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Client relationship manager vs sales manager

The differences between client relationship managers and sales managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a client relationship manager and a sales manager. Additionally, a client relationship manager has an average salary of $89,226, which is higher than the $73,952 average annual salary of a sales manager.

The top three skills for a client relationship manager include customer service, client service and client satisfaction. The most important skills for a sales manager are product knowledge, customer satisfaction, and sales performance.

Client relationship manager vs sales manager overview

Client Relationship ManagerSales Manager
Yearly salary$89,226$73,952
Hourly rate$42.90$35.55
Growth rate5%5%
Number of jobs85,793119,066
Job satisfaction-5
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 63%
Average age4646
Years of experience88

What does a client relationship manager do?

Client Relationship Managers handle special client accounts for the company. They are usually assigned to essential clients or corporate accounts. They ensure that the company keeps these clients engaged. Client Relationship Managers work hard to build professional working relationships. They give special attention to the assigned client accounts and provide clients with updates on company services and promotions. They tend to any concerns that clients may have, and they ensure that these concerns are properly addressed and resolved. Client Relationship Managers are entrusted to build and strengthen the company's relationship with a client. As such, they are expected to be professional, friendly, and collaborative.

What does a sales manager do?

Sales managers are responsible for leading the organization's sales team. They oversee the progress and performance of the whole team, set area assignments to team members, and set weekly or monthly quotas. Sales managers oversee training team members during onboarding and providing further coaching to help them achieve their goals. They manage the challenges that team members may meet and help mitigate any problems that come along the way. Sales managers also set the strategic direction of the sales team and follow through by ensuring that the team's activities are in line with the goals.

Client relationship manager vs sales manager salary

Client relationship managers and sales managers have different pay scales, as shown below.

Client Relationship ManagerSales Manager
Average salary$89,226$73,952
Salary rangeBetween $57,000 And $139,000Between $42,000 And $129,000
Highest paying CitySan Francisco, CAJersey City, NJ
Highest paying stateMassachusettsNew Jersey
Best paying companyFenwick & WestCapgemini
Best paying industryTechnology-

Differences between client relationship manager and sales manager education

There are a few differences between a client relationship manager and a sales manager in terms of educational background:

Client Relationship ManagerSales Manager
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 63%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Client relationship manager vs sales manager demographics

Here are the differences between client relationship managers' and sales managers' demographics:

Client Relationship ManagerSales Manager
Average age4646
Gender ratioMale, 47.2% Female, 52.8%Male, 68.7% Female, 31.3%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between client relationship manager and sales manager duties and responsibilities

Client relationship manager example responsibilities.

  • Manage the delivery of OLA's and SLA's performance standards and client KPI measurements for the midrange team.
  • Facilitate client relationship with healthcare entities including hospitals, manage care organizations and payers.
  • Manage large-scale CRM implementations that utilize an 803.11b wireless infrastructure and a handheld computing platform.
  • Exceed commercial loan and swap origination goals while simultaneously managing rehabilitation strategies for criticize bank assets.
  • Major responsibilities include client acquisition, client management, cross-selling and risk management.
  • Participate in corporate sponsor internal training regarding healthcare trends and compliance as required.
  • Show more

Sales manager example responsibilities.

  • Achieve proficiency in multitasking by performing multiple duties and managing differing responsibilities periodically.
  • Manage discount contracts, write up of add-ons, renewals, transfers of equities.
  • Manage and support one of the largest portfolios within the division and the largest in the Americas.
  • Manage website, updating product listings, enhancing SEO positioning, and maintaining overall site appearance and functionality.
  • Launch and manage the Americas outsourcing lead generation and qualification process.
  • Set all promotional activity, introduce new items and manage distributors in select markets.
  • Show more

Client relationship manager vs sales manager skills

Common client relationship manager skills
  • Customer Service, 13%
  • Client Service, 6%
  • Client Satisfaction, 6%
  • Client Facing, 5%
  • Product Knowledge, 5%
  • Service Delivery, 5%
Common sales manager skills
  • Product Knowledge, 12%
  • Customer Satisfaction, 7%
  • Sales Performance, 6%
  • CRM, 5%
  • Sales Process, 4%
  • Work Ethic, 4%

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