Chief creative officer vs president/chief executive officer

Differences between chief creative officer and president/chief executive officer duties and responsibilities

Chief creative officer example responsibilities.

• Manage all digital marketing communication outlets (email, social media, blogs, website content, SEO, etc . )
• Develop and manage business-to-business PowerPoint presentation service that create new business opportunities and increase revenue for the company.
• Develop all graphics and company trademarks including the logo and UI.
• Provide creative copy direction and copywriting for pharmaceutical clients' internal corporate communications programs, training programs and sales force meetings.
• Collaborate with executive staff to develop content and produce photographic editorials.

President/chief executive officer example responsibilities.

• Achieve consistent annual growth in revenue and EBITDA through a combination of organic sales growth and add on acquisitions.
• Direct internal operations to achieve budget results and other financial criteria, metrics, KPI s, reporting and governance.
• Develop and manage online retail presence utilizing SEO and SEM strategies to improve Google and search engine rank increasing online revenues.
• Install KPI's (key performance indicators) to manage project work flow, input development and accountability programs by department.
• Lead organization through its first CARF accreditation and Medicaid certification.
• Lead design and implementation of on-line scheduling application, including telephony and interface to general ledger for payroll and billing.
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