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Best states for a chief marketing officer
Quoted expert
Gerard Tellis
- Rank 1 - 10
- 11 - 20
- 21 - 30
- 31 - 40
- 41 - 51
Not all states present equal opportunity for employees, and when it comes to chief marketing officer jobs, it's no different. We know how hard job search can be, and in order to make your life a little easier, we have the information you need in order to determine where you might want to start your job search. As chief marketing officers are popular in the U.S., we wanted to bring you a list of the best states for chief marketing officers. In case you are trying to decide where to start your career as a chief marketing officer, or if you are considering moving to a different city or state, we got you covered.
The median salary for chief marketing officers in Rhode Island is $165,984. Compare that to the median salary in Alabama of $83,623, which ranked worst for chief marketing officers, and you can see how your location is important for your career.We found that the South is best for chief marketing officers, and the Northeast is the worst. Hamilton, NJ is the best city in the country for chief marketing officer jobs, where as Rhode Island is the best state in the country.
10 best states for chief marketing officers in 2026
1. Rhode Island
Total chief marketing officer jobs: 335 Average annual salary: $165,984 Lowest 10 percent earn: $109,000 Highest 10 percent earn: $252,000 Location Quotient: 1.25
2. Nevada
Total chief marketing officer jobs: 559 Average annual salary: $159,569 Lowest 10 percent earn: $103,000 Highest 10 percent earn: $246,000 Location Quotient: 1.22
3. New Hampshire
Total chief marketing officer jobs: 433 Average annual salary: $162,432 Lowest 10 percent earn: $106,000 Highest 10 percent earn: $248,000 Location Quotient: 1.13
4. New Jersey
Total chief marketing officer jobs: 2,021 Average annual salary: $161,244 Lowest 10 percent earn: $104,000 Highest 10 percent earn: $249,000 Location Quotient: 1.16
5. Massachusetts
Total chief marketing officer jobs: 2,346 Average annual salary: $158,568 Lowest 10 percent earn: $102,000 Highest 10 percent earn: $245,000 Location Quotient: 1.16
6. New York
Total chief marketing officer jobs: 3,673 Average annual salary: $154,098 Lowest 10 percent earn: $98,000 Highest 10 percent earn: $241,000 Location Quotient: 1.3
7. Maine
Total chief marketing officer jobs: 319 Average annual salary: $148,410 Lowest 10 percent earn: $94,000 Highest 10 percent earn: $234,000 Location Quotient: 1.09
8. Connecticut
Total chief marketing officer jobs: 786 Average annual salary: $152,657 Lowest 10 percent earn: $97,000 Highest 10 percent earn: $239,000 Location Quotient: 1.08
9. Oregon
Total chief marketing officer jobs: 928 Average annual salary: $148,047 Lowest 10 percent earn: $94,000 Highest 10 percent earn: $231,000 Location Quotient: 1.02
10. California
Total chief marketing officer jobs: 8,381 Average annual salary: $144,466 Lowest 10 percent earn: $90,000 Highest 10 percent earn: $231,000 Location Quotient: 1.3
Chief marketing officer jobsNear Columbus, OH
How Zippia determines the best states to be a chief marketing officer
You can read about how the best state rankings are calculated here.
Detailed list of the best states for a chief marketing officer
| Rank | State | Average salary | Lowest 10% earn | Population | Job count |
|---|---|---|---|---|---|
| 1 | Rhode Island | $165,984 | $109,000 | 1,059,639 | 335 |
| 2 | Nevada | $159,569 | $103,000 | 2,998,039 | 559 |
| 3 | New Hampshire | $162,432 | $106,000 | 1,342,795 | 433 |
| 4 | New Jersey | $161,244 | $104,000 | 9,005,644 | 2,021 |
| 5 | Massachusetts | $158,568 | $102,000 | 6,859,819 | 2,346 |
| 6 | New York | $154,098 | $98,000 | 19,849,399 | 3,673 |
| 7 | Maine | $148,410 | $94,000 | 1,335,907 | 319 |
| 8 | Connecticut | $152,657 | $97,000 | 3,588,184 | 786 |
| 9 | Oregon | $148,047 | $94,000 | 4,142,776 | 928 |
| 10 | California | $144,466 | $90,000 | 39,536,653 | 8,381 |
| 11 | Michigan | $146,270 | $91,000 | 9,962,311 | 1,460 |
| 12 | Vermont | $140,132 | $87,000 | 623,657 | 169 |
| 13 | Idaho | $130,280 | $80,000 | 1,716,943 | 408 |
| 14 | Illinois | $137,977 | $83,000 | 12,802,023 | 2,680 |
| 15 | Pennsylvania | $126,167 | $75,000 | 12,805,537 | 2,799 |
| 16 | Washington | $141,328 | $89,000 | 7,405,743 | 1,592 |
| 17 | Virginia | $147,113 | $90,000 | 8,470,020 | 1,325 |
| 18 | Minnesota | $122,823 | $74,000 | 5,576,606 | 1,870 |
| 19 | District of Columbia | $146,651 | $90,000 | 693,972 | 364 |
| 20 | North Dakota | $117,024 | $71,000 | 755,393 | 246 |
| 21 | Alaska | $140,642 | $92,000 | 739,795 | 108 |
| 22 | Maryland | $128,251 | $76,000 | 6,052,177 | 1,491 |
| 23 | West Virginia | $119,795 | $69,000 | 1,815,857 | 289 |
| 24 | New Mexico | $118,324 | $68,000 | 2,088,070 | 436 |
| 25 | Texas | $117,699 | $65,000 | 28,304,596 | 4,482 |
| 26 | Arizona | $116,600 | $67,000 | 7,016,270 | 1,407 |
| 27 | Delaware | $132,821 | $80,000 | 961,939 | 139 |
| 28 | Indiana | $118,217 | $68,000 | 6,666,818 | 1,131 |
| 29 | Ohio | $114,410 | $65,000 | 11,658,609 | 1,955 |
| 30 | Iowa | $114,880 | $66,000 | 3,145,711 | 689 |
| 31 | Wisconsin | $113,023 | $66,000 | 5,795,483 | 1,156 |
| 32 | Montana | $121,840 | $74,000 | 1,050,493 | 114 |
| 33 | South Dakota | $108,920 | $64,000 | 869,666 | 240 |
| 34 | Oklahoma | $114,444 | $64,000 | 3,930,864 | 544 |
| 35 | North Carolina | $102,117 | $55,000 | 10,273,419 | 2,355 |
| 36 | Georgia | $105,441 | $56,000 | 10,429,379 | 2,363 |
| 37 | Louisiana | $112,831 | $61,000 | 4,684,333 | 550 |
| 38 | Nebraska | $104,872 | $60,000 | 1,920,076 | 514 |
| 39 | Utah | $113,533 | $67,000 | 3,101,833 | 378 |
| 40 | Colorado | $100,026 | $57,000 | 5,607,154 | 1,453 |
| 41 | Kentucky | $106,969 | $59,000 | 4,454,189 | 662 |
| 42 | Wyoming | $106,574 | $62,000 | 579,315 | 109 |
| 43 | Arkansas | $99,274 | $53,000 | 3,004,279 | 527 |
| 44 | Kansas | $98,087 | $54,000 | 2,913,123 | 592 |
| 45 | Mississippi | $89,149 | $45,000 | 2,984,100 | 462 |
| 46 | Tennessee | $91,282 | $48,000 | 6,715,984 | 1,243 |
| 47 | South Carolina | $91,425 | $47,000 | 5,024,369 | 831 |
| 48 | Hawaii | $100,069 | $54,000 | 1,427,538 | 119 |
| 49 | Florida | $96,787 | $49,000 | 20,984,400 | 1,870 |
| 50 | Missouri | $93,134 | $51,000 | 6,113,532 | 1,067 |
| 51 | Alabama | $83,623 | $42,000 | 4,874,747 | 783 |
Highest paying states for chief marketing officers
| Rank | State | Avg. Chief Marketing Officer Salary |
|---|---|---|
| 1 | Rhode Island | $165,984 |
| 2 | Nevada | $159,569 |
| 3 | New Hampshire | $162,432 |
| 4 | New Jersey | $161,244 |
| 5 | Massachusetts | $158,568 |
| 6 | New York | $154,098 |
| 7 | Maine | $148,410 |
| 8 | Connecticut | $152,657 |
| 9 | Oregon | $148,047 |
| 10 | California | $144,466 |
| 11 | Michigan | $146,270 |
| 12 | Vermont | $140,132 |
| 13 | Idaho | $130,280 |
| 14 | Illinois | $137,977 |
| 15 | Pennsylvania | $126,167 |
| 16 | Washington | $141,328 |
| 17 | Virginia | $147,113 |
| 18 | Minnesota | $122,823 |
| 19 | District of Columbia | $146,651 |
| 20 | North Dakota | $117,024 |
| 21 | Alaska | $140,642 |
| 22 | Maryland | $128,251 |
| 23 | West Virginia | $119,795 |
| 24 | New Mexico | $118,324 |
| 25 | Texas | $117,699 |
| 26 | Arizona | $116,600 |
| 27 | Delaware | $132,821 |
| 28 | Indiana | $118,217 |
| 29 | Ohio | $114,410 |
| 30 | Iowa | $114,880 |
| 31 | Wisconsin | $113,023 |
| 32 | Montana | $121,840 |
| 33 | South Dakota | $108,920 |
| 34 | Oklahoma | $114,444 |
| 35 | North Carolina | $102,117 |
| 36 | Georgia | $105,441 |
| 37 | Louisiana | $112,831 |
| 38 | Nebraska | $104,872 |
| 39 | Utah | $113,533 |
| 40 | Colorado | $100,026 |
| 41 | Kentucky | $106,969 |
| 42 | Wyoming | $106,574 |
| 43 | Arkansas | $99,274 |
| 44 | Kansas | $98,087 |
| 45 | Mississippi | $89,149 |
| 46 | Tennessee | $91,282 |
| 47 | South Carolina | $91,425 |
| 48 | Hawaii | $100,069 |
| 49 | Florida | $96,787 |
| 50 | Missouri | $93,134 |
| 51 | Alabama | $83,623 |
Expert opinions on the best states for chief marketing officers
Are there any particularly good places in the United States for chief marketing officers to find work opportunities?
Gerard Tellis
Director of the Institute for Outlier Research in Business & Professor of Marketing, University of Southern California
In addition, because most high-tech, new industry jobs have remained steady or increased and because these have abundant data, skills in big data collection and analysis will be important.
Chief marketing officer best states FAQs
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Updated January 8, 2025