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What does a central communications specialist do?

Updated January 8, 2025
7 min read

A central communications specialist is in charge of overseeing the public and media relations of an organization. Although their duties may vary upon their company or industry of employment, it usually involves handling media requests and press releases, developing newsletters and press kits, facilitating communication lines with clients, and coordinating with media partners and advertising agencies. Moreover, in some companies, a central communications specialist may also participate in utilizing social media and other web platform strategies to raise brand awareness and public interest.

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Central communications specialist responsibilities

Here are examples of responsibilities from real central communications specialist resumes:

  • Manage, create and edit internal and external communication collateral, providing high-level management copywriting and document creation support.
  • Interpret medical abbreviations (SIG codes).
  • Follow all HIPPA and other confidentiality laws.
  • Dispatch helicopter teams to scene call flights.
  • Assist customers to the parking lot with groceries.
  • Resolve complex verification problems relate to interactions between all functional areas of the AVN, FAA and its user organizations.
  • Instructed/Evaluat aircrew members during in-flight refueling operations.
  • Perform in-flight operational check of air refueling systems.
  • Dispatch emergent and non emergent ambulances to specific locations.
  • Develop PowerPoint presentations to effectively communicate key information to target audiences.
  • Maintain messaging and content SharePoint database to ensure regulatory compliance and retain record of project communications.
  • Create internal branding/marketing communications materials and utilize intranet communication to promote organizational-wide initiatives.
  • Process insurance payments- post the payments to the system, enter data from the EOB, and balance checks receive.
  • Appeal and adjudicate claims according to specific state and federal guidelines and regulations, work EOB s for appropriateness of charges/denials.
  • Assign vision and dental providers for HMO and POS insurance plans.

Central communications specialist skills and personality traits

We calculated that 28% of Central Communications Specialists are proficient in Customer Service, Data Entry, and Traffic Flow. They’re also known for soft skills such as Interpersonal skills, Problem-solving skills, and Writing skills.

We break down the percentage of Central Communications Specialists that have these skills listed on their resume here:

  • Customer Service, 28%

    Assist the department in achieving financial goals by providing coaching to partners and role modeling outstanding customer service skills.

  • Data Entry, 23%

    Worked with retail stores to ensure customers are helped promptly by eliminating time intensive data entry.

  • Traffic Flow, 7%

    Ensured appropriate ratios are available based on customer needs and traffic flow to provide minimum throughput expectations.

  • Sops, 7%

    Perform receipt and triage of incoming cases in line with global legal requirements and SOPs.

  • FDA, 6%

    Merchandised department to maximize sales* Trained coworkers in safe operations according to OSHA standards* Guaranteed proper food handling according to FDA regulations

  • Financial Transactions, 5%

    Reviewed, evaluated, analyzed, and approved various financial transactions

Common skills that a central communications specialist uses to do their job include "customer service," "data entry," and "traffic flow." You can find details on the most important central communications specialist responsibilities below.

Interpersonal skills. One of the key soft skills for a central communications specialist to have is interpersonal skills. You can see how this relates to what central communications specialists do because "public relations specialists deal with the public and the media regularly." Additionally, a central communications specialist resume shows how central communications specialists use interpersonal skills: "negotiated and enforced contracts between management and clients; provided a high level of customer service based on outstanding interpersonal skills. "

Problem-solving skills. Many central communications specialist duties rely on problem-solving skills. "public relations specialists sometimes must explain how a company or client is handling sensitive issues," so a central communications specialist will need this skill often in their role. This resume example is just one of many ways central communications specialist responsibilities rely on problem-solving skills: "resolve customer issues and provide positive solutions regarding experiences at store location. "

Writing skills. central communications specialists are also known for writing skills, which are critical to their duties. You can see how this skill relates to central communications specialist responsibilities, because "public relations specialists must be able to write well-organized and clear press releases, speeches, and social media posts." A central communications specialist resume example shows how writing skills is used in the workplace: "create brand management, strategic communication counseling researching, writing communications plans, press releases and business objectives. "

Organizational skills. For certain central communications specialist responsibilities to be completed, the job requires competence in "organizational skills." The day-to-day duties of a central communications specialist rely on this skill, as "public relations specialists are often in charge of managing several events or communications at the same time, which requires excellent skills in coordinating arrangements." For example, this snippet was taken directly from a resume about how this skill applies to what central communications specialists do: "maintained hr employee files with organizational updates. "

Speaking skills. Lastly, "speaking skills" is an important element of what a central communications specialist does. Central communications specialist responsibilities require this skill because "public relations specialists regularly speak on behalf of clients or their organization." This resume example highlights how central communications specialist duties rely on this skill: "managed service partners, maintained department, addressed customer issues, trained new and existing employees. "

See the full list of central communications specialist skills

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Compare different central communications specialists

Central communications specialist vs. Switchboard operator

Switchboard operators work to assist callers in huge hospitals, hotels, and companies. The operators answer calls and route them to the necessary department or person to address their concerns. They perform clerical and administrative tasks like copying, receiving packages, and filing documents. Among the skills to become a good switchboard operator include attention to details, communication skills, and understanding of troubleshooting systems in communication. They should also have strong communication skills, clear speech and listening skills, and excellent customer service.

The annual salary of switchboard operators is $9,802 lower than the average salary of central communications specialists.Even though central communications specialists and switchboard operators are distinct careers, a few of the skills required for both jobs are similar. For example, both careers require customer service, administrative tasks, and hippa in the day-to-day roles and responsibilities.

There are some key differences in the responsibilities of each position. For example, central communications specialist responsibilities require skills like "data entry," "traffic flow," "sops," and "fda." Meanwhile a typical switchboard operator has skills in areas such as "patients," "phone calls," "transferring calls," and "external calls." This difference in skills reveals the differences in what each career does.

Switchboard operators tend to reach similar levels of education than central communications specialists. In fact, switchboard operators are 2.0% less likely to graduate with a Master's Degree and 0.4% less likely to have a Doctoral Degree.

Central communications specialist vs. Service operator

A service operator is responsible for providing the best customer service by responding to the callers' inquiries and concerns, depending on which business they are employed. Service operators process callers' requests by directing them to specific resources or coordinate with the appropriate person to resolve callers' issues. They also keep an organized record of resolutions for the business reference, as well as for immediate callbacks as needed. A service operator must have excellent knowledge of the industry they are working for, as well as impeccable communication skills to verify and address the callers' needs.

Service operator positions earn lower pay than central communications specialist roles. They earn a $4,112 lower salary than central communications specialists per year.Only some things about these jobs are the same. Take their skills, for example. Central communications specialists and service operators both require similar skills like "customer service," "customer issues," and "computer system" to carry out their responsibilities.

In addition to the difference in salary, there are some other key differences worth noting. For example, central communications specialist responsibilities are more likely to require skills like "data entry," "administrative tasks," "traffic flow," and "sops." Meanwhile, a service operator has duties that require skills in areas such as "food handling," "emergency calls," "cdl," and "service calls." These differences highlight just how different the day-to-day in each role looks.

Average education levels between the two professions vary. Service operators tend to reach similar levels of education than central communications specialists. In fact, they're 0.2% less likely to graduate with a Master's Degree and 0.4% less likely to earn a Doctoral Degree.

Central communications specialist vs. Feeder switchboard operator

The primary job of phone operators is to help customers by answering questions, providing information, and transferring calls. They handle special billing requests from customers such as credits or refunds for bad connections or incorrectly dialed numbers and third-party charges. They may also handle emergency calls and aid children or people with disabilities to make phone calls. Other tasks of phone operators include calculating and quoting charges for services, operating telephone switchboards, and monitoring automated systems for collect calls placement.

On average, feeder switchboard operators earn lower salaries than central communications specialists, with a $6,927 difference per year.

Some important key differences between the two careers include a few of the skills necessary to fulfill the responsibilities of each. Some examples from central communications specialist resumes include skills like "customer service," "data entry," "administrative tasks," and "traffic flow," whereas a feeder switchboard operator is more likely to list skills in "quality checks," "safety rules," "iso," and "press run. "

Most feeder switchboard operators achieve a similar degree level compared to central communications specialists. For example, they're 4.1% less likely to graduate with a Master's Degree, and 0.0% less likely to earn a Doctoral Degree.

Central communications specialist vs. Phone operator

Phone operators typically earn lower pay than central communications specialists. On average, phone operators earn a $10,794 lower salary per year.While both central communications specialists and phone operators complete day-to-day tasks using similar skills like customer service, customer issues, and hippa, the two careers vary in some skills.While some skills are required in each professionacirc;euro;trade;s responsibilities, there are some differences to note. "data entry," "administrative tasks," "traffic flow," and "sops" are skills that commonly show up on central communications specialist resumes. On the other hand, phone operators use skills like patients, phone calls, telephone calls, and front desk on their resumes.phone operators reach similar levels of education compared to central communications specialists, in general. The difference is that they're 2.4% more likely to earn a Master's Degree, and 0.4% less likely to graduate with a Doctoral Degree.

Types of central communications specialist

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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