Chief Media CEO and leadership

Responsible for chartering the financial health of the agency and unlocking growth opportunities for the company, John leads as CFO of Chief Media. While in this role since the earliest days, John was also named COO more recently to further develop and sustain the company as a best-in-class media and technology direct response firm.

A CPA with 30+ years in executive financial management, John honed his skills at a public accounting firm, but caught the high-tech innovation bug and left to head up a high-tech manufacturing company. From there, John went on to successfully position a portfolio of high-tech start-ups for growth and expansion, before joining the core team to launch Chief Media.

A big thinker with big ideas and transformative solutions that fuel the way companies do business, Rick leads technology at Chief Media. And technology at DR agency makes all the difference. Rick designed and developed Continuum, Chief Media’s unique advanced attribution and analytics platform. It’s the only platform that enables the most granular media response intelligence, including adapting and learning, to truly maximize ROI.

Bringing 25+ years’ experience to developing and managing cutting-edge technology, Rick has led teams for more than half his career as either CIO or CTO in banking, healthcare, education, and media. He has also written about technology for the last 10 years, penning numerous articles and contributing to books on the subject.