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The differences between business insight and analytics managers and content managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a business insight and analytics manager and a content manager. Additionally, a business insight and analytics manager has an average salary of $112,262, which is higher than the $75,124 average annual salary of a content manager.
The top three skills for a business insight and analytics manager include tableau, visualization and business insights. The most important skills for a content manager are digital marketing, content strategy, and content creation.
| Business Insight And Analytics Manager | Content Manager | |
| Yearly salary | $112,262 | $75,124 |
| Hourly rate | $53.97 | $36.12 |
| Growth rate | 10% | 10% |
| Number of jobs | 122,941 | 108,058 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 62% | Bachelor's Degree, 77% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
The business insight and analytics manager is primarily in charge of developing strategies to identify the best practices and decisions to optimize a company's operations and sales performance. Their responsibilities typically include understanding the company's needs and mission, performing extensive research and analysis to identify new business opportunities, gathering and analyzing data to determine the strengths and weaknesses of existing procedures, developing solutions in vulnerable areas, and presenting analytical reports for the executives. Above all, they must lead and encourage teams to reach goals while implementing the company's policies and regulations.
A Content Manager is focused on creating, improving, and maintaining content to achieve the business goals. They lead a team of copywriters and content executives.
Business insight and analytics managers and content managers have different pay scales, as shown below.
| Business Insight And Analytics Manager | Content Manager | |
| Average salary | $112,262 | $75,124 |
| Salary range | Between $75,000 And $167,000 | Between $50,000 And $111,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | California | Washington |
| Best paying company | Meta | Meta |
| Best paying industry | Technology | Technology |
There are a few differences between a business insight and analytics manager and a content manager in terms of educational background:
| Business Insight And Analytics Manager | Content Manager | |
| Most common degree | Bachelor's Degree, 62% | Bachelor's Degree, 77% |
| Most common major | Business | English |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between business insight and analytics managers' and content managers' demographics:
| Business Insight And Analytics Manager | Content Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 71.6% Female, 28.4% | Male, 49.1% Female, 50.9% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |