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Catering sales manager vs group sales manager

The differences between catering sales managers and group sales managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a catering sales manager and a group sales manager. Additionally, a catering sales manager has an average salary of $53,086, which is higher than the $52,423 average annual salary of a group sales manager.

The top three skills for a catering sales manager include customer service, booking and event planning. The most important skills for a group sales manager are booking, trade shows, and site inspections.

Catering sales manager vs group sales manager overview

Catering Sales ManagerGroup Sales Manager
Yearly salary$53,086$52,423
Hourly rate$25.52$25.20
Growth rate5%5%
Number of jobs136,748104,735
Job satisfaction--
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 76%
Average age4646
Years of experience88

What does a catering sales manager do?

A catering sales manager is in charge of developing strategies to secure customers and establish a strong client base. Their responsibilities typically revolve around performing research and analysis to identify business opportunities, coordinating catering staff, liaising with potential clients, negotiating with suppliers and other external parties, and overseeing the sales performance of the company, producing progress reports and presentations as needed. Furthermore, as a manager, it is essential to lead and encourage the team to reach goals, all while prioritizing customer satisfaction.

What does a group sales manager do?

A group sales manager's role is to oversee and coordinate a team of sales representatives, ensuring efficiency and customer satisfaction. Their responsibilities revolve around devising sales objectives, assessing workforce performance, managing schedules, and handling complex issues and complaints, resolving them promptly and efficiently. Moreover, they may perform clerical tasks such as producing progress reports, maintaining extensive records, and even liaising with clients through calls and correspondence. As a group sales manager, it is essential to lead and encourage the team to reach sales targets, all while implementing the company's policies and regulations.

Catering sales manager vs group sales manager salary

Catering sales managers and group sales managers have different pay scales, as shown below.

Catering Sales ManagerGroup Sales Manager
Average salary$53,086$52,423
Salary rangeBetween $41,000 And $68,000Between $31,000 And $86,000
Highest paying CityNew York, NYNew York, NY
Highest paying stateNew YorkNew York
Best paying companyColumbia University in the City of New YorkEaton
Best paying industryHospitalityHospitality

Differences between catering sales manager and group sales manager education

There are a few differences between a catering sales manager and a group sales manager in terms of educational background:

Catering Sales ManagerGroup Sales Manager
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 76%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Catering sales manager vs group sales manager demographics

Here are the differences between catering sales managers' and group sales managers' demographics:

Catering Sales ManagerGroup Sales Manager
Average age4646
Gender ratioMale, 18.8% Female, 81.2%Male, 40.2% Female, 59.8%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between catering sales manager and group sales manager duties and responsibilities

Catering sales manager example responsibilities.

  • Leverage other sales office resources and administrative/support staff to achieve personal and team relate revenue goals.
  • Generate revenue, monitor booking pace and book repeat business while keeping quality consistently high.
  • Maintain efficient data activity in Delphi.
  • Maintain reports that evaluate revenue management performance including source of business, booking pace and geographical analysis.
  • Develop Delphi diagrams and other tools to efficiently organize key information, itemizing all resources and priorities for relevant departments.
  • Develop, negotiate, review and process all RFP s and sales contracts before final submission to corresponding spa location.
  • Show more

Group sales manager example responsibilities.

  • Leverage other sales office resources and administrative/support staff to achieve personal and team relate revenue goals.
  • Maximize yield management opportunities by maintaining consistent verbal and written communication with clients and consistently booking repeat business.
  • Secure business from telemarketing, appointments, site visits, cold calls and general inquiries via email/phone.
  • Conduct tastings and wine pairings, making recommendations base on client's needs, budget, etc.
  • Introduce a wine seminar for servers, strengthening knowledge of offerings, which dramatically increase wine sales.
  • Prepare function space contracts, BEOs, and propose menus base on the function type, size, and client budget.
  • Show more

Catering sales manager vs group sales manager skills

Common catering sales manager skills
  • Customer Service, 9%
  • Booking, 8%
  • Event Planning, 5%
  • Wine, 4%
  • Culinary, 3%
  • Audio Visual, 3%
Common group sales manager skills
  • Booking, 10%
  • Trade Shows, 8%
  • Site Inspections, 8%
  • Market Trends, 6%
  • Sales Presentations, 4%
  • Delphi, 4%

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