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Become A Category Manager

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Working As A Category Manager

  • Communicating with Supervisors, Peers, or Subordinates
  • Establishing and Maintaining Interpersonal Relationships
  • Interacting With Computers
  • Organizing, Planning, and Prioritizing Work
  • Making Decisions and Solving Problems
  • Mostly Sitting

  • Stressful

  • $124,470

    Average Salary

What Does A Category Manager Do At United Natural Foods

* Analyzes new vendors and items for potential sales and profitability, including viability of vendor items, minimums, backhauls opportunities, profit potential, and participation in revenue generating events
* Manages Vendor participation in Food Shows, Booking Events, Sales Meeting, Flyers
* Manages all Marketing and Promotional activities for their CategoryNegotiates growth, rebate, and programs that drive sales and increase category profitability
* Analyze reporting data for missed sales opportunities and potential new sales opportunities with in Customers, Divisions, and Vendors
* Proactive in gathering market trends and information that insures the Category is competitive and profitableDevelop Sales Strategy by Category by TerritoryOn-going, strategic SKU rationalizationProvides consistent, relevant, and valuable communication with Sales Reps and Sales Management to source ways to increase sales and address any specific customer issuesPerforms other job duties as requiredEEO / VETERANS

What Does A Category Manager Do At Whole Foods Market

* Develops category strategy based on financial expectations, category role, category performance, customer and product trends, competitive landscape and Whole Food Market differentiators.
* Develops and executes category assortment plan including supplier line reviews, assortment analysis, Regional Buyer collaboration, item planning and forecasting.
* Partners with Space Management to translate assortment plan into a merchandising plan and store-level planograms.
* Develops and executes category promotional planning including planning and executing key promotional events and reacting in-season based on sales performance and competitive landscape.
* Sets category price strategy and develops pricing tactics to achieve financial and customer objectives, including initial regular pricing, EDLC/EDV programs, and integration into promotions.
* Conducts ongoing analysis of category performance, trends, and competitive assortment and pricing.
* Partners with support teams to ensure category execution (e.g. new item set up, planogramming, UNFI collaboration).
* Develops strategic relationships with key suppliers in order to ensure early insight to new trends and products; early and exclusive access to new items; differentiated product, merchandising and promotions; competitive costs.
* Partners with Exclusive Brands to integrate branded/ exclusive programs into overall category strategies and with Marketing on marketing and promotional events.
* Performs other duties as assigned

What Does A Category Manager Do At KPMG

* Develop and execute category management strategies in collaboration with key stakeholders including sourcing, contracting and vendor management for travel such as air, travel technologies, ground transportation, and other sub-categories as deemed appropriate
* Develop and support the short and long term sourcing plans and vendor strategies in partnership with primary stakeholders
* Lead, manage and support cross functional teams throughout the sourcing, negotiations, contracting and vendor management processes
* Collaborate and partner across various legal, compliance and risk mitigation departments to ensure adherence with respective policies and achievement of relevant contractual terms
* Identify and act on opportunities for process re-engineering and continuous improvement

What Does A Category Manager Do At Thermo Fisher Scientific

* Leads global category management for assigned category to drive economies of scale and deliver key category performance indicators, including: Savings, supplier rationalization, low-cost region sourcing, risk management, spend under agreement, joint innovation, supplier performance, etc.
* Establishes category plans and priorities globally and ensures alignment with regional, divisional, and group category priorities.
* Develops and drives 3
* year global sourcing strategies focused on identifying and contracting with strategic suppliers that meet key business needs and the aforementioned category management goals.
* Engages and supports division/site procurement teams and other key stakeholders to benchmark and evaluate the market to identify potential suppliers.
* Qualifies strategic suppliers and migrates spend from incumbent, nonstrategic suppliers.
* Conducts supplier business reviews with strategic suppliers to ensure both parties meet obligations under the terms of agreement, including performance standards and continuous improvement goals.
* Interfaces with category leaders in regions, divisions, and groups as well as cross-functional stakeholders (quality, technical, operations, finance, etc) to ensure all category sourcing activities are aligned to a common set of goals and priorities.
* Facilitate free-flow of spend intelligence and analysis to internal business leaders in order to enhance their decision making.
* Establish, manage and collaborate with business leaders’ breadth and depth of risk factors within the assigned category – from human, environmental, workforce/place factors, and reputational risks

What Does A Category Manager Do At Superior Energy Services

* Responsible for managing existing contracts and vendor base.
* Liaison with operations leaders, customers and Business Development staff, and external suppliers to ensure inventory levels meet the business requirements.
* Ensures appropriate material demand planning and requirements, acquisition/procurement of materials, and logistics planning to minimize surplus inventory and control of cost.
* Provides materials planning and control subject matter expertise to appropriate leadership.
* Will be responsible for planning activities such as review of and recommendations for material requirements planning settings, forecasting and management of inventory levels.
* Will have direct impact and responsibility to meet operational goals and cost objectives for the business.
* Main Attributes:
* Proactive solutions builder with an entrepreneurial spirit
* Understanding of sourcing and commercial strategies and market dynamics
* Excellent quantitative and analytical skills experience with cost modelling a plus
* Proven sourcing and procurement technical skills
* Contracting, including working knowledge of contract law and contract language
* Development and execution of negotiation strategies
* Proven track record of exceptional savings performance and delivery over a number of years of experience comprising a mix of operations, business and supply chain management skills
* Proven ability to plan and execute strategies and manage a growing business
* Team player; collaborative and open; must be a strong listener Strong sense of urgency
* Excellent interpersonal skills with ability to interact effectively at all levels of the company
* Ability to rapidly assimilate information and solve complex problems
* Strong commercial skills and business acume

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How To Become A Category Manager

A bachelor’s degree is required for most advertising, promotions, and marketing management positions. These managers typically have work experience in advertising, marketing, promotions, or sales.


A bachelor’s degree is required for most advertising, promotions, and marketing management positions. For advertising management positions, some employers prefer a bachelor’s degree in advertising or journalism. A relevant course of study might include classes in marketing, consumer behavior, market research, sales, communication methods and technology, visual arts, art history, and photography.

Most marketing managers need a bachelor’s degree. Courses in business law, management, economics, finance, computer science, mathematics, and statistics are advantageous. For example, courses in computer science are helpful in developing an approach to maximize online traffic, by utilizing online search results, because maximizing such traffic is critical for digital advertisements and promotions. In addition, completing an internship while in school can be useful.

Work Experience in a Related Occupation

Advertising, promotional, and marketing managers typically have work experience in advertising, marketing, promotions, or sales. For example, many managers are former sales representatives; buyers or purchasing agents; or public relations specialists.

Important Qualities

Analytical skills. Advertising, promotions, and marketing managers must be able to analyze industry trends to determine the most promising strategies for their organization. 

Communication skills. Managers must be able to communicate effectively with a broad-based team made up of other managers or staff members during the advertising, promotions, and marketing process. They must also be able to communicate persuasively with the public.

Creativity. Advertising, promotions, and marketing managers must be able to generate new and imaginative ideas.

Decisionmaking skills. Managers often must choose between competing advertising and marketing strategies put forward by staff.

Interpersonal skills. These managers must deal with a range of people in different roles, both inside and outside the organization.

Organizational skills. Advertising, promotions, and marketing managers must manage their time and budget efficiently while directing and motivating staff members.

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Category Manager jobs

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Category Manager Career Paths

Category Manager
Development Manager Purchasing Manager
Director Of Purchasing
10 Yearsyrs
Director Of Sales
Director Of Retail Sales
10 Yearsyrs
Senior Manager Business Developer
Director Of Sales & Business Development
13 Yearsyrs
Business Development Manager Director Of Sales
Director, National Accounts
12 Yearsyrs
Sales Manager District Manager
District Sales Manager
7 Yearsyrs
National Account Manager National Sales Manager
General Manager
7 Yearsyrs
Regional Sales Manager Sales And Marketing Manager
International Sales Manager
7 Yearsyrs
Marketing Director Sales Consultant
Key Account Manager
7 Yearsyrs
Business Manager National Account Manager
National Accounts Sales Manager
9 Yearsyrs
Business Manager Regional Sales Manager
National Sales Director
10 Yearsyrs
Sales Manager Regional Sales Manager
National Sales Manager
10 Yearsyrs
Key Account Manager National Account Manager
Regional Business Manager
10 Yearsyrs
Business Development Manager Regional Director
Regional Sales Director
10 Yearsyrs
National Account Manager Account Executive
Regional Sales Manager
9 Yearsyrs
National Sales Manager Regional Sales Director
Sales Vice President
9 Yearsyrs
Development Manager Business Development Manager
Senior Sales Manager
7 Yearsyrs
Senior Manager Director Of Sales
Senior Vice President, Sales
14 Yearsyrs
Regional Sales Manager Regional Accounts Manager
Territory Account Manager
8 Yearsyrs
Key Account Manager National Sales Manager
Vice President & Sales Manager
9 Yearsyrs
Director Of Sales Director Of Sales And Operations
Vice President Of Sales & Operations
12 Yearsyrs
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Category Manager Demographics


  • Male

  • Female

  • Unknown



  • White

  • Hispanic or Latino

  • Asian

  • Unknown

  • Black or African American

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Languages Spoken

  • Spanish

  • French

  • Chinese

  • Mandarin

  • Italian

  • Portuguese

  • Romanian

  • Hindi

  • Korean

  • Norwegian

  • Russian

  • German

  • Swedish

  • Turkish

  • Vietnamese

  • Cantonese

  • Tagalog

  • Japanese

  • Arabic

  • Gujarati

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Category Manager

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Category Manager Education

Category Manager

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Real Category Manager Salaries

Job Title Company Location Start Date Salary
Category Manager Salesforce.Com Inc. San Francisco, CA Apr 08, 2016 $177,666
Category Manager Fresh and Easy Neighborhood Market, Inc. Riverside, CA Sep 06, 2013 $170,000
Global Category Manager-Drilling and Evaluation Schlumberger Technology Corporation Houston, TX Mar 17, 2016 $169,416 -
Global Category Manager-Drilling & Evaluation Schlumberger Technology Corporation Houston, TX Mar 24, 2014 $156,166 -
Procurement Category Manager, Outsourcing Motorola Mobility LLC Sunnyvale, CA Feb 22, 2015 $152,212 -
Procurement Category Manager, Outsourcing Motorola Mobility LLC Sunnyvale, CA Feb 19, 2015 $152,212 -
Manager, Categories 2 Stubhub, Inc. San Francisco, CA Mar 14, 2016 $150,000
Category Manager, Technology Salesforce.Com San Francisco, CA Jul 12, 2015 $140,005
Category Manager: Durables Team Affirm, Inc. San Francisco, CA Dec 26, 2016 $138,600
Networking Category Manager Wirepath Home Systems, LLC D/B/A Snapav Charlotte, NC Apr 18, 2016 $138,050 -
Networking Category Manager Wirepath Home Systems, LLC Charlotte, NC Jun 02, 2016 $138,050 -
Networking Category Manager Wirepath Home Systems, LLC D/B/A Snapav Charlotte, NC Jul 22, 2016 $138,050 -
Global Sourcing Category Manager FMC Technologies Houston, TX Mar 27, 2015 $119,692
Procurement Category Manager, Outsourcing Motorola Mobility LLC Chicago, IL Feb 08, 2014 $117,998 -
Category Manager CVS Pharmacy, Inc. Woonsocket, RI Jan 12, 2015 $117,000
Global Category Manager Firmenich, Inc. Plainsboro, NJ Sep 12, 2015 $116,412
Category Merchant Manager Amazon Corporate LLC Seattle, WA Nov 17, 2016 $115,565 -
Category Merchant Manager Amazon Corporate LLC Seattle, WA Aug 17, 2016 $115,565 -
Procurement Category Manager Amcor Rigid Plastics USA, LLC Ann Arbor, MI Oct 05, 2015 $115,000
Category Manager Sears Holdings Management Corporation Hoffman Estates, IL Sep 08, 2014 $115,000
Regional Category Manager-Supply Chain Colfax Corporation Annapolis, MD Jan 14, 2016 $100,800 -
Regional Category Manager-Supply Chain Colfax Corporation Annapolis, MD Mar 03, 2016 $100,800 -
Regional Category Manager-Supply Chain Colfax Corporation Annapolis, MD Oct 01, 2015 $100,800 -
Category Manager, Electrical & Electronics CFC International Corporation Glenview, IL Oct 31, 2016 $100,568 -
Category Manager Halliburton Energy Services, Inc. Houston, TX Apr 29, 2013 $100,307
Category Manager, Capex Certainteed Corporation Valley, PA Nov 25, 2013 $100,000 -
Category Manager Whirlpool Corporation Benton Harbor, MI Jun 28, 2015 $99,315

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Top Skills for A Category Manager


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Top Category Manager Skills

  1. Sales Growth
  2. Category Strategy
  3. Supplier Performance
You can check out examples of real life uses of top skills on resumes here:
  • Tasked with maintaining an aggressive sales growth Plan, I Managed the Perishable Fresh Produce category.
  • Influenced acceptance of Category Strategy document from Business Unit Procurement Leads.
  • Monitored supplier performance and maintained effective communications.
  • Increased share and distribution by working closely with category management.
  • Developed SKU optimization tools to assist in category item selection based on performance and channel information.

Top Category Manager Employers

Category Manager Videos

A Day in the Life of an E-Commerce Manager