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David Rubin is a Founder & Chief Executive Officer at IT'SUGAR.

My passion is leading organizations through major challenges to accelerated and sustained growth. My career spans multiple industry sectors, including consumer products, apparel, and sporting goods, and an array of roles, including president/CEO, marketing and sales / business development. The common theme across this experience has been delivering exceptional results in a dynamic landscape - PE-backed portfolio companies, VC-backed startups and publicly traded brands. The hallmarks of my work are: - Building & leading high performing organizations. As a noted cultural leader and team builder, I have consistently demonstrated the ability to identify, attract, coach and retain top talent - rallying them around common goals. I demand accountability but also provide clarity, communications, empowerment and mentorship. - Accelerating profitable growth. From developing demand generation strategies to perfecting the RFP response process, I have a proven track record of leveraging strategy, process & systems to achieve scale and repeatable results. - B2C and B2B marketing expertise. The depth and breadth of my experience in marketing allows me to seamlessly weave best practices from multiple marketing channels to achieve stellar results. From digital marketing and ecommerce to channel marketing and strategic alliances, I have developed powerful brand identities and steered creative and high-impact campaigns to maximize sales yield. - Above all, strategy PLUS execution. Building on many years as a strategy leader, I can quickly assess challenges and conceive innovative solutions to reverse adverse trends or accelerate positive ones. Just as importantly, I couple those analytics and insights with pragmatic execution plans to deliver superior and enduring business results. I earned an MBA from Duke University’s Fuqua School of Business and a BS in Finance from the University of the Pacific. Specialties: * Leadership & Team Building * Business Strategy & Reinvention * Demand Generation, Business Development & Sales Leadership * Marketing & Branding * P&L & Financial Management * Customer and Supplier Relationship Building