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Commercial manager vs general manager

The differences between commercial managers and general managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 6-8 years to become a commercial manager, becoming a general manager takes usually requires 4-6 years. Additionally, a commercial manager has an average salary of $100,167, which is higher than the $71,581 average annual salary of a general manager.

The top three skills for a commercial manager include project management, customer service and business development. The most important skills for a general manager are customer service, cleanliness, and food safety.

Commercial manager vs general manager overview

Commercial ManagerGeneral Manager
Yearly salary$100,167$71,581
Hourly rate$48.16$34.41
Growth rate5%6%
Number of jobs104,252442,690
Job satisfaction-4.25
Most common degreeBachelor's Degree, 58%Bachelor's Degree, 56%
Average age4644
Years of experience86

What does a commercial manager do?

A commercial manager is in charge of devising strategies for optimal procedures. Their responsibilities typically revolve around liaising with clients to determine their needs, coordinating with different departments to gather necessary data, performing research and analysis to identify the strengths and weaknesses of existing systems, and developing new business plans for profit growth and efficient workflow. Furthermore, as a manager, it is essential to lead and encourage the staff to reach goals, all while implementing the company's policies and regulations.

What does a general manager do?

A general manager is responsible for handling the overall operations in the business. General managers manage the staff tasks efficiently, monitor the productivity and efficiency of the work environment, implement new strategies to improve the business performance, recognize the team's best efforts, and effective allocation of budget resources. A general manager must have excellent communication, decision-making, and critical-thinking skills to identify areas of improvement in handling customer complaints, connecting with vendors and other lines of businesses that will direct the company towards its successful objectives.

Commercial manager vs general manager salary

Commercial managers and general managers have different pay scales, as shown below.

Commercial ManagerGeneral Manager
Average salary$100,167$71,581
Salary rangeBetween $70,000 And $143,000Between $40,000 And $126,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateHawaiiHawaii
Best paying companyCheniere EnergyNVIDIA
Best paying industryManufacturingManufacturing

Differences between commercial manager and general manager education

There are a few differences between a commercial manager and a general manager in terms of educational background:

Commercial ManagerGeneral Manager
Most common degreeBachelor's Degree, 58%Bachelor's Degree, 56%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Pennsylvania

Commercial manager vs general manager demographics

Here are the differences between commercial managers' and general managers' demographics:

Commercial ManagerGeneral Manager
Average age4644
Gender ratioMale, 73.3% Female, 26.7%Male, 70.7% Female, 29.3%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 6.2% Unknown, 4.3% Hispanic or Latino, 15.4% Asian, 6.4% White, 67.1% American Indian and Alaska Native, 0.5%
LGBT Percentage7%10%

Differences between commercial manager and general manager duties and responsibilities

Commercial manager example responsibilities.

  • Analyze and manage export-import logistics for select Chilean products import to Spain.
  • Perform outbound calls for upselling and offering additional products.
  • Contract with outside vendor for data analysis and CRM integration.
  • Prepare weekly sales and CRM reports utilize by senior management in forecasting annual revenue.
  • Develop multilevel sales programs for introducing new products to top tier distributors and distribution sales representatives.
  • Work with distributors, manufacture representatives and online accounts to ensure accurate distribution, pricing and promotions.
  • Show more

General manager example responsibilities.

  • Generate positive EBITDA and improve cash flow by managing costs and inventory.
  • Manage all recruiting and training efforts, and develop systems to track ROI comparison results.
  • Work as a FOH AGM and train to manage all staff functions including training, hiring, food and labor controls.
  • Develop yearly budget for multiple hotels that include revenue, labor, fix and variable costs to achieve overall EBITDA goal.
  • Task primarily with building logistics infrastructure, managing operational expenses, and supporting start up strategies.
  • Train and manage FOH staff and improve overall quality, organization and professionalism of restaurant and bakery.
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Commercial manager vs general manager skills

Common commercial manager skills
  • Project Management, 16%
  • Customer Service, 9%
  • Business Development, 8%
  • CRM, 8%
  • Customer Satisfaction, 4%
  • Client Relationships, 4%
Common general manager skills
  • Customer Service, 20%
  • Cleanliness, 18%
  • Food Safety, 7%
  • Guest Service, 4%
  • Payroll, 4%
  • Math, 4%

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