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Smarties history
Smarties company history timeline
On January 10, 1949, Edward Dee brought his family from England to New Jersey.
Here’s the first little fact for you: Smarties have been owned and operated by the same family since all the way back in 1949.
Edward also created Ce De Candy, Ltd. in Canada, opening a factory on Queen Street in Toronto in 1963.
Later, he moved the operation to a new Canadian facility built in Newmarket, Ontario in 1988 to make more Smarties® and “Rockets®,” as they are called in Canada. (Canadian Rockets® candy fans can visit the Rockets Candy Website, like Rockets Candy on Facebook and follow Rockets on Twitter.)
In 2005, Smarties replaced their traditional cylindrical tube with a hexagonal design that is now lighter.
In 2008, the blue Smartie was reintroduced using a natural blue dye derived from the cyanobacteriumspirulina.
Originally launched as Ce De Candy, Inc., the founder changed the company name to Smarties Candy Company in 2011.
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Smarties competitors
| Company name | Founded date | Revenue | Employee size | Job openings |
|---|---|---|---|---|
| Tootsie Roll Industries | 1896 | $723.2M | 2,000 | 6 |
| Sherwood Brands INC | 1982 | - | 50 | - |
| Judson Atkinson Candies | - | $8.3M | 100 | - |
| Spangler Candy | 1906 | $81.7M | 650 | - |
| Towsley's Inc. | 1954 | $4.6M | 35 | - |
| Whitley Plus | - | $3.7M | 300 | - |
| The Oldham Group | 1951 | $8.5M | 90 | - |
| Columbiana Foundry Co | - | $1.7M | 8 | - |
| Pcsi - Professional Contract Services, Inc | 1996 | $49.0M | 700 | 44 |
| School | 1980 | $1.1M | 50 | 47 |
Smarties history FAQs
Zippia gives an in-depth look into the details of Smarties, including salaries, political affiliations, employee data, and more, in order to inform job seekers about Smarties. The employee data is based on information from people who have self-reported their past or current employments at Smarties. The data on this page is also based on data sources collected from public and open data sources on the Internet and other locations, as well as proprietary data we licensed from other companies. Sources of data may include, but are not limited to, the BLS, company filings, estimates based on those filings, H1B filings, and other public and private datasets. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions or for the results obtained from the use of this information. None of the information on this page has been provided or approved by Smarties. The data presented on this page does not represent the view of Smarties and its employees or that of Zippia.
Smarties may also be known as or be related to Ce De Candy Inc, Ce De Candy, Inc., Smarties and Smarties Candy Company.