What is a Business Strategist?

Many people seem to struggle with what business development entails. Mostly, because the business itself has so many different operational activities. But what it relates to is actually the act of acquiring new business to increase sales. Within the sales team, there are generally three important roles. The business development executive is responsible for generating leads and closing new accounts. An account manager is responsible for managing the relationship of these existing accounts. Last, but not least, a business development director is responsible for setting strategic plans to effectively chase, maintain, and deliver for new and existing business accounts.

A business development director is involved in tasks such as conducting market research, developing account management strategies, identifing business opportunities, and liaising between the sales team, vendor, and customers. Besides that, they track performance targets, handle requests for proposals, and facilitate the hiring and training of sales staff.

Employers require business development directors to have a bachelor's degree related to business. In addition, three to five years of relevant work experience need to be demonstrated. This role earns, on average, $57 per hour and suits individuals who have a passion for sales and management.

A Strategist can be a somewhat diverse role, but the job essentially boils down to understanding the market and business sector well enough to be able to decide upon a path or paths which a company ought to take and the means they ought to employ to achieve certain goals and ends.

Sometimes, a Strategist might work across the company on multiple departments or on it as a whole or may instead focus on a particular product or service.

Typically, a candidate for this position must have a Bachelor's degree, at least. Communication, analysis, and computer skills are key for this job as well.

In this day and age, business-management processes are so varied and specialized that it is becoming quite challenging to track all the different roles and titles for each function. Those seem like the good old days when you could paint a picture of a business by singling out the director from the rest of the employees.

Business directors come in all shapes and sizes and work across an array of different industries. They are responsible for coming up with business goals and creating timelines to organize the activities that lead to achieving those objectives.

As a business director, you will most likely spend every waking hour thinking about ways to increase your revenue and maximize profits. You will come together with team leaders and department heads of your company regularly to share your thoughts and receive more material to ruminate over.