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Communications officer vs public relations manager

The differences between communications officers and public relations managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a communications officer and a public relations manager. Additionally, a public relations manager has an average salary of $91,426, which is higher than the $40,161 average annual salary of a communications officer.

The top three skills for a communications officer include affordable housing, non-emergency telephone calls and customer service. The most important skills for a public relations manager are press releases, web content, and pr campaigns.

Communications officer vs public relations manager overview

Communications OfficerPublic Relations Manager
Yearly salary$40,161$91,426
Hourly rate$19.31$43.95
Growth rate8%8%
Number of jobs73,26035,273
Job satisfaction--
Most common degreeBachelor's Degree, 60%Bachelor's Degree, 79%
Average age4242
Years of experience44

What does a communications officer do?

A communications officer is responsible for maintaining the brand image of an organization through monitoring marketing campaigns and public relations techniques. Communications officers handle press releases, social media management, media outreach, reviewing digital contents, and disseminating public communications within the company's premises and appropriate audience. They often coordinate with the senior management to develop strategic procedures to improve brand awareness, attracting potential partnerships that would generate more revenues and increase the company's profitability. A communications officer must have excellent leadership skills to monitor the performance of the communications staff and ensure maximum productivity.

What does a public relations manager do?

A public relations manager is responsible for monitoring the public relations department to boost its brand image and attract potential clients through press releases and media coverage. They work closely with the marketing team, developing marketing campaigns and promotional strategies for creating brand awareness. Public relations managers maintain the company's presence on various social media platforms, responding to the customers' inquiries and concerns regarding the company's goods and services. A public relations manager must have excellent communication and leadership skills, especially in identifying business opportunities to increase revenues and profitability.

Communications officer vs public relations manager salary

Communications officers and public relations managers have different pay scales, as shown below.

Communications OfficerPublic Relations Manager
Average salary$40,161$91,426
Salary rangeBetween $25,000 And $62,000Between $64,000 And $128,000
Highest paying CityNew York, NYLas Vegas, NV
Highest paying stateNew YorkNevada
Best paying companyMorgan StanleyGoogle
Best paying industryNon ProfitsTechnology

Differences between communications officer and public relations manager education

There are a few differences between a communications officer and a public relations manager in terms of educational background:

Communications OfficerPublic Relations Manager
Most common degreeBachelor's Degree, 60%Bachelor's Degree, 79%
Most common majorCriminal JusticeCommunication
Most common collegeCalifornia State University - BakersfieldNorthwestern University

Communications officer vs public relations manager demographics

Here are the differences between communications officers' and public relations managers' demographics:

Communications OfficerPublic Relations Manager
Average age4242
Gender ratioMale, 44.3% Female, 55.7%Male, 34.5% Female, 65.5%
Race ratioBlack or African American, 6.1% Unknown, 4.7% Hispanic or Latino, 9.2% Asian, 5.1% White, 74.5% American Indian and Alaska Native, 0.4%Black or African American, 5.9% Unknown, 4.7% Hispanic or Latino, 9.1% Asian, 5.1% White, 74.8% American Indian and Alaska Native, 0.4%
LGBT Percentage16%16%

Differences between communications officer and public relations manager duties and responsibilities

Communications officer example responsibilities.

  • Manage Facebook page and create event page for grand opening.
  • Perform the duties of watch supervisor managing the maintenance and operation of all RF and base band equipment.
  • Lead project to upgrade CCTV cameras, digital recording devices, fiber optics, and monitors within the operations center.
  • Coordinate the installation of a university wide RF base Motorola radio system that has IP base network components.
  • Answer PBX phones for the hospital including paging duties and taking messages.
  • Document findings of building checks, fire watches, and park patrol observations.
  • Show more

Public relations manager example responsibilities.

  • Manage social media - provide content ideas, monitor FB and Instagram activity.
  • Manage events and promotions; create Christmas event, manage twitter account and make marketing plans.
  • Lead a successful rebranding effort to transition the organization into a premier corporate training provider in SoCal.
  • Lead a rebranding and revitalization of the intranet by focusing on improving internal communication, search capabilities, and branding elements.
  • Interview featured alumni, manage copywriting staff and editorial calendar, and coordinate photography.
  • Maintain strong working relationships across all departments to manage successful on-site opportunities, content and multimedia asset development and spokesperson requests.
  • Show more

Communications officer vs public relations manager skills

Common communications officer skills
  • Affordable Housing, 15%
  • Non-Emergency Telephone Calls, 11%
  • Customer Service, 7%
  • Computer Aided Dispatch, 6%
  • Public Safety Agencies, 5%
  • CAD, 5%
Common public relations manager skills
  • Press Releases, 20%
  • Web Content, 5%
  • Pr Campaigns, 4%
  • Marketing Campaigns, 4%
  • Digital Marketing, 4%
  • Facebook, 3%

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