A communication coordinator, also known as a brand manager or communication manager, works in the marketing department of a company. They are responsible for organizing and overseeing the creation of promotional materials and brand identity. Communication coordinator is an administrative role involving public relations and marketing materials such as press releases, blog posts, and newsletters that improve or update the company's public image.
A communications coordinator's duties include designing and reviewing promotional materials and overseeing a company's online presence. They may find ways to expand the consumer base. Typically, they spend their time in an office setting, designing promotional materials. However, they may travel locally to visit media outlets and clients or to coordinate meetings, press conferences, and special promotional events.
Most aspiring communications coordinators hold a bachelor's degree in marketing, communication, or journalism. However, earning a master's degree in communication or business administration and having prior experience working in the marketing or communication sector will provide better job opportunities. This position requires a solid knowledge of effective marketing strategies. Communications coordinators may work in any industry, including educational institutions, small organizations, or corporations. They earn a median annual wage of $44,000.
There is more than meets the eye when it comes to being a communications coordinator. For example, did you know that they make an average of $21.74 an hour? That's $45,219 a year!
Between 2018 and 2028, the career is expected to grow 6% and produce 17,300 job opportunities across the U.S.
There are certain skills that many communications coordinators have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed interpersonal skills, organizational skills and problem-solving skills.
When it comes to the most important skills required to be a communications coordinator, we found that a lot of resumes listed 6.9% of communications coordinators included web content, while 6.9% of resumes included customer service, and 5.5% of resumes included press releases. Hard skills like these are helpful to have when it comes to performing essential job responsibilities.
When it comes to searching for a job, many search for a key term or phrase. Instead, it might be more helpful to search by industry, as you might be missing jobs that you never thought about in industries that you didn't even think offered positions related to the communications coordinator job title. But what industry to start with? Most communications coordinators actually find jobs in the non profits and health care industries.
If you're interested in becoming a communications coordinator, one of the first things to consider is how much education you need. We've determined that 68.8% of communications coordinators have a bachelor's degree. In terms of higher education levels, we found that 11.2% of communications coordinators have master's degrees. Even though most communications coordinators have a college degree, it's possible to become one with only a high school degree or GED.
Choosing the right major is always an important step when researching how to become a communications coordinator. When we researched the most common majors for a communications coordinator, we found that they most commonly earn bachelor's degree degrees or master's degree degrees. Other degrees that we often see on communications coordinator resumes include associate degree degrees or high school diploma degrees.
You may find that experience in other jobs will help you become a communications coordinator. In fact, many communications coordinator jobs require experience in a role such as internship. Meanwhile, many communications coordinators also have previous career experience in roles such as administrative assistant or marketing internship.