How to hire a campaign coordinator

How to hire a campaign coordinator, step by step

Here's a step-by-step campaign coordinator hiring guide:

• Step 1: Identify your hiring needs
• Step 2: Create an ideal candidate profile
• Step 3: Make a budget
• Step 4: Write a campaign coordinator job description
• Step 5: Post your job
• Step 6: Interview candidates
• Step 7: Send a job offer and onboard your new campaign coordinator
• Step 8: Go through the hiring process checklist

What does a campaign coordinator do?

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1. Identify your hiring needs

   Before you post your campaign coordinator job, you should take the time to determine what type of worker your business needs. While certain jobs definitely require a full-time employee, it's sometimes better to find a campaign coordinator for hire on a part-time basis or as a contractor.

   Determine employee vs contractor status

   Is the person you're thinking of hiring a US citizen or green card holder?

   Yes

   No

   A campaign coordinator's background is also an important factor in determining whether they'll be a good fit for the position. For example, campaign coordinators from different industries or fields will have radically different experiences and will bring different viewpoints to the role. You also need to consider the candidate's previous level of experience to make sure they'll be comfortable with the job's level of seniority.

   Here's a comparison of campaign coordinator salaries for various roles:

   Type of Campaign Coordinator	Description	Hourly rate
   Campaign Coordinator	Public relations specialists create and maintain a favorable public image for the organization they represent. They design media releases to shape public perception of their organization and to increase awareness of its work and goals.	$13-29
   Media Planner	A media planner is responsible for managing market campaigns and promotions for clients' advertising needs through various social media platforms and other mediums of communications. Media planners handle the brand's media presence, strategizing its maximum appeal to the target audience... Show more	$23-33
   Public Relations Internship	A public relations intern is responsible for assisting the public relations department in creating content to engage customers and prospective clients in availing of the goods and services of the company. Public relations interns participate in meetings to suggest strategies and observe areas of improvement... Show more	$11-18

   Show more

2. Create an ideal candidate profile

   Common skills:

   • Digital Marketing
   • CRM
   • PowerPoint
   • Community Outreach
   • Twitter
   • Campaign Performance
   • Salesforce
   • Event Logistics
   • QA
   • Campaign Strategy
   • Digital Campaigns
   • Press Releases
   • Event Planning
   • Local Businesses

   Check all skills

   Responsibilities:

   • Manage monthly billing reports, connect sponsors with orphans, update orphan biographies.
   • Develop and manage social media channels (Facebook page, MailChimp and website) of the organization.
   • Manage and coordinate the workload of the release team members and are responsible for organizing and hosting all production release windows.
   • Volunteer in a grassroots voter outreach initiative by canvassing in local neighborhoods and cold calling to influence voters.
   • Design, create and distribute personalized promotional materials via PowerPoint presentations.
   • Study the efficacy of grassroots organizing.

   More campaign coordinator duties

3. Make a budget

   Including a salary range in your campaign coordinator job description is one of the best ways to attract top talent. A campaign coordinator can vary based on:

   • Location. For example, campaign coordinators' average salary in montana is 55% less than in district of columbia.
   • Seniority. Entry-level campaign coordinators 54% less than senior-level campaign coordinators.
   • Certifications. A campaign coordinator with certifications usually earns a higher salary.
   • Company. Working for an established firm or a new start-up company can make a big difference in a campaign coordinator's salary.

   Average campaign coordinator salary

   $41,865yearly

   $20.13 hourly rate

   ---

   Entry-level campaign coordinator salary

   $28,000 yearly salary

   Updated December 5, 2025

   Average campaign coordinator salary by state

   Rank	State	Avg. salary	Hourly rate
   1	District of Columbia	$65,012	$31
   2	California	$64,711	$31
   3	New York	$56,526	$27
   4	Connecticut	$54,835	$26
   5	Virginia	$49,778	$24
   6	Pennsylvania	$44,671	$21
   7	Massachusetts	$43,974	$21
   8	Washington	$41,108	$20
   9	Nevada	$40,280	$19
   10	Georgia	$40,207	$19
   11	New Mexico	$39,191	$19
   12	Arkansas	$38,235	$18
   13	Michigan	$38,232	$18
   14	Oregon	$37,271	$18
   15	Minnesota	$36,941	$18
   16	Vermont	$36,844	$18
   17	Ohio	$36,377	$17
   18	Colorado	$36,094	$17
   19	Louisiana	$35,818	$17
   20	Illinois	$35,270	$17

   Average campaign coordinator salary by company

   Company

   Rank	Company	Average salary	Hourly rate	Job openings
   1	Square	$74,518	$35.83
   2	University of Massachusetts Boston	$63,124	$30.35
   3	Alpha Consulting	$60,634	$29.15
   4	Union of Concerned Scientists	$57,413	$27.60
   5	Service Employees International Union Local 205	$51,539	$24.78	7
   6	New Virginia Majority	$47,992	$23.07
   7	SEIU	$47,019	$22.61
   8	Pesticide Action Network North America	$46,486	$22.35
   9	Children's Hospital of Philadelphia	$46,041	$22.14
   10	Sinclair Broadcast Group	$44,833	$21.55	2
   11	Cointelegraph	$44,828	$21.55
   12	United Way of Greater Cleveland	$44,672	$21.48
   13	iHeartMedia	$44,062	$21.18	8
   14	Insight Enterprises	$43,522	$20.92	2
   15	Swm	$43,140	$20.74
   16	Nexus: Youth and Family Solutions	$43,009	$20.68
   17	Cardlytics	$42,671	$20.51
   18	Planned Parenthood	$42,406	$20.39
   19	Live Nation Entertainment	$42,198	$20.29	12
   20	Randstad North America, Inc.	$41,683	$20.04

4. Writing a campaign coordinator job description

   A job description for a campaign coordinator role includes a summary of the job's main responsibilities, required skills, and preferred background experience. Including a salary range can also go a long way in attracting more candidates to apply, and showing the first name of the hiring manager can also make applicants more comfortable. As an example, here's a campaign coordinator job description:

   Campaign coordinator job description example

   As a Communications Campaign Coordinator on the Communications Operations team, you’ll play a pivotal role by leading the deployment of marketing communication programs being sent to prospective clients, as well as ongoing communications sent to existing clients.
   
   In addition to an earnest desire to help people, we are looking for the ideal candidate to complement the team’s existing talents: For this Communications Operations Sr. Specialist role, we need a process oriented individual to help advance our operational efficiencies.
   
   If you are a process-oriented individual with strong collaboration skills who loves to own their work – including problem solving, data reconciliation, and process improvement, this may be an ideal match for you!
   Requirements:
   Keen attention to detail, accountability, strong organization skills, and the ability to multi-task while prioritizing a full workload. Proven success in identifying opportunities to improve processes and assist with the implementation of associated changes. Proven ability to collaborate with cross-functional teams Strong written and verbal communication skills. Must thrive in a fast-paced environment. Intermediate Microsoft Excel skills required. Operations experience preferred. Bachelor’s degree in Business or related field preferred.
   Responsibilities:
   Deliver high quality marketing campaigns and ongoing client communications while ensuring that strict customer service requirements are met. Internal and external exceptions reporting. Collaborate with multiple internal and external partners to ensure marketing program are set up and executed as expected. Data analysis and reconciliation as part of quality control processes associated to marketing campaigns. Focus on continuous operational process improvements, risk mitigation, and process documentation.
   This position comes with full benefits, including medical, dental, vision, life, 401k and more!
   
   THE PROMISES WE MAKE:
   At Crystal Equation, we empower people and advance technology initiatives by building trust. Your recruiter will prep you for the interview, obtain feedback, guide you through any necessary paperwork and provide everything you need for a successful start. We will serve to empower you along the way and provide the path for your professional journey.

   Copy this example

   

5. Post your job

   To find campaign coordinators for your business, try out a few different recruiting strategies:

   • Consider internal talent. One of the most important talent pools for any company is its current employees.
   • Ask for referrals. Reach out to friends, family members, and your current work to ask if they know any campaign coordinators they would recommend.
   • Recruit at local colleges. Attend job fairs at local colleges to recruit entry-level campaign coordinators with the right educational background.
   • Social media platforms. LinkedIn, Facebook, and Twitter have more than 3.5 billion users, and they're a great place for company branding and reaching potential job candidates.

   To find campaign coordinator candidates, you can consider the following options:

   • Post your job opening on Zippia or other job search websites.
   • Use niche websites that focus on engineering and technology jobs, such as pr news job board, pr council, prsa job center, hoojobs.
   • Post your job on free job posting websites.

6. Interview candidates

   Your first interview with campaign coordinator candidates should focus on their interest in the role and background experience. As the hiring process goes on, you can learn more about how they'd fit into the company culture in later rounds of interviews.

   Remember to include a few questions that allow candidates to expand on their strengths in their own words. Asking about their unique skills might reveal things you'd miss otherwise. At this point, good candidates can move on to the technical interview.

   The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.

7. Send a job offer and onboard your new campaign coordinator

   Once you have selected a candidate for the campaign coordinator position, it is time to create an offer letter. In addition to salary, the offer letter should include details about benefits and perks that are available to the employee. Ensuring your offer is competitive is vital, as qualified candidates may be considering other job opportunities. The candidate may wish to negotiate the terms of the offer, and it is important to be open to discussion and reach a mutually beneficial agreement. After the offer has been accepted, it is a good idea to formalize the agreement with a contract.

   It's also good etiquette to follow up with applicants who don't get the job by sending them an email letting them know that the position has been filled.

   After that, you can create an onboarding schedule for a new campaign coordinator. Human Resources and the hiring manager should complete Employee Action Forms. Human Resources should also ensure that onboarding paperwork is completed, including I-9s, benefits enrollment, federal and state tax forms, etc., and that new employee files are created.

8. Go through the hiring process checklist

   • Determine employee type (full-time, part-time, contractor, etc.)
   • Submit a job requisition form to the HR department
   • Define job responsibilities and requirements
   • Establish budget and timeline
   • Determine hiring decision makers for the role
   • Write job description
   • Post job on job boards, company website, etc.
   • Promote the job internally
   • Process applications through applicant tracking system
   • Review resumes and cover letters
   • Shortlist candidates for screening
   • Hold phone/virtual interview screening with first round of candidates
   • Conduct in-person interviews with top candidates from first round
   • Score candidates based on weighted criteria (e.g., experience, education, background, cultural fit, skill set, etc.)
   • Conduct background checks on top candidates
   • Check references of top candidates
   • Consult with HR and hiring decision makers on job offer specifics
   • Extend offer to top candidate(s)
   • Receive formal job offer acceptance and signed employment contract
   • Inform other candidates that the position has been filled
   • Set and communicate onboarding schedule to new hire(s)
   • Complete new hire paperwork (i9, benefits enrollment, tax forms, etc.)

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How much does it cost to hire a campaign coordinator?