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Become A Commercial Sales Manager

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Working As A Commercial Sales Manager

  • Selling or Influencing Others
  • Establishing and Maintaining Interpersonal Relationships
  • Communicating with Supervisors, Peers, or Subordinates
  • Getting Information
  • Communicating with Persons Outside Organization
  • Mostly Sitting

  • Stressful

  • $98,000

    Average Salary

What Does A Commercial Sales Manager Do

Sales managers direct organizations' sales teams. They set sales goals, analyze data, and develop training programs for organizations’ sales representatives.

Duties

Sales managers typically do the following:

  • Resolve customer complaints regarding sales and service
  • Prepare budgets and approve expenditures
  • Monitor customer preferences to determine the focus of sales efforts
  • Analyze sales statistics
  • Project sales and determine the profitability of products and services
  • Determine discount rates or special pricing plans
  • Develop plans to acquire new customers or clients through direct sales techniques, cold calling, and business-to-business marketing visits
  • Assign sales territories and set sales quotas
  • Plan and coordinate training programs for sales staff

Sales managers’ responsibilities vary with the size of their organizations. However, most sales managers direct the distribution of goods and services by assigning sales territories, setting sales goals, and establishing training programs for the organization’s sales representatives.

Some sales managers recruit, hire, and train new members of the sales staff. For more information about sales workers, see the profiles on retail sales workers and wholesale and manufacturing sales representatives.

Sales managers advise sales representatives on ways to improve their sales performance. In large multiproduct organizations, they oversee regional and local sales managers and their staffs.

Sales managers also stay in contact with dealers and distributors. They analyze sales statistics generated from their staff to determine the sales potential and inventory requirements of products and stores and to monitor customers' preferences.

Sales managers work closely with managers from other departments in the organization. For example, the marketing department identifies new customers that the sales department can target. The relationship between these two departments is critical to helping an organization expand its client base. Sales managers also work closely with research and design departments because they know customers’ preferences, and with warehousing departments because they know inventory needs.

The following are examples of types of sales managers:

Business to business (B2B) sales managers oversee sales from one business to another. These managers may work for a manufacturer selling to a wholesaler, or a wholesaler selling to a retailer. Examples of these workers include sales managers overseeing sales of software to business firms, and sales managers overseeing wholesale food sales to grocery stores.

Business to consumer (B2C) sales managers oversee direct sales between businesses and individual consumers. These managers typically work in retail settings. Examples of these workers include sales managers of automobile dealerships and department stores.

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How To Become A Commercial Sales Manager

Most sales managers have a bachelor’s degree and work experience as a sales representative.

Education

Most sales managers have a bachelor’s degree, although some have a master’s degree. Educational requirements are less strict for job candidates who have significant work experience. Courses in business law, management, economics, accounting, finance, mathematics, marketing, and statistics are advantageous.

Work Experience in a Related Occupation

Work experience is typically required for someone to become a sales manager. The preferred duration varies, but employers usually seek candidates who have at least 1 to 5 years of experience in sales.

Sales managers typically enter the occupation from other sales and related occupations, such as sales representatives or purchasing agents. In small organizations, the number of sales manager positions often is limited, so advancement for sales workers usually comes slowly. In large organizations, promotion may occur more quickly.

Important Qualities

Analytical skills. Sales managers must collect and interpret complex data to target the most promising geographic areas and demographic groups, and determine the most effective sales strategies.

Communication skills. Sales managers need to work with colleagues and customers, so they must be able to communicate clearly.

Customer-service skills. When helping to make a sale, sales managers must listen and respond to the customer’s needs.

Leadership skills. Sales managers must be able to evaluate how their sales staff performs and must develop strategies for meeting sales goals.

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Commercial Sales Manager Jobs

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Help others decide if this is a good career for them

Average Length of Employment
Sales Manager 3.6 years
Commercial Manager 3.4 years
Top Careers Before Commercial Sales Manager
Manager 4.6%
Owner 3.7%
Top Careers After Commercial Sales Manager
Owner 6.3%
Manager 3.3%

Do you work as a Commercial Sales Manager?

Commercial Sales Manager Demographics

Gender

Male

82.4%

Female

16.2%

Unknown

1.4%
Ethnicity

White

63.5%

Hispanic or Latino

16.2%

Black or African American

11.4%

Asian

5.6%

Unknown

3.4%
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Foreign Languages Spoken

Spanish

76.1%

Portuguese

7.5%

French

3.0%

Chinese

1.5%

Vietnamese

1.5%

Japanese

1.5%

Persian

1.5%

Mandarin

1.5%

Polish

1.5%

Arabic

1.5%

Carrier

1.5%

Italian

1.5%
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Commercial Sales Manager Education

Schools

University of Phoenix

18.4%

Iowa State University

6.6%

University of Alabama

5.9%

Middle Tennessee State University

5.3%

Liberty University

5.3%

Pennsylvania State University

4.6%

University of Houston

4.6%

University of Memphis

4.6%

Universal Technical Institute

4.6%

Northeastern University

4.6%

Arizona State University

3.9%

University of Florida

3.9%

Community College of the Air Force

3.9%

University of Georgia

3.9%

Marshall University

3.3%

University of Tennessee - Knoxville

3.3%

Villanova University

3.3%

Temple University

3.3%

Texas Tech University

3.3%

University of Southern Indiana

3.3%
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Majors

Business

39.9%

Marketing

9.5%

Automotive Technology

6.7%

Management

4.9%

Accounting

3.9%

Communication

3.7%

Criminal Justice

3.5%

Finance

3.5%

Psychology

3.0%

Political Science

2.9%

Education

2.8%

General Sales

2.7%

Computer Science

2.0%

Electrical Engineering

1.9%

General Studies

1.8%

Mechanical Engineering

1.6%

History

1.6%

Economics

1.4%

Liberal Arts

1.4%

Computer Information Systems

1.3%
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Degrees

Bachelors

42.3%

Other

30.0%

Associate

12.4%

Masters

9.6%

Certificate

3.5%

Diploma

1.2%

License

0.6%

Doctorate

0.4%
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Full Time
Part Time
Internship
Temporary

Real Commercial Sales Manager Salaries

Job Title Company Location Start Date Salary
Chemical Engineer/Commercial Sales Manager Andes Chemical Corp. Doral, FL Feb 18, 2015 $159,411
Chemical Engineer/Commercial Sales Manager Andes Chemical Corp. Doral, FL Aug 20, 2014 $159,411
Commercial Sales Manager Andes Chemical Corporation Doral, FL Nov 18, 2014 $159,411
Commercial Sales Manager Russell Sigler, Inc. El Paso, TX Aug 06, 2016 $150,613
RVP Commercial Sales Salesforce.com Inc. New York, NY Jun 13, 2016 $144,123
Sales Commercial Manager Robert Bosch Automotive Steering LLC Plymouth, MI Aug 21, 2016 $94,000
Commercial Sales Manager Hamilton Beach Brands, Inc. Glen Allen, VA Jan 15, 2010 $82,160
Commercial Sales Manager Hamilton Beach Brands, Inc. Glen Allen, VA Jan 15, 2011 $81,744
Chemical Engineer/Commercial Sales Manager Andes Chemical Corp. Doral, FL Sep 03, 2013 $80,000
Commercial Sales Manager Pilgrim's Pride Corporation PR Nov 23, 2015 $75,000
Commercial Sales Manager American Marazzi Tile, Inc. Sunnyvale, TX Sep 19, 2013 $63,960 -
$75,000
Commercial and Sales Service Unit Manager Lan Cargo S.A. Los Angeles, CA Feb 20, 2013 $58,710
Commercial and Sales Service Manager/LAX Professional Aviation Management, Inc. Los Angeles, CA Sep 19, 2012 $58,710

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AVERAGE SALARY FOR A Commercial Sales Manager

Average Yearly Salary
$98,000
View Detailed Salary Report
$64,000
Min 10%
$98,000
Median 50%
$98,000
Median 50%
$98,000
Median 50%
$98,000
Median 50%
$98,000
Median 50%
$98,000
Median 50%
$98,000
Median 50%
$149,000
Max 90%
Best Paying Company
Booz Allen Hamilton
Highest Paying City
Washington, DC
Highest Paying State
District of Columbia
Avg Experience Level
3.5 years
How much does a Commercial Sales Manager make at top companies?
The national average salary for a Commercial Sales Manager in the United States is $98,638 per year or $47 per hour. Those in the bottom 10 percent make under $64,000 a year, and the top 10 percent make over $150,000.

How Would You Rate The Salary Of a Commercial Sales Manager?

Have you worked as a Commercial Sales Manager? Help other job seekers by rating your experience as a Commercial Sales Manager.

Top Skills for A Commercial Sales Manager

  1. Customer Service
  2. Sales Department
  3. Product Knowledge
You can check out examples of real life uses of top skills on resumes here:
  • Ensured corporate-wide sales culture by redirecting sales coordinators and customer service agents.
  • Work cross-functionally with sales departments and third party suppliers to positively impact in-stock position and replenishment.
  • Provided optimized customer service through problem resolution, product knowledge, parts availability and on time delivery.
  • Designed sales management processes to promote sales effectiveness and achieve long -term revenue growth and increased customer loyalty across multiple channels.
  • Collaborated with account executives to penetrate new accounts, identify potential customers and coordinate product demonstrations.

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Top 10 Best States for Commercial Sales Managers

  1. New York
  2. Rhode Island
  3. Colorado
  4. New Jersey
  5. Delaware
  6. North Carolina
  7. Texas
  8. Virginia
  9. Massachusetts
  10. Pennsylvania
  • (3,180 jobs)
  • (211 jobs)
  • (1,369 jobs)
  • (1,584 jobs)
  • (149 jobs)
  • (1,649 jobs)
  • (4,675 jobs)
  • (1,738 jobs)
  • (1,840 jobs)
  • (2,031 jobs)

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