Commercial sales managers have various duties and responsibilities. These include managing marketing campaigns via phone, direct mail, and the internet, supervising the sales executive teams to develop and maintaining good relations with healthcare professionals, and managing client relationships and identifying opportunities for new business. Additional duties include evaluating supply chain and logistics infrastructure, negotiating contract terms, and bidding on new projects. Commercial sales managers are also responsible for overseeing the company's business growth, identifying areas that can be developed, and generating quotes for prospective customers.

Commercial Sales Manager Responsibilities

Here are examples of responsibilities from real commercial sales manager resumes representing typical tasks they are likely to perform in their roles.

  • Manage marketing campaigns through direct mail, phone, and internet.
  • Manage the commercial agreements between Rolls-Royce and their customers (airline owners and/or operators) in the Americas region.
  • Analyze and manage export-import logistics for select Chilean products import to Spain.
  • Manage a team of sales executives to establish and maintain professional relationships with healthcare professionals in their prospective territories.
  • Create reports and national sales ranking to determine rep productivity.
  • Experience in apply, commercial and residential HVAC products and installation accessories.
  • Redesign variable sales compensation plan, build KPI s, and institute CRM requirements.
  • Leverage CRM software to provide a level of follow-up and service unique to the industry.
  • Develop and utilize key performance metrics to impact both sales team and individual sales rep performance.
  • Launch U.S. subsidiary of third-party logistics company.
Commercial Sales Manager Traits
Analytical skills have to do with gathering information from various sources and then interpreting the data in order to reach a logical conclusion that benefits the business.
Communication skills shows that you are able to relay your thoughts, opinions and ideas clearly to those around you.
Customer-service skills involve listening skills that allow you to communicate efficiently and respectfully with a customer.

Commercial Sales Manager Job Description

Between the years 2018 and 2028, commercial sales manager jobs are expected to undergo a growth rate described as "as fast as average" at 5%, according to the Bureau of Labor Statistics. So if the thought "should I become a commercial sales manager?" Has crossed your mind, maybe you should take the growth rate into account. In addition, the number of commercial sales manager opportunities that are projected to become available by 2028 is 20,600.

On average, the commercial sales manager annual salary is $75,505 per year, which translates to $36.3 an hour. Generally speaking, commercial sales managers earn anywhere from $37,000 to $152,000 a year, which means that the top-earning commercial sales managers make $115,000 more than the ones at the lower end of the spectrum.

It's hard work to become a commercial sales manager, but even the most dedicated employees consider switching careers from time to time. Whether you're interested in a more challenging position or just looking for a fresh start, we've compiled extensive information on becoming a product manager/sales, sales account manager, business development sales manager, and sales team manager.

Commercial Sales Manager Jobs You Might Like

Commercial Sales Manager Resume Examples

Commercial Sales Manager Skills and Personality Traits

We calculated that 33% of Commercial Sales Managers are proficient in Customer Service, Potential Customers, and Sales Goals. They’re also known for soft skills such as Analytical skills, Communication skills, and Customer-service skills.

We break down the percentage of Commercial Sales Managers that have these skills listed on their resume here:

  • Customer Service, 33%

    Provided exceptional customer service to all current and prospective customers always meeting or exceeding their automotive needs and expectations.

  • Potential Customers, 25%

    Provide technical information about automotive equipment, and services to potential customers or dealers.

  • Sales Goals, 21%

    Supported achievement of dealership service/sales goals by working closely with the management team.

  • New Customers, 16%

    Develop relationships with new accounts to create additional business opportunities.

  • Automotive Parts, 3%

    Learned extensive knowledge of automotive parts and operating systems of automobiles.

  • CRM, 0%

    SAP Anywhere is a full front office suit including CRM, Order Management, Inventory Management and POS among other things.

"customer service," "potential customers," and "sales goals" aren't the only skills we found commercial sales managers list on their resumes. In fact, there's a whole list of commercial sales manager responsibilities that we found, including:

  • Arguably the most important personality trait for a commercial sales manager to have happens to be analytical skills. An example from a resume said this about the skill, "sales managers must collect and interpret complex data to target the most promising geographic areas and demographic groups, and determine the most effective sales strategies." Additionally, other resumes have pointed out that commercial sales managers can use analytical skills to "prepare and deliver analytical presentations that explain products or services to customers and prospective customers. "
  • Another commonly found skill for being able to perform commercial sales manager duties is the following: communication skills. According to a commercial sales manager resume, "sales managers need to work with colleagues and customers, so they must be able to communicate clearly." Check out this example of how commercial sales managers use communication skills: "maintain constant communication with current customer base. "
  • Another skill that is quite popular among commercial sales managers is customer-service skills. This skill is very critical to fulfilling every day responsibilities as is shown in this example from a commercial sales manager resume: "when helping to make a sale, sales managers must listen and respond to the customer’s needs." This example from a resume shows how this skill is used: "work directly with small business owners and dealerships to increase customer pay sales"
  • A thorough review of lots of resumes revealed to us that "leadership skills" is important to completing commercial sales manager responsibilities. This resume example shows just one way commercial sales managers use this skill: "sales managers must be able to evaluate how their sales staff performs and must develop strategies for meeting sales goals." Here's an example of how this skill is used from a resume that represents typical commercial sales manager tasks: "skilled in account management & retention, team leadership, business development, and customer liaison & service. "
  • See the full list of commercial sales manager skills.

    We've found that 51.6% of commercial sales managers have earned a bachelor's degree. Furthermore, 6.2% earned their master's degrees before becoming a commercial sales manager. While it's true that most commercial sales managers have a college degree, it's generally possible to become one with only a high school degree. In fact, one out of every six commercial sales managers did not spend the extra money to attend college.

    Those commercial sales managers who do attend college, typically earn either business degrees or marketing degrees. Less commonly earned degrees for commercial sales managers include automotive technology degrees or management degrees.

    When you're ready to become a commercial sales manager, you might wonder which companies hire commercial sales managers. According to our research through commercial sales manager resumes, commercial sales managers are mostly hired by AutoZone, Advance Auto Parts, and Deloitte. Now is a good time to apply as AutoZone has 2,484 commercial sales managers job openings, and there are 9 at Advance Auto Parts and 7 at Deloitte.

    Since salary is important to some commercial sales managers, it's good to note that they are figured to earn the highest salaries at Airbus Helicopters, Deloitte, and CyberCoders. If you were to take a closer look at Airbus Helicopters, you'd find that the average commercial sales manager salary is $111,453. Then at Deloitte, commercial sales managers receive an average salary of $111,301, while the salary at CyberCoders is $111,156.

    View more details on commercial sales manager salaries across the United States.

    If you earned a degree from the top 100 educational institutions in the United States, you might want to take a look at Macy's, AT&T;, and Altria. These three companies have hired a significant number of commercial sales managers from these institutions.

    The three companies that hire the most prestigious commercial sales managers are:

      What Product Manager/Saless Do

      A sales product manager is responsible for monitoring the sales performance of a specific product and ensuring that the marketing strategies adhere to market standards and client requirements. Sales product managers work closely with the marketing and public relations team to enhance the product's brand image on various market platforms to reach the target audience. They also conduct data and statistical analysis to identify business opportunities that would generate more revenue resources and increase the company's profitability.

      In this section, we compare the average commercial sales manager annual salary with that of a product manager/sales. Typically, product managers/sales earn a $11,202 higher salary than commercial sales managers earn annually.

      Even though commercial sales managers and product managers/sales have vast differences in their careers, a few of the skills required to do both jobs are similar. For example, both careers require customer service, potential customers, and sales goals in the day-to-day roles.

      As far as similarities go, this is where it ends because a commercial sales manager responsibility requires skills such as "automotive parts," "cold calls," "direct reports," and "action plans." Whereas a product manager/sales is skilled in "pos," "product sales," "product management," and "technical support." So if you're looking for what truly separates the two careers, you've found it.

      Product managers/sales tend to make the most money in the technology industry by averaging a salary of $121,732. In contrast, commercial sales managers make the biggest average salary of $90,007 in the retail industry.

      The education levels that product managers/sales earn is a bit different than that of commercial sales managers. In particular, product managers/sales are 7.6% more likely to graduate with a Master's Degree than a commercial sales manager. Additionally, they're 0.9% more likely to earn a Doctoral Degree.

      What Are The Duties Of a Sales Account Manager?

      The account sales manager is in charge of the retention of their customer relationship. They have to supervise the portfolio of existing clients, develop new business with them, and seek new sales opportunities. Account sales managers act as liaisons between the company and customer as well as build strong, long-lasting relationships by providing an improved customer experience. It is their responsibility to negotiate contracts and close deals to maximize sales profits. Also, they forecast track sales results and prepare reports on account status.

      Now we're going to look at the sales account manager profession. On average, sales account managers earn a $7,781 lower salary than commercial sales managers a year.

      A similarity between the two careers of commercial sales managers and sales account managers are a few of the skills associated with both roles. We used resumes from both professions to find that both use skills like "customer service," "potential customers," and "sales goals. "

      While some skills are similar in these professions, other skills aren't so similar. For example, several resumes showed us that commercial sales manager responsibilities requires skills like "automotive parts," "sales department," "hvac," and "direct reports." But a sales account manager might use skills, such as, "powerpoint," "technical support," "salesforce," and "client relationships."

      Sales account managers may earn a lower salary than commercial sales managers, but sales account managers earn the most pay in the technology industry with an average salary of $82,650. On the other side of things, commercial sales managers receive higher paychecks in the retail industry where they earn an average of $90,007.

      When it comes to the differences in education between the two professions, sales account managers tend to reach similar levels of education than commercial sales managers. In fact, they're 3.7% more likely to graduate with a Master's Degree and 0.9% more likely to earn a Doctoral Degree.

      How a Business Development Sales Manager Compares

      A business development sales manager is in charge of securing sales by reaching out to clients through calls, correspondence, or appointments. Their responsibilities often revolve around performing research and analysis to identify new leads and sales opportunities, offering different products and services, and creating proposals and price quotes for potential clients. A business development sales manager may also tailor payment plans, process billing, participate in various marketing initiatives, and produce progress reports. Furthermore, it is essential to ensure customer satisfaction and build positive relationships to strengthen the company's client base.

      Let's now take a look at the business development sales manager profession. On average, these workers make higher salaries than commercial sales managers with a $28,904 difference per year.

      By looking over several commercial sales managers and business development sales managers resumes, we found that both roles utilize similar skills, such as "customer service," "potential customers," and "sales goals." But beyond that the careers look very different.

      Some important key differences between the two careers are a few of the skills necessary to fulfill responsibilities. Some examples from commercial sales manager resumes include skills like "automotive parts," "project management," "hvac," and "direct reports," whereas a business development sales manager might be skilled in "healthcare," "salesforce," "relationship building," and "customer relationships. "

      Additionally, business development sales managers earn a higher salary in the telecommunication industry compared to other industries. In this industry, they receive an average salary of $151,539. Additionally, commercial sales managers earn an average salary of $90,007 in the retail industry.

      Business development sales managers are known to earn higher educational levels when compared to commercial sales managers. Additionally, they're 9.1% more likely to graduate with a Master's Degree, and 0.9% more likely to earn a Doctoral Degree.

      Description Of a Sales Team Manager

      A sales team manager is responsible for monitoring the sales performance and goals of an organization by strategizing on efficient techniques to sell goods and services to customers. Sales team managers identify business opportunities by analyzing the current market trends that would increase the company's revenues and profitability. They also provide training for the sales team members to maximize their efficiency and increase productivity. A sales team manager must have excellent communication and leadership skills, especially in developing sales plans to achieve sales targets.

      Now, we'll look at sales team managers, who generally average a higher pay when compared to commercial sales managers annual salary. In fact, the difference is about $15,077 per year.

      While both commercial sales managers and sales team managers complete day-to-day tasks using similar skills like customer service, sales goals, and new customers, the two careers also vary in other skills.

      Even though a few skill sets overlap, there are some differences that are important to note. For one, a commercial sales manager might have more use for skills like "potential customers," "automotive parts," "territory," and "project management." Meanwhile, some sales team managers might include skills like "sales floor," "customer care," "customer traffic," and "sales events" on their resume.

      The average resume of sales team managers showed that they earn similar levels of education to commercial sales managers. So much so that the likelihood of them earning a Master's Degree is 1.1% more. Additionally, they're less likely to earn a Doctoral Degree by 0.2%.