Business sales representative demographics and statistics in the US
Business sales representative demographics research summary. Zippia estimates business sales representative demographics and statistics in the United States by using a database of 30 million profiles. Our business sales representative estimates are verified against BLS, Census, and current job openings data for accuracy. Zippia's data science team found the following key facts about business sales representatives after extensive research and analysis:
- There are over 133,392 business sales representatives currently employed in the United States.
- 38.6% of all business sales representatives are women, while 61.4% are men.
- The average business sales representative age is 47 years old.
- The most common ethnicity of business sales representatives is White (72.7%), followed by Hispanic or Latino (14.3%), Asian (5.2%) and Black or African American (3.8%).
- In 2022, women earned 91% of what men earned.
- 6% of all business sales representatives are LGBT.
- Business sales representatives are 60% more likely to work at private companies in comparison to public companies.
On this page
Business sales representative demographics by:
Business sales representative gender statistics
38.6% of business sales representatives are women and 61.4% of business sales representatives are men.
- Male, 61.4%
- Female, 38.6%
Business sales representative gender ratio
| Gender | Percentages |
|---|---|
| Male | 61.4% |
| Female | 38.6% |
Business sales representative gender pay gap
Women earn 91¢ for every $1 earned by men
Male income
$57,446
Female income
$52,291
Business sales representative gender ratio over time
This data breaks down the percentage of men and women in business sales representative positions over time. Currently, 38.6% of business sales representatives are female.
Business sales representative gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 64.08% | 35.92% |
| 2011 | 64.14% | 35.86% |
| 2012 | 65.16% | 34.84% |
| 2013 | 64.10% | 35.90% |
| 2014 | 62.60% | 37.40% |
| 2015 | 62.50% | 37.50% |
| 2016 | 62.86% | 37.14% |
| 2017 | 62.95% | 37.05% |
| 2018 | 61.17% | 38.83% |
| 2019 | 62.07% | 37.93% |
| 2020 | 62.17% | 37.83% |
| 2021 | 61.39% | 38.61% |
Business sales representative related jobs gender ratio
We compared business sales representatives with similar job titles to see how gender ratios vary. As you can see, commercial equipment and supplies sales representative and outside parts sales have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Avon Representative | 6% | 94% |
| Avon Sales Representative | 7% | 93% |
| Inside Sales Assistant | 20% | 80% |
| Business Sales Representative | 61% | 39% |
| Factory Representative | 90% | 10% |
| Outside Parts Sales | 92% | 8% |
| Commercial Equipment And Supplies Sales Representative | 93% | 7% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Business sales representative demographics by race
The most common ethnicity among business sales representatives is White, which makes up 72.7% of all business sales representatives. Comparatively, 14.3% of business sales representatives are Hispanic or Latino and 5.2% of business sales representatives are Asian.
- White, 72.7%
- Hispanic or Latino, 14.3%
- Asian, 5.2%
- Black or African American, 3.8%
- Unknown, 3.7%
- American Indian and Alaska Native, 0.3%
Business sales representative race
| Business sales representative race | Percentages |
|---|---|
| White | 72.7% |
| Hispanic or Latino | 14.3% |
| Asian | 5.2% |
| Black or African American | 3.8% |
| Unknown | 3.7% |
| American Indian and Alaska Native | 0.3% |
Business sales representative race and ethnicity over time
See how business sales representative racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Business sales representative race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 78.62% | 3.93% | 4.29% | 11.57% |
| 2011 | 78.11% | 3.81% | 4.62% | 12.10% |
| 2012 | 78.18% | 3.71% | 4.61% | 11.99% |
| 2013 | 77.57% | 3.96% | 4.49% | 12.52% |
| 2014 | 76.67% | 4.15% | 4.57% | 13.00% |
| 2015 | 77.07% | 3.92% | 4.56% | 12.81% |
| 2016 | 76.58% | 3.65% | 4.63% | 13.41% |
| 2017 | 76.71% | 3.95% | 4.51% | 13.11% |
| 2018 | 76.38% | 3.83% | 4.62% | 13.39% |
| 2019 | 76.33% | 3.73% | 4.73% | 13.50% |
| 2020 | 74.70% | 3.84% | 4.64% | 13.32% |
| 2021 | 72.74% | 3.85% | 5.16% | 14.30% |
Business sales representative wage gap by race
According to our data, white business sales representatives have the highest average salary compared to other ethnicities. Black or african american business sales representatives have the lowest average salary at $50,919.
| Ethnicity | Salary |
|---|---|
| Unknown | $59,423 |
| White | $61,506 |
| Black or African American | $50,919 |
| Asian | $58,126 |
| Hispanic or Latino | $57,832 |
Average business sales representative age
See how the average age of business sales representatives varies based on ethnicity and gender.
Male
Female
Business sales representative age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Black or African American | 43 | 51.5 |
| Unknown | 46 | 39 |
| Asian | 44 | 48 |
| Hispanic or Latino | 44 | 44 |
| White | 50 | 47 |
| American Indian and Alaska Native | 41 |
Business sales representative age breakdown
The average age of business sales representatives is 40+ years years old, representing 71% of the business sales representative population.
Business sales representative age breakdown
| Business Sales Representative Years | Percentages |
|---|---|
| 40+ years | 71% |
| 30-40 years | 22% |
| 20-30 years | 7% |
Business sales representative educational attainment
The most common degree for business sales representatives is bachelor's degree, with 68% of business sales representatives earning that degree. The second and third most common degree levels are associate degree degree at 15% and associate degree degree at 8%.
- Bachelor's, 68%
- Associate, 15%
- High School Diploma, 8%
- Master's, 5%
- Other Degrees, 4%
Business sales representatives by degree level
| Business sales representative degree | Percentages |
|---|---|
| Bachelor's | 68% |
| Associate | 15% |
| High School Diploma | 8% |
| Master's | 5% |
| Other Degrees | 4% |
Business sales representative jobs you might like
Business sales representative wage gap by degree level
According to the data, business sales representatives with a Master's degree earn more than those without, at $82,094 annually. With a Doctorate degree, business sales representatives earn a median annual income of $77,080 compared to $69,295 for business sales representatives with an Bachelor's degree.
| Education | Salary |
|---|---|
| Master's Degree | $82,094 |
| High School Diploma or Less | $45,073 |
| Bachelor's Degree | $69,295 |
| Doctorate Degree | $77,080 |
| Some College/ Associate Degree | $47,804 |
Business sales representative employment statistics
Most business sales representatives work for a private in the telecommunication industry.
Company size where business sales representatives work
Below, you can see the size of companies where business sales representatives work.
Business sales representative jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 6% |
| 50 - 100 employees | 13% |
| 100 - 500 employees | 17% |
| 500 - 1,000 employees | 6% |
| 1,000 - 10,000 employees | 26% |
| > 10,000 employees | 33% |
Business sales representative jobs by company type
Employees with the business sales representative job title have their preferences when it comes to working for a company. For instance, most business sales representatives prefer to work at private companies over public companies.
Business sales representative jobs by sector
| Company type | Percentages |
|---|---|
| Education | 1% |
| Public | 38% |
| Private | 60% |
| Government | 1% |
Business sales representative jobs by industry
The most common industries for business sales representatives are telecommunication, professional and retail.
Business sales representative industry statistics
| Industry | Percentages |
|---|---|
| Fortune 500 | 16% |
| Telecommunication | 11% |
| Professional | 10% |
| Retail | 9% |
| Technology | 8% |
| Manufacturing | 7% |
| Finance | 7% |
| Media | 6% |
| Internet | 3% |
| Transportation | 3% |
| Utilities | 3% |
| Health Care | 3% |
| Insurance | 3% |
| Pharmaceutical | 2% |
| Hospitality | 2% |
| Real Estate | 2% |
| Government | 1% |
| Automotive | 1% |
| Construction | 1% |
| Start-up | 1% |
| Non Profits | 1% |
| Education | 1% |
| Energy | 1% |
Business sales representative turnover and employment statistics
Business sales representative unemployment rate over time
The unemployment rate for business sales representatives between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Business sales representative unemployment rate by year
| Year | Business sales representative unemployment rate |
|---|---|
| 2010 | 6.75% |
| 2011 | 6.06% |
| 2012 | 4.91% |
| 2013 | 4.06% |
| 2014 | 3.30% |
| 2015 | 2.93% |
| 2016 | 2.45% |
| 2017 | 2.47% |
| 2018 | 2.23% |
| 2019 | 2.12% |
| 2020 | 3.95% |
| 2021 | 3.72% |
Average business sales representative tenure
The average business sales representative stays at their job for 1-2 years, based on the 3,590 business sales representatives resumes in Zippia's database.
Business sales representative tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 23% |
| 1-2 years | 38% |
| 3-4 years | 14% |
| 5-7 years | 13% |
| 8-10 years | 5% |
| 11+ years | 6% |
Business sales representative LGBT ratio compared to similar jobs
Review the percent of business sales representatives that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Business Sales Representative | 6.15% | - |
| Shopper | 7.00% | 420,518 |
| Technician/Sales Associate | 7.09% | 322,748 |
| District Supervisor | 7.23% | 28,842 |
| Finance Service Advisor | 7.29% | 118,612 |
| Counter | 8.34% | 15,729 |
| Travel Counselor | 12.49% | 32,840 |
Similar business sales representative jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Shopper | 7.00% | 420,518 |
| Technician/Sales Associate | 7.09% | 322,748 |
| District Supervisor | 7.23% | 28,842 |
| Finance Service Advisor | 7.29% | 118,612 |
| Counter | 8.34% | 15,729 |
| Travel Counselor | 12.49% | 32,840 |
Foreign languages spoken by business sales representatives
The most common foreign language among business sales representatives is Spanish at 59.0%. The second-most popular foreign language spoken is German at 8.5% and Portuguese is the third-most popular at 6.0%.
- Spanish, 59.0%
- German, 8.5%
- Portuguese, 6.0%
- French, 5.1%
- Italian, 5.1%
- Other, 16.3%
Business sales representative languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 59.0% |
| German | 8.5% |
| Portuguese | 6.0% |
| French | 5.1% |
| Italian | 5.1% |
| Other | 16.3% |
