A campaign Specialist is a marketing professional that creates marketing and advertising plans for a wider and visible reach of an audience. Your primary assignment is to create, execute, and monitor marketing programs across several channels. These channels include social media, events, or digital campaigns. One of the aims of your job is to ensure productivity; therefore, you must collaborate with other departments such as sales and product to develop and oversee marketing strategy.
For every campaign activity, you are expected to analyze and report on the performance and efficiency of the activity. You must update yourself with new trends on marketing to ensure conducting of new materials and analysis trends for more marketing opportunities. You must also ensure that brand rules about development are maintained and create marketing materials such as product and sales collateral. You are in charge of ensuring content is efficient by writing, proofreading, and editing technical and creative content before being passed across different mediums. Your job becomes more interesting and easier by working closely with vendors and external agencies to execute marketing programs.
As a campaign Specialist, you must have excellent analytical skills, writing and editing skills, strong organizational skills, and excellent communication skills. An average of $60,000 is what a campaign Specialist earns annually. The education criteria for becoming a campaign Specialist is having a bachelor's degree in Marketing or other related fields.
There is more than meets the eye when it comes to being a campaign specialist. For example, did you know that they make an average of $29.09 an hour? That's $60,512 a year!
Between 2018 and 2028, the career is expected to grow 20% and produce 139,200 job opportunities across the U.S.
There are certain skills that many campaign specialists have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed analytical skills, communication skills and detail oriented.
When it comes to the most important skills required to be a campaign specialist, we found that a lot of resumes listed 18.2% of campaign specialists included html, while 17.3% of resumes included css, and 11.2% of resumes included photoshop. Hard skills like these are helpful to have when it comes to performing essential job responsibilities.
When it comes to searching for a job, many search for a key term or phrase. Instead, it might be more helpful to search by industry, as you might be missing jobs that you never thought about in industries that you didn't even think offered positions related to the campaign specialist job title. But what industry to start with? Most campaign specialists actually find jobs in the technology and media industries.
If you're interested in becoming a campaign specialist, one of the first things to consider is how much education you need. We've determined that 80.4% of campaign specialists have a bachelor's degree. In terms of higher education levels, we found that 7.1% of campaign specialists have master's degrees. Even though most campaign specialists have a college degree, it's possible to become one with only a high school degree or GED.
Choosing the right major is always an important step when researching how to become a campaign specialist. When we researched the most common majors for a campaign specialist, we found that they most commonly earn bachelor's degree degrees or associate degree degrees. Other degrees that we often see on campaign specialist resumes include master's degree degrees or high school diploma degrees.
You may find that experience in other jobs will help you become a campaign specialist. In fact, many campaign specialist jobs require experience in a role such as internship. Meanwhile, many campaign specialists also have previous career experience in roles such as marketing internship or marketing coordinator.