Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
The salary for a campaign manager varies significantly depending on location, industry, and experience. As of October 2025, the average salary is $78,890 per year. In states like California and New York, campaign managers often earn higher wages due to the cost of living and demand for experienced professionals.
Experience plays a crucial role in determining salary. Entry-level campaign managers may start at lower salaries, while those with extensive experience and a track record of successful campaigns can command significantly more. Additionally, the industry also impacts earnings; sectors such as technology and finance typically offer higher salaries compared to non-profits or smaller organizations.
With the rise of digital marketing, the demand for skilled campaign managers continues to grow. Job seekers can find positions in various fields, including advertising agencies, corporate marketing departments, and non-profits. Pursuing certifications in digital marketing or project management can further enhance career prospects and lead to higher salaries.
Let Zippia find your next campaign manager job
Let Zippia find your next campaign manager job
The average campaign manager salary in Nevada, Delaware, and Massachusetts are the highest in the U.S. The lowest average campaign manager salary states are Alabama, Oklahoma, and South Carolina.
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Delaware | $95,584 | $45.95 |
| 2 | Virginia | $93,777 | $45.09 |
| 3 | Massachusetts | $94,008 | $45.20 |
| 4 | Nevada | $96,141 | $46.22 |
| 5 | New Hampshire | $91,348 | $43.92 |
| 6 | Idaho | $92,409 | $44.43 |
| 7 | Illinois | $87,326 | $41.98 |
| 8 | New Jersey | $88,296 | $42.45 |
| 9 | Vermont | $88,695 | $42.64 |
| 10 | Maryland | $87,982 | $42.30 |
| 11 | North Dakota | $90,535 | $43.53 |
| 12 | Iowa | $89,055 | $42.81 |
| 13 | New Mexico | $87,832 | $42.23 |
| 14 | North Carolina | $82,208 | $39.52 |
| 15 | Kansas | $85,055 | $40.89 |
| 16 | South Dakota | $88,585 | $42.59 |
| 17 | Washington | $84,176 | $40.47 |
| 18 | Arkansas | $84,082 | $40.42 |
| 19 | Nebraska | $85,105 | $40.92 |
| 20 | New York | $83,435 | $40.11 |
| 21 | Oregon | $83,148 | $39.98 |
| 22 | California | $83,760 | $40.27 |
| 23 | Minnesota | $80,015 | $38.47 |
| 24 | District of Columbia | $83,046 | $39.93 |
| 25 | Rhode Island | $79,222 | $38.09 |
| 26 | Wisconsin | $78,039 | $37.52 |
| 27 | Ohio | $77,888 | $37.45 |
| 28 | Missouri | $81,259 | $39.07 |
| 29 | Tennessee | $74,707 | $35.92 |
| 30 | Pennsylvania | $73,842 | $35.50 |
| 31 | Arizona | $77,025 | $37.03 |
| 32 | Connecticut | $77,899 | $37.45 |
| 33 | Alaska | $82,044 | $39.44 |
| 34 | Kentucky | $72,579 | $34.89 |
| 35 | Texas | $70,742 | $34.01 |
| 36 | Utah | $68,631 | $33.00 |
| 37 | Montana | $72,498 | $34.85 |
| 38 | Indiana | $72,082 | $34.65 |
| 39 | Georgia | $71,237 | $34.25 |
| 40 | Colorado | $72,668 | $34.94 |
| 41 | Michigan | $68,917 | $33.13 |
| 42 | West Virginia | $70,137 | $33.72 |
| 43 | Maine | $68,963 | $33.16 |
| 44 | Florida | $54,138 | $26.03 |
| 45 | Wyoming | $67,469 | $32.44 |
| 46 | Alabama | $64,819 | $31.16 |
| 47 | Hawaii | $66,683 | $32.06 |
| 48 | South Carolina | $62,186 | $29.90 |
| 49 | Oklahoma | $62,506 | $30.05 |
| 50 | Mississippi | $60,329 | $29.00 |
| 51 | Louisiana | $58,595 | $28.17 |
The highest-paying cities for campaign managers are Boston, MA, Richmond, VA, and Richmond, CA.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Boston, MA | $94,059 | $45.22 |
| 2 | Richmond, VA | $93,906 | $45.15 |
| 3 | Richmond, CA | $90,164 | $43.35 |
| 4 | Hoboken, NJ | $88,374 | $42.49 |
| 5 | Chicago, IL | $87,518 | $42.08 |
| 6 | Seattle, WA | $84,645 | $40.69 |
| 7 | Bentonville, AR | $84,464 | $40.61 |
| 8 | New York, NY | $83,582 | $40.18 |
| 9 | Raleigh, NC | $83,264 | $40.03 |
| 10 | Washington, DC | $83,089 | $39.95 |
| 11 | Portland, OR | $82,787 | $39.80 |
| 12 | Saint Louis, MO | $82,375 | $39.60 |
| 13 | Saint Paul, MN | $80,055 | $38.49 |
| 14 | Racine, WI | $78,181 | $37.59 |
| 15 | Columbus, OH | $77,845 | $37.43 |
| 16 | Scottsdale, AZ | $77,329 | $37.18 |
| 17 | Pittsburgh, PA | $73,166 | $35.18 |
| 18 | Alpharetta, GA | $72,844 | $35.02 |
| 19 | Westminster, CO | $72,647 | $34.93 |
| 20 | Plano, TX | $72,491 | $34.85 |
A campaign manager's salary ranges from $56,000 a year at the 10th percentile to $109,000 at the 90th percentile.

| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $109,000 | $9,083 | $52 |
| 75th Percentile | $93,000 | $7,750 | $45 |
| Average | $78,890 | $6,574 | $38 |
| 25th Percentile | $66,000 | $5,500 | $32 |
| 10th Percentile | $56,000 | $4,667 | $27 |
The highest paying types of campaign managers are vice president of communication, director, customer relations, and director of public affairs.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Director Of Special Events | $63,671 | $5,306 | $30.61 | 23,252 |
| Director Of Public Affairs | $114,639 | $9,553 | $55.11 | 26,290 |
| Vice President Of Communication | $156,662 | $13,055 | $75.32 | 43,726 |
| Director, Customer Relations | $134,672 | $11,223 | $64.75 | 26,470 |
| Director Of Marketing And Public Relations | $86,626 | $7,219 | $41.65 | 94,651 |
| Development Director | $107,044 | $8,920 | $51.46 | 63,008 |
Top companies hiring campaign managers now:
Campaign manager salaries at Apple and Google are the highest-paying according to our most recent salary estimates. In addition, the average campaign manager salary at companies like Western Digital and Riverbed Holdings, Inc. are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Apple | $119,580 | $57.49 |
| 2 | $117,865 | $56.67 | |
| 3 | Western Digital | $110,006 | $52.89 |
| 4 | Riverbed Holdings, Inc. | $108,073 | $51.96 |
| 5 | Bloomberg | $107,232 | $51.55 |
| 6 | NVIDIA | $105,909 | $50.92 |
| 7 | Cisco | $105,193 | $50.57 |
| 8 | Adobe | $105,015 | $50.49 |
| 9 | Macy's | $104,931 | $50.45 |
| 10 | Autodesk | $104,516 | $50.25 |
| 11 | Amazon | $103,355 | $49.69 |
| 12 | Cengage Learning | $101,973 | $49.03 |
| 13 | The Children's Place | $101,920 | $49.00 |
| 14 | TIBCO Software | $101,674 | $48.88 |
| 15 | AARP | $101,524 | $48.81 |
| 16 | Intergraph | $98,410 | $47.31 |
| 17 | The New York Times Company | $97,724 | $46.98 |
| 18 | Twilio | $97,546 | $46.90 |
| 19 | BNY Mellon | $97,378 | $46.82 |
| 20 | NRDC | $96,671 | $46.48 |
The average campaign manager salary varies across industries:
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Technology | $86,390 | $41.53 |
| 2 | Retail | $76,634 | $36.84 |
| 3 | Finance | $73,382 | $35.28 |
| 4 | Media | $70,011 | $33.66 |
| 5 | Professional | $65,533 | $31.51 |
| 6 | Non Profits | $64,431 | $30.98 |
The average campaign manager salary has risen by $18,530 over the last ten years. In 2014, the average campaign manager earned $60,360 annually, but today, they earn $78,890 a year. That works out to a 14% change in pay for campaign managers over the last decade.
Compare campaign manager salaries for cities or states with the national average over time.
Compare campaign manager salaries for individual cities or states with the national average.
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $78,900 | $37.93 | +3.9% |
| 2024 | $75,800 | $36.44 | +2.0% |
| 2023 | $74,300 | $35.70 | +3.1% |
| 2022 | $72,000 | $34.61 | +3.6% |
| 2021 | $69,400 | $33.38 | +3.0% |
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Service Corporation International | Campaign Manager | Chicago, IL | 06/30/2025 | $50,000 |
| Service Corporation International | Campaign Manager | Hillsdale, NY | 06/30/2025 | $52,000 |
| Palo Alto Networks | Brand Campaign Manager | Santa Clara, CA | 06/29/2025 | $129,000 |
| Baidu | Associate Campaign Manager (Contractor) | Mountain View, CA | 06/29/2025 | $41,740 |
| Mjh Life Sciences, LLC | Campaign Manager | Dallas, TX | 06/29/2025 | $55,000 |
| RVO Health | Campaign Manager | Charlotte, NC | 06/29/2025 | $63,800 |
| Palo Alto Networks Inc. | Brand Campaign Manager | New York, NY | 06/28/2025 | $129,000 |
| Dabble | Integrated Campaign Manager | Austin, TX | 06/28/2025 | $90,000 |
| Jpmorgan Chase Bank, N.A | Campaign Manager | Wilmington, DE | 06/27/2025 | $74,100 |
| Assn | Campaign Manager | Durham, NC | 06/27/2025 | $71,000 |
Search for campaign manager jobs