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The differences between campaign specialists and social media assistants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a campaign specialist and a social media assistant. Additionally, a campaign specialist has an average salary of $47,741, which is higher than the $44,134 average annual salary of a social media assistant.
The top three skills for a campaign specialist include email marketing, digital marketing and CSS. The most important skills for a social media assistant are facebook, instagram, and twitter.
| Campaign Specialist | Social Media Assistant | |
| Yearly salary | $47,741 | $44,134 |
| Hourly rate | $22.95 | $21.22 |
| Growth rate | 19% | 19% |
| Number of jobs | 45,351 | 47,809 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 78% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
Campaign Specialists are marketing professionals. They create advertisement and marketing plans for visibility and a wider audience reach. These campaigns usually last for a prolonged period, which is why campaign specialists must carefully plan their content and release schedule to maximize the opportunity. They should know the target market and what type of content appeals to them the most. They should align this with the platform of the politician or with the product image.
A Social Media Assistant manages a company's social media channels, such as Facebook, LinkedIn, Twitter, and other important platforms. Other duties include adding, editing, and monitoring content on social media platforms.
Campaign specialists and social media assistants have different pay scales, as shown below.
| Campaign Specialist | Social Media Assistant | |
| Average salary | $47,741 | $44,134 |
| Salary range | Between $33,000 And $68,000 | Between $31,000 And $61,000 |
| Highest paying City | Cupertino, CA | Egg Harbor, NJ |
| Highest paying state | California | Washington |
| Best paying company | NVIDIA | Jacobs Engineering Group |
| Best paying industry | Health Care | Education |
There are a few differences between a campaign specialist and a social media assistant in terms of educational background:
| Campaign Specialist | Social Media Assistant | |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 78% |
| Most common major | Business | Communication |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between campaign specialists' and social media assistants' demographics:
| Campaign Specialist | Social Media Assistant | |
| Average age | 37 | 37 |
| Gender ratio | Male, 36.7% Female, 63.3% | Male, 28.6% Female, 71.4% |
| Race ratio | Black or African American, 5.1% Unknown, 5.0% Hispanic or Latino, 12.1% Asian, 10.6% White, 67.0% American Indian and Alaska Native, 0.1% | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.3% Asian, 11.4% White, 66.0% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |