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The differences between category managers, marketing and category managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a category manager, marketing and a category manager. Additionally, a category manager, marketing has an average salary of $104,562, which is higher than the $102,035 average annual salary of a category manager.
The top three skills for a category manager, marketing include digital marketing, project management and strategic sourcing. The most important skills for a category manager are strategic sourcing, category strategy, and supplier performance.
| Category Manager, Marketing | Category Manager | |
| Yearly salary | $104,562 | $102,035 |
| Hourly rate | $50.27 | $49.06 |
| Growth rate | 10% | 10% |
| Number of jobs | 112,118 | 108,424 |
| Job satisfaction | - | 5 |
| Most common degree | Bachelor's Degree, 73% | Bachelor's Degree, 74% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A category manager of marketing typically works at retail establishments where they are in charge of managing a particular category of products such as clothing, household supplies, electronics, etc. Among their responsibilities include setting sales and marketing objectives, managing marketing teams, gathering and analyzing data to determine product line ups, coordinating staff, overseeing the inventory of supplies, and participate in creating marketing materials. Moreover, as a manager, it is essential to lead and encourage the workforce to reach goals, all while enforcing the company's policies and regulations.
Category managers are usually employed in the retail industry. They are primarily responsible for the sales enhancement of a specific group of products. The managers are involved in pricing, marketing, inventory, and vendor management. Their daily tasks include meeting with suppliers to talk about the plans, conducting orientation to the market research company, and updating category reports. Qualified applicants must have a degree in business administration or a related field as well as relevant job experience in a related job.
Category managers, marketing and category managers have different pay scales, as shown below.
| Category Manager, Marketing | Category Manager | |
| Average salary | $104,562 | $102,035 |
| Salary range | Between $79,000 And $138,000 | Between $74,000 And $138,000 |
| Highest paying City | - | San Francisco, CA |
| Highest paying state | - | Nevada |
| Best paying company | - | McKinsey & Company Inc |
| Best paying industry | - | Manufacturing |
There are a few differences between a category manager, marketing and a category manager in terms of educational background:
| Category Manager, Marketing | Category Manager | |
| Most common degree | Bachelor's Degree, 73% | Bachelor's Degree, 74% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between category managers, marketing' and category managers' demographics:
| Category Manager, Marketing | Category Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 61.0% Female, 39.0% | Male, 55.7% Female, 44.3% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |