Where do you want to work?
A bachelor’s degree is required for most advertising, promotions, and marketing management positions. These managers typically have work experience in advertising, marketing, promotions, or sales.Education
A bachelor’s degree is required for most advertising, promotions, and marketing management positions. For advertising management positions, some employers prefer a bachelor’s degree in advertising or journalism. A relevant course of study might include classes in marketing, consumer behavior, market research, sales, communication methods and technology, visual arts, art history, and photography.
Most marketing managers need a bachelor’s degree. Courses in business law, management, economics, finance, computer science, mathematics, and statistics are advantageous. For example, courses in computer science are helpful in developing an approach to maximize online traffic, by utilizing online search results, because maximizing such traffic is critical for digital advertisements and promotions. In addition, completing an internship while in school can be useful.Work Experience in a Related Occupation
Advertising, promotional, and marketing managers typically have work experience in advertising, marketing, promotions, or sales. For example, many managers are former sales representatives; buyers or purchasing agents; or public relations specialists.Important Qualities
Analytical skills. Advertising, promotions, and marketing managers must be able to analyze industry trends to determine the most promising strategies for their organization.
Communication skills. Managers must be able to communicate effectively with a broad-based team made up of other managers or staff members during the advertising, promotions, and marketing process. They must also be able to communicate persuasively with the public.
Creativity. Advertising, promotions, and marketing managers must be able to generate new and imaginative ideas.
Decisionmaking skills. Managers often must choose between competing advertising and marketing strategies put forward by staff.
Interpersonal skills. These managers must deal with a range of people in different roles, both inside and outside the organization.
Organizational skills. Advertising, promotions, and marketing managers must manage their time and budget efficiently while directing and motivating staff members.
Average Length of Employment
Top Careers Before Business Director
Top Careers After Business Director
Hispanic or Latino9.6%
Black or African American0.8%
Unfortunately we don’t have enough data for this section.
University of Phoenix15.4%
New York University7.7%
Pennsylvania State University6.5%
Michigan State University5.3%
University of Southern California5.3%
Arizona State University5.0%
University of Florida4.1%
University of California - Davis4.1%
University of Pennsylvania3.8%
George Washington University3.6%
George Mason University3.6%
University of Michigan - Ann Arbor3.6%
Rensselaer Polytechnic Institute3.3%
University of Houston3.3%
Unfortunately we don’t have enough data for this section.
|Job Title||Company||Location||Start Date||Salary|
|Global New Business Director||The Ogilvy Group LLC||Coral Gables, FL||May 14, 2015||$250,000|
|Director, Advisory Business||Perella Weinberg Partners Group LP||New York, NY||Mar 16, 2015||$240,000 -
|Global Business Director||Lagardere Unlimited Consulting LLC||New York, NY||Sep 26, 2015||$230,000|
|Director New Business Models||GE Healthcare Bio-Sciences Corp.||San Francisco, CA||Mar 16, 2016||$230,000 -
|Director for Business and Legal Affairs||Nhega LLC||New York, NY||Jun 15, 2016||$210,704|
|Director-Business Planning and Economics||KMGP Services Company, Inc.||Houston, TX||Feb 17, 2014||$208,000|
|Director-Business Planning and Economics||KMGP Service Co., Inc.||Houston, TX||Jul 01, 2015||$200,000|
|Styrene Monomer Business Director, Americas||Styrolution America LLC||Pasadena, TX||Sep 15, 2014||$192,000|
|Senior Business Director||Capital One Services, LLC||McLean, VA||Mar 18, 2015||$190,600 -
|Director, Business Excellence||EP Energy Management, LLC||Houston, TX||Jun 14, 2015||$185,500|
|Director Business Transformation||HSBC Bank USA, N.A.||New York, NY||Nov 03, 2014||$180,000|
|Business Director||Anomaly Partners LLC||New York, NY||Jun 29, 2015||$180,000|
|Director, Business Excellence||EP Energy Management, LLC||Houston, TX||Aug 10, 2015||$178,000|
|Director, Business Affairs||Nbcuniversal Media, LLC||Los Angeles, CA||Sep 14, 2015||$175,000|
|Director Global Markets Business Finance||Standard Chartered Bank||New York, NY||Mar 17, 2013||$150,819|
|Business Strategy Director||Circus Maximus, Inc.||New York, NY||Sep 18, 2014||$150,000|
|Director, Global Business and Economics Program||Atlantic Council||Washington, DC||Nov 01, 2014||$150,000 -
|Director of Business Optimization||Kapstone Charleston Kraft LLC||North Charleston, SC||Jul 13, 2016||$150,000 -
|Director, Business Affairs||Disney/ABC Cable Services||Burbank, CA||Sep 01, 2015||$150,000|
|Principal, Director of Business Architecture||Crankfrog, LLC||Washington, DC||Jul 01, 2013||$150,000|
|Director, Enterprise Business||Eyefinity, Inc.||Rancho Cordova, CA||Sep 12, 2013||$149,490 -
|Director-Enterprise Business Support||Genzyme Corporation||Framingham, MA||Nov 07, 2013||$149,282 -
|Director of Business Affairs||LC Holdings Pr, LLC||San Juan, PR||Aug 15, 2015||$124,000|
|Director, Strategic Diversified Business||Blue Cross Blue Shield of Michigan||Detroit, MI||Apr 01, 2015||$123,750 -
|Director, Business Architecture||American Express Travel Related Services Co., Inc.||New York, NY||Nov 18, 2013||$121,000|
|Director of Business Innovation||KB Wines, LLC||Sebastopol, CA||Oct 10, 2016||$120,000|
|Executive Business Director||Kaplan International Centers||Santa Barbara, CA||Dec 07, 2013||$120,000|
|Director, Japan Business and Marketing||Under Armour, Inc.||Baltimore, MD||Jun 10, 2016||$120,000 -
|Director of Business Innovation||KB Wines, LLC||Sebastopol, CA||Oct 18, 2016||$120,000|
|Director, Finance & Business Affairs||Larrikin Entertainment LLC||Los Angeles, CA||Feb 01, 2015||$120,000|
To get more results, try adjusting your search by changing your filters.
Music Business Tip: How To Get A Music Manager & Do You Need One? (Producers)
ETC Bollywood Business | Rajkumar Hirani, Abhijat Joshi, Director-Writer, PK | Komal Nahta | HD
A Day In The Life: Marketing Manager