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Business insight and analytics manager skills for your resume and career
15 business insight and analytics manager skills for your resume and career
1. Tableau
- Used Business Objects, SQL, QlikView, Tableau, Access, PowerPoint and Excel
- Automated the development of usage summary report from manual excel report to automated dashboard report using Tableau.
2. Visualization
- Provided oversight of production monitoring of data quality and facilitated issue resolution with data producers of data visualization tools, i.e.
- Invented and implemented a multitude of dash-boarding and visualization techniques used to convey campaign and marketing success of digital client initiatives.
3. Business Insights
- Recognized for creating reporting enhancements to gain faster business insights.
- Reported to Director US Consumer/Business Insights.
4. Data Analysis
- Performed data analysis and data messaging to provide actionable value
- Performed complex data analysis to support the request and management reports.
5. PowerPoint
- Produced monthly and quarterly reporting using excel and PowerPoint.
- Prepared reports using Microsoft Excel and PowerPoint.
6. Project Management
- Increased number of projects delivered +66% by improving project management processes and developing a system of regular client engagement.
- Led Project Management Office as Acting Director for 3 months.
7. SAS
SAS stands for Statistical Analysis System which is a Statistical Software designed by SAS institute. This software enables users to perform advanced analytics and queries related to data analytics and predictive analysis. It can retrieve data from different sources and perform statistical analysis on it.
- Experience in SPSS, SAS, and MS Office Suite.
- Created standard and ad-hoc reporting using SAS and SQL for all levels of business.
8. Business Intelligence
- Identified customer analytic methodologies from statistics, market research, and business intelligence reporting to address complicated business issues.
- Led the implementation of business intelligence and data warehouse tools across key business areas.
9. Market Research
Market research is a collective effort to collect information related to a consumer's needs and wants. It is a systematic approach that involves recording and analysis of both qualitative and quantitative data. Market research helps a business to identify a target market correctly and identify the gaps in potential consumer's expectations.
- Conducted multiple major market research projects for manufacturers to assess market place and competitive products.
- Conducted a one-day in-house seminar on market research methodologies.
10. Business Problems
- Directed training within other business areas on how to apply and interpret data to solve business problems.
11. Business Decisions
- Advised company on business decisions posing financial risk as member of internal business review committee.
- Assist North America Business Unit in making effective/efficient business decisions by providing actionable insights.
12. KPIs
- Monitor Risk, Credit Quality and Performance of the Portfolio by developing and measuring daily, weekly and monthly KPIs.
- Provide weekly revenue dashboards and pipeline reporting to company Executive Committee, displaying KPIs for advertising business.
13. Business Performance
Business performance is the act of setting and reviewing corporate goals, observing the methods used to accomplish those goals, and then devising ways for administrators to more efficiently accomplish those goals. By collecting and interpreting data, a business can determine what influences managerial changes had on performance and then modify those settings to help create a more productive process.
- Supervised the development and publication of all related business performance reports and their distribution to sales and manufacturing locations.
- Created and maintained business tools used by Executive Management to assess current business performance and drive informed decision making.
14. Analytical Tools
- Led rapid prototyping practice responsible for developing standard reports and scorecards, analytical tools and data marts.
- Developed analytical tools to help the team manage their business more efficiently and prepare monthly forecasts 23.
15. Marketing Analytics
- Served as marketing analytics lead in addition to consumer insights ownership.
- Build, optimize, and implement robust marketing analytics solutions, providing expertise in lead funnel transformation and conversion optimization.
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List of business insight and analytics manager skills to add to your resume
The most important skills for a business insight and analytics manager resume and required skills for a business insight and analytics manager to have include:
- Tableau
- Visualization
- Business Insights
- Data Analysis
- PowerPoint
- Project Management
- SAS
- Business Intelligence
- Market Research
- Business Problems
- Business Decisions
- KPIs
- Business Performance
- Analytical Tools
- Marketing Analytics
- Direct Reports
- Business Development
- Customer Insights
- ROI
- SR
- Business Processes
- Business Strategy
- Business Objectives
- CRM
- SEO
- Data Warehouse
- SQL Server
- Regression
- Data Governance
- Process Improvement
- Financial Performance
- SharePoint
- Marketing Mix
- Product Development
- Profiling
- POS
- B Testing
- Financial Models
- A/B
Updated January 8, 2025
