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What does a client engagement manager do?

Updated January 8, 2025
7 min read

A client engagement manager is responsible for managing client accounts and keeping long and healthy relationships with business partners. Client engagement managers research the current market trends to execute effective marketing plans, boosting the company's and clients' brand image to various platforms, and generating more revenues and profits for the business to support operational functions. They also identify business opportunities for the company's growth, meeting client demands, and solving account project discrepancies. A client engagement manager must have excellent communication and organizational skills, especially on coordinating with the clients and updating them on brand progress and deliverables.

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Client engagement manager responsibilities

Here are examples of responsibilities from real client engagement manager resumes:

  • Manage multiple SLA's within the agreement.
  • Lead the creation of for an iPaaS cloud solution.
  • Manage business-proposal development and RFP responses with swift turnarounds and tight deadlines.
  • Manage client experience across a variety of industries, e.g., technology, healthcare, professional services, manufacturing.
  • Manage website development projects and SAAS client relationships with school districts nationwide, ranging in size from single-school to 5th-largest.
  • Lead the system implementation initiative which involve client resources, external Sharepoint developers and architects.
  • Direct account growth via new business development activities, and CRM across the globe.
  • Lead generation for prospective new clients via Salesforce.
  • Coordinate network infrastructure setup, security and phone systems to handle both businesses.
  • Lead account manager for existing client base utilizing Siebel and SalesLogix CRM software solutions.
  • Lead RFP process from strategy to delivery, leveraging product, industry, and audience insights.
  • Resolve infrastructure issues, including escalations.
  • Establish KPIs and benchmarks for platform adoption/utilization.
  • Work post implementation review of ERP system implementation for a large medical device manufacturer.
  • Receive commendation for delivering ERP consultancy programs in-line with project costs and attaining expect profit margins.

Client engagement manager skills and personality traits

We calculated that 22% of Client Engagement Managers are proficient in Customer Satisfaction, Client Engagement, and Issue Resolution. They’re also known for soft skills such as Customer-service skills, Analytical skills, and Communication skills.

We break down the percentage of Client Engagement Managers that have these skills listed on their resume here:

  • Customer Satisfaction, 22%

    Improved and optimized VMware Project Management and Customer Satisfaction through regular reviews and satisfaction surveys.

  • Client Engagement, 22%

    Recognized for boosting client confidence by implementing standardized practice and policy to provide structure for client engagements.

  • Issue Resolution, 17%

    Delivered $500,000 in add-on revenue by slashing issue resolution times to improve client satisfaction.

  • Service Delivery, 15%

    Exceeded margin target by 20% operating within a matrix model with Sales, Service Delivery and business operations.

  • Client Facing, 3%

    Coordinated the development and delivery of divisional training programs designed to increase associate business communication and client facing skills.

  • Project Management, 2%

    Initiated Project Management Office to support Microsoft Solution Selling and Deployment methodology, engagement processes, and risk management techniques.

Most client engagement managers use their skills in "customer satisfaction," "client engagement," and "issue resolution" to do their jobs. You can find more detail on essential client engagement manager responsibilities here:

Customer-service skills. One of the key soft skills for a client engagement manager to have is customer-service skills. You can see how this relates to what client engagement managers do because "when helping to make a sale, sales managers must listen and respond to the customer’s needs." Additionally, a client engagement manager resume shows how client engagement managers use customer-service skills: "gathered customer requirements, controlled scope, created project schedule, and managed client communication from inception through uat and delivery. "

Analytical skills. Another essential skill to perform client engagement manager duties is analytical skills. Client engagement managers responsibilities require that "sales managers must collect and interpret complex data to target the most promising geographic areas and demographic groups, and determine the most effective sales strategies." Client engagement managers also use analytical skills in their role according to a real resume snippet: "updated and enhanced client contact database (crm) for more effective distribution of client communications. "

Communication skills. Another skill that relates to the job responsibilities of client engagement managers is communication skills. This skill is critical to many everyday client engagement manager duties, as "sales managers need to work with colleagues and customers, so they must be able to communicate clearly." This example from a resume shows how this skill is used: "maintained regular client communication, ensuring moneyisland clients receive proactive outreach in addition to reactive problem solving. "

Leadership skills. For certain client engagement manager responsibilities to be completed, the job requires competence in "leadership skills." The day-to-day duties of a client engagement manager rely on this skill, as "sales managers must be able to evaluate how their sales staff performs and must develop strategies for meeting sales goals." For example, this snippet was taken directly from a resume about how this skill applies to what client engagement managers do: "acted as back up leadership support for the team in the absence of the client engagement director. "

Most common client engagement manager skills

Compare different client engagement managers

Client engagement manager vs. Client services executive

A client services executive is responsible for maintaining healthy business relationships with clients and partners, responding to their inquiries and requests, and resolving their concerns. Client services executives monitor the departmental activities to ensure that the team provides the highest customer satisfaction according to the client specifications and business guidelines. They conduct data and statistical analysis and review the market performance to identify opportunities that would generate more revenue resources for the business and increase profits.

If we compare the average client engagement manager annual salary with that of a client services executive, we find that client services executives typically earn a $27,715 lower salary than client engagement managers make annually.While the two careers have a salary gap, they share some of the same responsibilities. Employees in both client engagement manager and client services executive positions are skilled in customer satisfaction, service delivery, and client facing.

These skill sets are where the common ground ends though. The responsibilities of a client engagement manager are more likely to require skills like "client engagement," "issue resolution," "cem," and "digital marketing." On the other hand, a job as a client services executive requires skills like "customer service," "client relationships," "analytics," and "infrastructure management." As you can see, what employees do in each career varies considerably.

Client services executives really shine in the finance industry with an average salary of $94,534. Comparatively, client engagement managers tend to make the most money in the technology industry with an average salary of $114,895.On average, client services executives reach lower levels of education than client engagement managers. Client services executives are 6.1% less likely to earn a Master's Degree and 0.3% less likely to graduate with a Doctoral Degree.

Client engagement manager vs. Client services director

A client services director is responsible for maintaining healthy business relationships with clients, ensuring that operational teams provide the highest quality services for the clients, following their deliverables and business requirements. Client services directors oversee project management procedures, identifying inconsistencies, and revising business plans to improve outputs and achieve client satisfaction. They also recommend cost-reduction techniques, as well as processes to maximize productivity and enhance the utilization of resources. A client services director coordinates with the clients for progress updates, as well as informing them of adjustments and opportunities for business development.

On average, client services directors earn a $8,401 higher salary than client engagement managers a year.Only some things about these jobs are the same. Take their skills, for example. Client engagement managers and client services directors both require similar skills like "customer satisfaction," "service delivery," and "client facing" to carry out their responsibilities.

While some skills are similar in these professions, other skills aren't so similar. For example, resumes show us that client engagement manager responsibilities requires skills like "client engagement," "issue resolution," "cem," and "salesforce." But a client services director might use other skills in their typical duties, such as, "customer service," "excellent interpersonal," "oversight," and "digital transformation."

On average, client services directors earn a higher salary than client engagement managers. Some industries support higher salaries in each profession. Interestingly enough, client services directors earn the most pay in the technology industry with an average salary of $120,175. Whereas client engagement managers have higher pay in the technology industry, with an average salary of $114,895.In general, client services directors achieve similar levels of education than client engagement managers. They're 3.9% less likely to obtain a Master's Degree while being 0.3% more likely to earn a Doctoral Degree.

Client engagement manager vs. Regional manager

A Regional Manager is responsible for a company's overall business operations within a particular area or region. Most of the duties will revolve around setting sales targets, creating strategies to boost financial gains, and maintaining an efficient workforce by having the right staff. Furthermore, Regional Managers must oversee the progress of sales and profits, evaluate the performance of employees, ensuring they are up to the targets and standards of the company's policies and regulations, conducting assessments, and reporting to the higher administration.

On average, regional managers earn lower salaries than client engagement managers, with a $11,081 difference per year.By looking over several client engagement managers and regional managers resumes, we found that both roles require similar skills in their day-to-day duties, such as "customer satisfaction," "project management," and "account management." But beyond that, the careers look very different.

The required skills of the two careers differ considerably. For example, client engagement managers are more likely to have skills like "client engagement," "issue resolution," "service delivery," and "client facing." But a regional manager is more likely to have skills like "customer service," "patients," "financial performance," and "oversight."

Regional managers earn the highest salary when working in the technology industry, where they receive an average salary of $118,087. Comparatively, client engagement managers have the highest earning potential in the technology industry, with an average salary of $114,895.regional managers typically earn lower educational levels compared to client engagement managers. Specifically, they're 8.0% less likely to graduate with a Master's Degree, and 0.2% less likely to earn a Doctoral Degree.

Client engagement manager vs. National account manager

A national account manager is an individual who is responsible for maintaining strong relationships with key accounts from a particular region. To ensure long-term success, federal account managers must act as a liaison between customers and the internal team by achieving the customers' needs and requirements. They must identify and create attractive strategies to bring new customers and gain revenues. Also, candidates for national account managers must possess excellent interpersonal skills and experience managing national accounts.

National account managers tend to earn a lower pay than client engagement managers by an average of $11,988 per year.According to resumes from client engagement managers and national account managers, some of the skills necessary to complete the responsibilities of each role are similar. These skills include "customer satisfaction," "project management," and "account management. "While some skills are required in each professionacirc;euro;trade;s responsibilities, there are some differences to note. "client engagement," "issue resolution," "service delivery," and "client facing" are skills that commonly show up on client engagement manager resumes. On the other hand, national account managers use skills like customer service, national accounts, crm, and customer relationships on their resumes.In general, national account managers earn the most working in the technology industry, with an average salary of $99,747. The highest-paying industry for a client engagement manager is the technology industry.The average resume of national account managers showed that they earn lower levels of education compared to client engagement managers. So much so that theyacirc;euro;trade;re 10.3% less likely to earn a Master's Degree and less likely to earn a Doctoral Degree by 0.7%.

Types of client engagement manager

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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