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The differences between commercial managers and channel managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a commercial manager and a channel manager. Additionally, a commercial manager has an average salary of $100,167, which is higher than the $87,573 average annual salary of a channel manager.
The top three skills for a commercial manager include project management, customer service and business development. The most important skills for a channel manager are customer service, CRM, and digital marketing.
| Commercial Manager | Channel Manager | |
| Yearly salary | $100,167 | $87,573 |
| Hourly rate | $48.16 | $42.10 |
| Growth rate | 5% | 5% |
| Number of jobs | 104,252 | 106,753 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 58% | Bachelor's Degree, 79% |
| Average age | 46 | 46 |
| Years of experience | 8 | 8 |
A commercial manager is in charge of devising strategies for optimal procedures. Their responsibilities typically revolve around liaising with clients to determine their needs, coordinating with different departments to gather necessary data, performing research and analysis to identify the strengths and weaknesses of existing systems, and developing new business plans for profit growth and efficient workflow. Furthermore, as a manager, it is essential to lead and encourage the staff to reach goals, all while implementing the company's policies and regulations.
A channel manager is responsible for supervising client relations within the assigned partner accounts. Channel managers handle the project management strategies to achieve clients' satisfaction by following their specifications and requirements. They manage marketing and promotional campaigns to improve brand awareness of the target market audience. A channel manager also oversees media relations techniques, as well as publishing digital content that would attract customers and generate more revenue resources for the business. A channel manager coordinates with channel partners for maintaining optimal performance and maximum productivity.
Commercial managers and channel managers have different pay scales, as shown below.
| Commercial Manager | Channel Manager | |
| Average salary | $100,167 | $87,573 |
| Salary range | Between $70,000 And $143,000 | Between $63,000 And $121,000 |
| Highest paying City | San Francisco, CA | Sunnyvale, CA |
| Highest paying state | Hawaii | California |
| Best paying company | Cheniere Energy | Meta |
| Best paying industry | Manufacturing | Professional |
There are a few differences between a commercial manager and a channel manager in terms of educational background:
| Commercial Manager | Channel Manager | |
| Most common degree | Bachelor's Degree, 58% | Bachelor's Degree, 79% |
| Most common major | Business | Business |
| Most common college | University of Southern California | University of Southern California |
Here are the differences between commercial managers' and channel managers' demographics:
| Commercial Manager | Channel Manager | |
| Average age | 46 | 46 |
| Gender ratio | Male, 73.3% Female, 26.7% | Male, 70.1% Female, 29.9% |
| Race ratio | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 7% | 7% |