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The differences between category managers, marketing and managers, field marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a category manager, marketing and a manager, field marketing. Additionally, a category manager, marketing has an average salary of $104,562, which is higher than the $93,296 average annual salary of a manager, field marketing.
The top three skills for a category manager, marketing include digital marketing, project management and strategic sourcing. The most important skills for a manager, field marketing are digital marketing, integrated marketing, and project management.
| Category Manager, Marketing | Manager, Field Marketing | |
| Yearly salary | $104,562 | $93,296 |
| Hourly rate | $50.27 | $44.85 |
| Growth rate | 10% | 10% |
| Number of jobs | 112,118 | 174,371 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 73% | Bachelor's Degree, 82% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A category manager of marketing typically works at retail establishments where they are in charge of managing a particular category of products such as clothing, household supplies, electronics, etc. Among their responsibilities include setting sales and marketing objectives, managing marketing teams, gathering and analyzing data to determine product line ups, coordinating staff, overseeing the inventory of supplies, and participate in creating marketing materials. Moreover, as a manager, it is essential to lead and encourage the workforce to reach goals, all while enforcing the company's policies and regulations.
A field marketing manager oversees a company's field marketing operations, aiming to improve brand awareness and reach sales goals. Their responsibilities primarily revolve around devising marketing strategies, participating in organizing campaigns and trade shows, setting objectives for the team, and monitoring the progress of marketing programs, ensuring they are functioning effectively and efficiently. There are also instances when the manager must address issues and concerns, performing corrective measures when necessary. Furthermore, as a manager, it is essential to lead and encourage the team to reach company goals while implementing the company's policies and regulations.
Category managers, marketing and managers, field marketing have different pay scales, as shown below.
| Category Manager, Marketing | Manager, Field Marketing | |
| Average salary | $104,562 | $93,296 |
| Salary range | Between $79,000 And $138,000 | Between $68,000 And $127,000 |
| Highest paying City | - | Carson City, NV |
| Highest paying state | - | Nevada |
| Best paying company | - | |
| Best paying industry | - | Technology |
There are a few differences between a category manager, marketing and a manager, field marketing in terms of educational background:
| Category Manager, Marketing | Manager, Field Marketing | |
| Most common degree | Bachelor's Degree, 73% | Bachelor's Degree, 82% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between category managers, marketing' and managers, field marketing' demographics:
| Category Manager, Marketing | Manager, Field Marketing | |
| Average age | 39 | 39 |
| Gender ratio | Male, 61.0% Female, 39.0% | Male, 47.1% Female, 52.9% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |