 stars

4 stars

3 stars

2 stars

1 star

Business development specialist reviews

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A zippia user wrote a review on Sep 2021
Pros

Cultivating relationships with customers and accessing customers needs , I like solving their problems with the product or service that I am pre selling to them before passing the lead to a sales executive.

Cons

I am passionate about my role as a BDR and there is nothing that I don't like. I don't like to be put in a box so to speak I enjoy reaching high and don't like to limited.


profile
A zippia user wrote a review on Aug 2020
Pros

Innovating a business model is key for a profitable business and growth. Without a proper and sustainable business model, even the best product or technology innovations will not flourish. Learn the skills and knowledge needed to start improving your business as you learn through real-life examples from fellow entrepreneurs, innovators and leading experts on business model innovation. Benefit business owners, entrepreneurs, business consultants or business developers who seek better understanding of business models and the tools to develop them.

Cons

There's nothing much not to like about this role.


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A zippia user wrote a review on Apr 2019
Pros

Learn about many businesses and help to improve business profitability with mergers and partnerships.


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Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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