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Become A Communications Coordinator

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Working As A Communications Coordinator

  • Getting Information
  • Communicating with Persons Outside Organization
  • Communicating with Supervisors, Peers, or Subordinates
  • Interacting With Computers
  • Thinking Creatively
  • Mostly Sitting

  • Stressful

  • $47,000

    Average Salary

What Does A Communications Coordinator Do

Public relations specialists create and maintain a favorable public image for the organization they represent. They design media releases to shape public perception of their organization and to increase awareness of its work and goals. 

Duties

Public relations specialists typically do the following:

  • Write press releases and prepare information for the media
  • Respond to information requests from the media
  • Help clients communicate effectively with the public
  • Help maintain their organization's corporate image and identity
  • Draft speeches and arrange interviews for an organization’s top executives
  • Evaluate advertising and promotion programs to determine whether they are compatible with their organization’s public relations efforts
  • Evaluate public opinion of clients through social media

Public relations specialists, also called communications specialists and media specialists, handle an organization’s communication with the public, including consumers, investors, reporters, and other media specialists. In government, public relations specialists may be called press secretaries. In this setting, workers keep the public informed about the activities of government officials and agencies.

Public relations specialists draft press releases and contact people in the media who might print or broadcast their material. Many radio or television special reports, newspaper stories, and magazine articles start at the desks of public relations specialists. For example, a press release might describe a public issue, such as health, energy, or the environment, and what an organization does concerning that issue.

Press releases are increasingly being sent through the Internet and social media, in addition to publication through traditional media outlets. Public relations specialists are often in charge of monitoring and responding to social media questions and concerns.

Public relations specialists are different from advertisers in that they get their stories covered by media instead of purchasing ad space in publications and on television.

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How To Become A Communications Coordinator

Public relations specialists typically need a bachelor’s degree. Employers prefer candidates who have studied public relations, journalism, communications, English, or business.

Education

Public relations specialists typically need a bachelor’s degree in public relations, journalism, communications, English, or business. Through such programs, students produce a portfolio of work that demonstrates their ability to prospective employers.

Training

Entry-level workers typically begin by maintaining files of material about an organization’s activities, skimming and retaining relevant media articles, and assembling information for speeches and pamphlets. After gaining experience, public relations specialists begin to write news releases, speeches, articles for publication, or carry out public relations programs.

Other Experience

Internships at public relations firms or in the public relations departments of other businesses can be helpful in getting a job as a public relations specialist.

Some employers prefer candidates that have experience communicating with others through a school newspaper or a leadership position in school or in their community.

Important Qualities

Interpersonal skills. Public relations specialists deal with the public and the media regularly; therefore, they must be open and friendly to maintain a favorable image for their organization.

Organizational skills. Public relations specialists are often in charge of managing several events at the same time, requiring superior organizational skills.

Problem-solving skills. Public relations specialists sometimes must explain how a company or client is handling sensitive issues. They must use good judgment in what they report and how they report it.

Speaking skills. Public relations specialists regularly speak on behalf of their organization. When doing so, they must be able to clearly explain the organization’s position.

Writing skills. Public relations specialists must be able to write well-organized and clear press releases and speeches. They must be able to grasp the key messages they want to get across and write them in a short, succinct way to get the attention of busy readers or listeners.

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Communications Coordinator Jobs

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Communications Coordinator Career Paths

Communications Coordinator
Communications Specialist Account Executive Marketing Manager
Marketing Program Manager
6 Yearsyrs
Account Executive Senior Account Executive Public Relations Manager
Manager Of Corporate Communications
7 Yearsyrs
Editor Public Relations Manager Manager Of Corporate Communications
Director, Corporate Communications
10 Yearsyrs
Executive Assistant Owner Marketing Director
Vice President Of Marketing & Communications
12 Yearsyrs
Communications Specialist Editor Communications Manager
Internal Communications Manager
8 Yearsyrs
Communications Specialist Team Leader Assistant Director
Director Of Alumni Relations
5 Yearsyrs
Account Executive Senior Account Executive Public Relations Director
Media Relations Director
5 Yearsyrs
Executive Assistant Property Manager Communications Manager
Communications Project Manager
6 Yearsyrs
Editor Public Relations Manager Public Relations Director
Public Relations And Communications Director
7 Yearsyrs
Graphic Designer Marketing Coordinator Staff Writer
Public Information Officer
6 Yearsyrs
Executive Assistant Marketing Manager Marketing Manager/Project Manager
Digital Project Manager
6 Yearsyrs
Writer And Editor Managing Editor
Publications Manager
5 Yearsyrs
Graphic Designer Marketing Coordinator Digital Marketing Specialist
Online Marketing Manager
5 Yearsyrs
Graphic Designer Marketing Specialist Digital Marketing Specialist
Digital Marketing Strategist
5 Yearsyrs
Writer And Editor Public Relations Specialist
Media Relations Manager
5 Yearsyrs
Consultant Marketing Manager Social Media Manager
Manager Of Digital Media
5 Yearsyrs
Writer And Editor Marketing Specialist Marketing Manager/Project Manager
Marketing Account Manager
5 Yearsyrs
Communications Consultant Communications Manager Social Media Manager
Marketing Strategist
6 Yearsyrs
Staff Writer Managing Editor Senior Copywriter
Brand Strategist
5 Yearsyrs
Media Coordinator Media Planner And Buyer Digital Media Planner
Digital Account Manager
5 Yearsyrs
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Do you work as a Communications Coordinator?

Help others decide if this is a good career for them

Average Length of Employment
Media Coordinator 1.6 years
Top Careers Before Communications Coordinator
Internship 16.5%
Volunteer 5.5%
Teacher 3.8%
Reporter 3.6%
Cashier 3.1%
Editor 3.1%
Top Careers After Communications Coordinator
Internship 8.2%
Volunteer 4.5%
Consultant 3.9%
Owner 3.9%
Director 3.8%

Do you work as a Communications Coordinator?

Communications Coordinator Demographics

Gender

Female

63.2%

Male

26.2%

Unknown

10.7%
Ethnicity

White

61.3%

Hispanic or Latino

16.3%

Black or African American

11.4%

Asian

7.3%

Unknown

3.6%
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Foreign Languages Spoken

Spanish

55.0%

French

15.6%

Italian

4.1%

Chinese

4.0%

Mandarin

3.3%

German

3.1%

Portuguese

2.4%

Arabic

2.3%

Japanese

2.1%

Russian

1.3%

Hindi

1.1%

Vietnamese

1.1%

Cantonese

1.1%

Urdu

0.7%

Turkish

0.5%

Korean

0.5%

Greek

0.5%

Hebrew

0.5%

Swahili

0.3%

Swedish

0.3%
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Communications Coordinator Education

Schools

University of Phoenix

10.8%

New York University

8.1%

Michigan State University

6.4%

Arizona State University

5.1%

Temple University

5.1%

George Washington University

5.1%

University of Texas at Austin

5.1%

Ohio State University

5.0%

Pennsylvania State University

4.8%

West Virginia University

4.7%

University of Houston

4.2%

Florida State University

4.2%

Liberty University

4.1%

University of Southern California

4.1%

University of Central Florida

3.9%

Capella University

3.9%

American University

3.9%

Syracuse University

3.9%

DePaul University

3.8%

University of Washington

3.7%
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Majors

Communication

19.0%

Business

14.8%

Public Relations

7.4%

Journalism

7.1%

English

6.0%

Marketing

6.0%

Psychology

5.6%

Political Science

4.2%

Social Work

4.2%

Management

3.2%

Education

2.8%

Graphic Design

2.7%

Writing

2.5%

Criminal Justice

2.5%

Sociology

2.5%

Business Communications

2.0%

Public Administration

1.9%

Public Health

1.9%

Fine Arts

1.9%

History

1.9%
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Degrees

Bachelors

50.5%

Masters

26.7%

Other

12.4%

Associate

4.3%

Certificate

3.5%

Doctorate

1.9%

Diploma

0.5%

License

0.2%
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Job type you want
Full Time
Part Time
Internship
Temporary
Average Yearly Salary
$47,000
View Detailed Salary Report
$34,000
Min 10%
$47,000
Median 50%
$47,000
Median 50%
$47,000
Median 50%
$47,000
Median 50%
$47,000
Median 50%
$47,000
Median 50%
$47,000
Median 50%
$66,000
Max 90%
Best Paying Company
Constellation Brands
Highest Paying City
Seattle, WA
Highest Paying State
Maine
Avg Experience Level
2.4 years
How much does a Communications Coordinator make at top companies?
The national average salary for a Communications Coordinator in the United States is $47,554 per year or $23 per hour. Those in the bottom 10 percent make under $34,000 a year, and the top 10 percent make over $66,000.

Real Communications Coordinator Salaries

Job Title Company Location Start Date Salary
Communications Coordinator L & L Travel Enterprises, Inc. New York, NY Sep 03, 2015 $100,176
Brand Communications Coordinator McKinsey & Company, Inc. United States Atlanta, GA Jun 01, 2015 $91,160
EDI Carrier Communication Coordinator Kalven Technologies, Inc. Schaumburg, IL Apr 19, 2016 $84,000
EDI Carrier Communication Coordinator Kalven Technologies, Inc. Schaumburg, IL Apr 26, 2016 $84,000
Communications Coordinator O10 Communications, Inc. New York, NY Oct 01, 2012 $80,454
Production & Communications Coordinator The Sapling Foundation New York, NY Jan 01, 2011 $68,000
Multimedia/Communication Coordinator Hair Zone, Inc. Moonachie, NJ Jan 13, 2013 $62,000 -
$72,000
Communications Coordinator Beretta USA Corporation Accokeek, MD Sep 18, 2013 $61,360
Communications Coordinator McKinsey & Company, Inc. United States Washington, DC Sep 01, 2012 $61,100
Coordinator & Science Communicator University of Maryland Center for Environmental Sc Cambridge, MD Oct 09, 2014 $59,001
Communications Coordinator (Program Evaluator) Wikimedia Foundation, Inc. San Francisco, CA Aug 15, 2015 $58,968 -
$70,000
Communications Coordinator Longchamp USA, Inc. New York, NY Apr 30, 2013 $58,700
Researcher/Communications Coordinator Center for Economic and Social Rights New York, NY Aug 01, 2012 $50,000
Community Coordinator Anti-Defamation League San Diego, CA Aug 13, 2012 $48,339
Communications Coordinator Texas A&M Engineering Experiment Station College Station, TX Jul 01, 2015 $48,000
Communications Coordinator Latino Community Foundation San Francisco, CA Sep 01, 2015 $47,341
Communications Coordinator World Resources Institute Washington, DC Jul 01, 2011 $46,883 -
$50,000
Global Media and Communications Coordinator Ashoka Arlington, VA Nov 01, 2015 $46,773
Communication Coordinator Texas A&M University College Station, TX Jul 01, 2014 $45,308
Communication Coordinator Play Rugby, Inc. New York, NY May 01, 2014 $45,225
Communications Coordinator The River Project, Inc. New York, NY Sep 12, 2012 $41,740
Communications Coordinator Asian American Business Development Center New York, NY Sep 01, 2013 $41,740
Art Department Media & Communications Coordinator Measure 4 Measure Inc. New York, NY May 12, 2016 $41,740
Communications Coordinator Adecco USA, Inc. Corning, NY Nov 21, 2011 $41,600
Visual Communications Coordinator L Brands Service Company, LLC Columbus, OH Apr 09, 2016 $41,538 -
$60,000
Communications Coordinator Gary Larson DBA Larson Communications San Francisco, CA Sep 26, 2012 $41,142
Talent Communications Coordinator Rare Arlington, VA Jan 02, 2013 $41,038
Business Communications Coordinator Cruciani USA LLC New York, NY Sep 11, 2014 $41,000

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Top Skills for A Communications Coordinator

  1. Web Application
  2. Community Outreach
  3. Press Releases
You can check out examples of real life uses of top skills on resumes here:
  • Conducted extensive research and worked with Web Applications group in creation of shell/template before trial and live-site testing.
  • Conduct community outreach activities and programs to increase parental involvement and garner community support.
  • Created and distributed media alerts and press releases on all organization-related news.
  • Established and maintained relationships/partnerships with community based organizations and actively participated in various special events, health fairs, etc.
  • Conceptualized, developed, and implemented Rockwell's first foray into the social media arena by developing its first Facebook page.

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Top 10 Best States for Communications Coordinators

  1. Alaska
  2. Virginia
  3. Connecticut
  4. Rhode Island
  5. Nevada
  6. New York
  7. Washington
  8. Massachusetts
  9. New Jersey
  10. Maryland
  • (32 jobs)
  • (393 jobs)
  • (148 jobs)
  • (57 jobs)
  • (70 jobs)
  • (765 jobs)
  • (257 jobs)
  • (490 jobs)
  • (243 jobs)
  • (282 jobs)

Top Communications Coordinator Employers

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