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Channel manager vs international sales manager

The differences between channel managers and international sales managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a channel manager and an international sales manager. Additionally, a channel manager has an average salary of $87,573, which is higher than the $71,128 average annual salary of an international sales manager.

The top three skills for a channel manager include customer service, CRM and digital marketing. The most important skills for an international sales manager are product development, sales growth, and distribution channels.

Channel manager vs international sales manager overview

Channel ManagerInternational Sales Manager
Yearly salary$87,573$71,128
Hourly rate$42.10$34.20
Growth rate5%5%
Number of jobs106,75397,905
Job satisfaction-5
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 70%
Average age4646
Years of experience88

What does a channel manager do?

A channel manager is responsible for supervising client relations within the assigned partner accounts. Channel managers handle the project management strategies to achieve clients' satisfaction by following their specifications and requirements. They manage marketing and promotional campaigns to improve brand awareness of the target market audience. A channel manager also oversees media relations techniques, as well as publishing digital content that would attract customers and generate more revenue resources for the business. A channel manager coordinates with channel partners for maintaining optimal performance and maximum productivity.

What does an international sales manager do?

An International Sales Manager is responsible for coordinating the sales department's global operations through sales volume monitoring and establishing goals. International Sales Managers maintain the company's global sales for services and commodities, and create methodical procedures and ideas to attract and persuade international clients to buy. In addition, it is their duty to plan, inspire, and motivate the sales workforce, and prepare and create daily, monthly, and annual sales reports. They also design and enforce a variety of assessment programs and plans.

Channel manager vs international sales manager salary

Channel managers and international sales managers have different pay scales, as shown below.

Channel ManagerInternational Sales Manager
Average salary$87,573$71,128
Salary rangeBetween $63,000 And $121,000Between $47,000 And $106,000
Highest paying CitySunnyvale, CASanta Rosa, CA
Highest paying stateCaliforniaNevada
Best paying companyMetaUBS
Best paying industryProfessionalTransportation

Differences between channel manager and international sales manager education

There are a few differences between a channel manager and an international sales manager in terms of educational background:

Channel ManagerInternational Sales Manager
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 70%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Channel manager vs international sales manager demographics

Here are the differences between channel managers' and international sales managers' demographics:

Channel ManagerInternational Sales Manager
Average age4646
Gender ratioMale, 70.1% Female, 29.9%Male, 74.5% Female, 25.5%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between channel manager and international sales manager duties and responsibilities

Channel manager example responsibilities.

  • Use SalesForce to keep track of customers and prospective leads information.
  • Manage social media advertising, SEO and PCP advertising as part of daily tasks.
  • Manage and communicate with over 2600 VAR's/reseller accounts at industry relate conferences, user groups and tradeshows.
  • Manage multinational marketing group in strategic marketing and channel development in the Americas, EMEA and APJK.
  • Launch and manage the domestic distribution go-to-market channel strategy.
  • Develop co-marketing business plans resulting in YoY growth with several manage partners.
  • Show more

International sales manager example responsibilities.

  • Manage an average of $8M annual EDI transactions during 2009-YTD.
  • Lead a global marketing team across Asia, Europe and the Americas.
  • Lead marketing and sales efforts for communication satellite systems in Asia-Pacific.
  • Accomplish and over exceed goals set by company parameter regarding customer service, logistics operations cost management and customer retention.
  • Work closely with the online department on the implementation and execution of creative elements for affiliate campaigns, SEO and SEM.
  • Supervise search engine optimization, SEM, channel partners and online advertising teams.
  • Show more

Channel manager vs international sales manager skills

Common channel manager skills
  • Customer Service, 7%
  • CRM, 5%
  • Digital Marketing, 4%
  • Business Development, 4%
  • Channel Marketing, 4%
  • Cloud, 4%
Common international sales manager skills
  • Product Development, 14%
  • Sales Growth, 7%
  • Distribution Channels, 6%
  • Business Development, 6%
  • Sales Strategies, 5%
  • R, 4%

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