Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
The role of a Category Manager is crucial in managing product lines and maximizing sales in various industries. As of October 2025, the average salary stands at $102,035 annually. Salaries can vary depending on factors such as industry, geographic location, and years of experience.
Entry-level Category Managers can expect to earn around $70,000, while those with significant experience may command salaries exceeding $120,000. For instance, a Category Manager with over 10 years of experience typically earns between $110,000 and $140,000.
Category Managers in states like California, New York, and Texas often see higher salaries due to the cost of living and demand for skilled professionals. For example, Category Managers in California earn an average of $115,000 per year. Understanding these salary dynamics helps job seekers make informed decisions about their career paths.
As companies continue to focus on product management, the demand for qualified Category Managers is expected to grow. Explore job listings on Zippia to find opportunities that match your skills and salary expectations.
Let Zippi find your next category manager job
Let Zippi find your next category manager job
| Experience level | Avg. salary | Hourly rate |
|---|---|---|
| Entry-level category manager | $75,700 | $36.42 |
| Mid-level category manager | $80,900 | $38.90 |
| Senior-level category manager | $184,000 | $88.48 |
The highest-paying states for category managers are Nevada, Rhode Island, and California. The lowest average category manager salary states are Colorado, Tennessee, and Kansas.
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Washington | $113,957 | $54.79 |
| 2 | Rhode Island | $118,615 | $57.03 |
| 3 | California | $115,032 | $55.30 |
| 4 | Oregon | $107,858 | $51.85 |
| 5 | New Jersey | $110,802 | $53.27 |
| 6 | Nevada | $119,207 | $57.31 |
| 7 | Massachusetts | $104,870 | $50.42 |
| 8 | New York | $105,630 | $50.78 |
| 9 | New Hampshire | $109,724 | $52.75 |
| 10 | Michigan | $106,808 | $51.35 |
| 11 | Connecticut | $100,606 | $48.37 |
| 12 | Idaho | $97,331 | $46.79 |
| 13 | Pennsylvania | $93,491 | $44.95 |
| 14 | Louisiana | $105,349 | $50.65 |
| 15 | Ohio | $93,717 | $45.06 |
| 16 | Arizona | $92,968 | $44.70 |
| 17 | Texas | $91,504 | $43.99 |
| 18 | Maryland | $100,181 | $48.16 |
| 19 | Delaware | $93,573 | $44.99 |
| 20 | Wisconsin | $91,917 | $44.19 |
| 21 | District of Columbia | $93,210 | $44.81 |
| 22 | Indiana | $92,002 | $44.23 |
| 23 | Illinois | $90,687 | $43.60 |
| 24 | Oklahoma | $94,965 | $45.66 |
| 25 | Virginia | $93,718 | $45.06 |
| 26 | North Carolina | $90,358 | $43.44 |
| 27 | Maine | $92,054 | $44.26 |
| 28 | Georgia | $88,925 | $42.75 |
| 29 | Montana | $90,520 | $43.52 |
| 30 | Minnesota | $88,970 | $42.77 |
| 31 | West Virginia | $90,434 | $43.48 |
| 32 | Iowa | $89,188 | $42.88 |
| 33 | Utah | $83,592 | $40.19 |
| 34 | Arkansas | $83,803 | $40.29 |
| 35 | Vermont | $86,409 | $41.54 |
| 36 | Kentucky | $85,936 | $41.32 |
| 37 | New Mexico | $86,918 | $41.79 |
| 38 | Alaska | $85,769 | $41.24 |
| 39 | North Dakota | $83,429 | $40.11 |
| 40 | Florida | $81,504 | $39.18 |
| 41 | Colorado | $78,191 | $37.59 |
| 42 | South Dakota | $81,103 | $38.99 |
| 43 | Nebraska | $80,742 | $38.82 |
| 44 | Mississippi | $82,014 | $39.43 |
| 45 | Tennessee | $76,748 | $36.90 |
| 46 | Wyoming | $79,904 | $38.42 |
| 47 | Kansas | $76,743 | $36.90 |
| 48 | South Carolina | $78,983 | $37.97 |
| 49 | Hawaii | $64,454 | $30.99 |
| 50 | Missouri | $75,647 | $36.37 |
| 51 | Alabama | $76,149 | $36.61 |
The highest-paying cities for category managers are San Francisco, CA, Woonsocket, RI, and Seattle, WA.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | San Francisco, CA | $128,152 | $61.61 |
| 2 | Woonsocket, RI | $118,613 | $57.03 |
| 3 | Seattle, WA | $114,522 | $55.06 |
| 4 | Portland, OR | $106,971 | $51.43 |
| 5 | New York, NY | $105,797 | $50.86 |
| 6 | Boston, MA | $104,884 | $50.42 |
| 7 | Baltimore, MD | $100,407 | $48.27 |
| 8 | Philadelphia, PA | $93,925 | $45.16 |
| 9 | Richmond, VA | $93,635 | $45.02 |
| 10 | Columbus, OH | $93,460 | $44.93 |
| 11 | Washington, DC | $93,308 | $44.86 |
| 12 | Phoenix, AZ | $93,287 | $44.85 |
| 13 | Fort Worth, TX | $92,709 | $44.57 |
| 14 | Milwaukee, WI | $92,348 | $44.40 |
| 15 | Indianapolis, IN | $91,633 | $44.05 |
| 16 | Chicago, IL | $91,367 | $43.93 |
| 17 | Raleigh, NC | $91,312 | $43.90 |
| 18 | Saint Paul, MN | $89,099 | $42.84 |
| 19 | Atlanta, GA | $88,997 | $42.79 |
| 20 | Richmond, KY | $86,980 | $41.82 |
A category manager's salary ranges from $74,000 a year at the 10th percentile to $138,000 at the 90th percentile.

| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $138,000 | $11,500 | $66 |
| 75th Percentile | $119,000 | $9,917 | $57 |
| Average | $102,035 | $8,503 | $49 |
| 25th Percentile | $86,000 | $7,167 | $41 |
| 10th Percentile | $74,000 | $6,167 | $36 |
The highest paying types of category managers are senior product manager, product manager, and manager, strategy.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Business Development Manager | $100,769 | $8,397 | $48.45 | 215,309 |
| Manager, Strategy | $109,831 | $9,153 | $52.80 | 148,326 |
| Merchandising Manager | $86,346 | $7,195 | $41.51 | 268,577 |
| Regional Marketing Manager | $85,217 | $7,101 | $40.97 | 115,987 |
| Pricing Manager | $109,525 | $9,127 | $52.66 | 119,997 |
| Product Manager | $111,729 | $9,311 | $53.72 | 125,678 |
Top companies hiring category managers now:
Category manager salaries at McKinsey & Company Inc and DoorDash are the highest-paying according to our most recent salary estimates. In addition, the average category manager salary at companies like BP America Inc and Chewy are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | McKinsey & Company Inc | $141,781 | $68.16 |
| 2 | DoorDash | $138,133 | $66.41 |
| 3 | BP America Inc | $135,055 | $64.93 |
| 4 | Chewy | $129,091 | $62.06 |
| 5 | CrowdStrike | $128,201 | $61.64 |
| 6 | Amazon | $127,485 | $61.29 |
| 7 | Microsoft | $126,641 | $60.89 |
| 8 | The Walt Disney Company | $126,467 | $60.80 |
| 9 | Chevron | $125,786 | $60.47 |
| 10 | FUJIFILM Diosynth Biotechnologies | $124,763 | $59.98 |
| 11 | Novartis | $124,041 | $59.64 |
| 12 | AbbVie | $122,770 | $59.02 |
| 13 | American Tower | $122,324 | $58.81 |
| 14 | Adobe | $120,466 | $57.92 |
| 15 | NetApp | $120,462 | $57.91 |
| 16 | Michaels Stores | $119,536 | $57.47 |
| 17 | Gap Inc. | $119,436 | $57.42 |
| 18 | CDW | $118,901 | $57.16 |
| 19 | Koch Industries | $118,408 | $56.93 |
| 20 | Citrix | $117,921 | $56.69 |
The average category manager salary has risen by $18,775 over the last ten years. In 2014, the average category manager earned $83,260 annually, but today, they earn $102,035 a year. That works out to a 8% change in pay for category managers over the last decade.
Compare category manager salaries for cities or states with the national average over time.
Compare category manager salaries for individual cities or states with the national average.
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $102,000 | $49.06 | +3.7% |
| 2024 | $98,200 | $47.22 | +1.9% |
| 2023 | $96,400 | $46.34 | +1.5% |
| 2022 | $94,900 | $45.63 | +0.8% |
| 2021 | $94,100 | $45.26 | +1.9% |
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Wheels | Category Manager | Schaumburg, IL | 06/30/2025 | $59,300 |
| Wheels | Category Manager | Alpharetta, GA | 06/30/2025 | $59,300 |
| Target | Category Manager Target Plus (Hybrid Mpls) | Minneapolis, MN | 06/30/2025 | $71,000 |
| Prologis | Category Manager-Operations | Denver, CO | 06/30/2025 | $108,000 |
| Mdlz | Category Manager | Rogers, AR | 06/30/2025 | $117,400 |
| Mdlz | Customer Category Manager-West Regionals | Salt Lake City, UT | 06/30/2025 | $87,600 |
| Mdlz | Customer Category Manager-CVS Confections & Halls | Rhode Island | 06/30/2025 | $87,600 |
| Vizient | Category Manager-Pharmacy | Irving, TX | 06/30/2025 | $117,600 |
| Oracle | Lead Category Manager | Rocklin, CA | 06/29/2025 | $87,000 |
| Ace Hardware | Category Manager | Lenexa, KS | 06/29/2025 | $60,000 |
Search for category manager jobs