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The differences between channel managers and national accounts sales managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a channel manager and a national accounts sales manager. Additionally, a national accounts sales manager has an average salary of $91,882, which is higher than the $87,573 average annual salary of a channel manager.
The top three skills for a channel manager include customer service, CRM and digital marketing. The most important skills for a national accounts sales manager are national accounts, healthcare, and account management.
| Channel Manager | National Accounts Sales Manager | |
| Yearly salary | $87,573 | $91,882 |
| Hourly rate | $42.10 | $44.17 |
| Growth rate | 5% | 5% |
| Number of jobs | 106,753 | 116,777 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 83% |
| Average age | 46 | 46 |
| Years of experience | 8 | 8 |
A channel manager is responsible for supervising client relations within the assigned partner accounts. Channel managers handle the project management strategies to achieve clients' satisfaction by following their specifications and requirements. They manage marketing and promotional campaigns to improve brand awareness of the target market audience. A channel manager also oversees media relations techniques, as well as publishing digital content that would attract customers and generate more revenue resources for the business. A channel manager coordinates with channel partners for maintaining optimal performance and maximum productivity.
A national accounts sales manager is responsible for maintaining healthy business relationships with clients by managing and monitoring the performance of their accounts. National accounts sales managers establish reasonable sales targets and develop techniques that would maximize sales staff productivity and efficiency. They conduct data and statistical analysis with the current market trends to identify business opportunities that would generate more revenue resources and increase profitability. A national accounts sales manager negotiates contracts and agreements with clients and ensures their brand consistency in the market.
Channel managers and national accounts sales managers have different pay scales, as shown below.
| Channel Manager | National Accounts Sales Manager | |
| Average salary | $87,573 | $91,882 |
| Salary range | Between $63,000 And $121,000 | Between $64,000 And $130,000 |
| Highest paying City | Sunnyvale, CA | Los Angeles, CA |
| Highest paying state | California | California |
| Best paying company | Meta | Daltile |
| Best paying industry | Professional | Education |
There are a few differences between a channel manager and a national accounts sales manager in terms of educational background:
| Channel Manager | National Accounts Sales Manager | |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 83% |
| Most common major | Business | Business |
| Most common college | University of Southern California | University of Southern California |
Here are the differences between channel managers' and national accounts sales managers' demographics:
| Channel Manager | National Accounts Sales Manager | |
| Average age | 46 | 46 |
| Gender ratio | Male, 70.1% Female, 29.9% | Male, 73.7% Female, 26.3% |
| Race ratio | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 7% | 7% |